Strategic Communications Specialist

As a Strategic Communications Specialist at Peraton, your primary responsibilities will include implementing strategic communications, facilitating outreach efforts, coordinating public relations projects, and developing communication standards across various platforms. You will play a crucial role in enhancing DC3’s communications effectiveness, from newsletters to special events and more, ensuring a consistent and resonant message across all audiences.

To qualify for the Strategic Communications Specialist role at Peraton, candidates should have an Associate's degree with 10+ years of experience or a Bachelor’s degree with 8+ years of experience. A Master’s degree and at least 6 years of experience, or a PhD with 3 years, will also be considered. Furthermore, an active Secret Security Clearance, strong oral and written communication skills, and a background in Intelligence or Cyberspace communications are essential for this role.

Yes, prior experience in public relations is vital for the Strategic Communications Specialist role at Peraton. You will be expected to manage public relations, coordinate special events, and ensure effective messaging through various communication channels. Experience in these areas will help you craft compelling narratives that resonate with both internal and external audiences.

The target salary range for the Strategic Communications Specialist position at Peraton is between $104,000 and $166,000. This range is determined based on experience and other relevant factors, reflecting Peraton’s commitment to offering competitive compensation for top talent in strategic communications.

Peraton is dedicated to supporting its employees in various ways, especially those in the Strategic Communications Specialist role. We offer opportunities for professional growth, access to cutting-edge resources, and a collaborative team environment where innovative ideas are encouraged. The company's commitment to national security also means your work will contribute to missions that protect our nation and allies, providing a deep sense of purpose in your career.

To develop a strategic communication plan, start by identifying your audience, understanding their needs, and determining the key messages you want to convey. Then outline the goals and objectives of the communication effort, select appropriate channels, and create a timeline for implementation. Finally, establish metrics for success and continuously assess and adjust the plan as needed.

When discussing your experience with public relations, highlight specific campaigns or projects you've managed. Describe the strategies you used, the outcomes achieved, and any audience engagement metrics that demonstrate success. This is an opportunity to showcase your ability to craft messages and work with the media effectively.

Audience analysis is crucial in strategic communications because it helps tailor messages to specific groups, ensuring they are relevant and resonate. By understanding your audience's demographics, preferences, and communication styles, you can create content and strategies that engage them effectively, making your communication efforts much more impactful.

Success of a communication strategy can be measured through various metrics, such as engagement rates, audience feedback, and the achievement of defined objectives. For example, analyzing social media metrics, tracking email open rates, and conducting post-event surveys can provide valuable insights into how effectively your messages reached and influenced your audience.

Effective media relations often involve various tools, including press release distribution services, media monitoring tools, and social media platforms. In interviews, discuss your familiarity with specific tools you’ve used in past roles, focusing on how they helped you track media coverage, engage journalists, or analyze outreach effectiveness.

When answering this question, choose a specific situation where communication broke down or a public relations crisis occurred. Describe the challenge clearly, the steps you took to address it, and the outcome. Highlight your problem-solving skills and ability to remain calm under pressure, as these qualities are vital in a strategic communications role.

Inclusive and diverse communications require conscious effort. Discuss your approach to understanding different cultures and perspectives, and how you tailor messages to be inclusive. This could involve using diverse imagery, considering language accessibility, or engaging with community representatives to ensure your communications resonate with a broader audience.

Discuss your experience related to digital media by mentioning specific platforms you’ve worked with, such as social media, websites, or digital newsletters. Highlight your content creation skills, including writing, design, or multimedia production, and demonstrate how these experiences can benefit the Strategic Communications Specialist role at Peraton.

In a fast-paced environment, prioritization is key. Discuss your organizational skills and how you use tools like to-do lists or project management software to keep track of tasks. Share examples of managing multiple projects concurrently, highlighting how you maintained focus and met deadlines while ensuring quality in your work.

Express your enthusiasm for the Strategic Communications Specialist position at Peraton by aligning your skills and experiences with the company’s mission. Talk about your passion for contributing to national security through effective communications and mention any specific projects by Peraton that inspire you. This shows genuine interest and commitment to the role.