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Housing Counselor

Overview

Presbyterian Homes & Services  is seeking a Housing Counselor to join its team.  

 

The Housing Counselor represents Presbyterian Homes & Services and its operating entities to the community at large in relation to the sales and marketing goals of the organization. In this role, you will serve as a sales advisor, marketing specialist and leader in meeting established occupancy goals for the new building at Dickson Hollow. This position leads all sales activities to help prospective residents and their representatives navigate our various senior living services and options.

 

REPORTING STRUCTURE: The Housing Counselor reports to the Site Leader. This position will also take direction from and coordinate efforts with Senior Housing Partners (SHP) and PHS Sales and Marketing.

 

 

ABOUT THIS COMMUNITY

 

Dickson Hollow is located at W156N4881 Pilgrim Rd, Menomonee Falls, WI on the corner of Pilgrim and Lisbon Rd. The new independent living apartment building will be a great addition to the current campus which includes senior apartments, assisted living, and memory care, along with a town center featuring a bistro, movie theater, library, club room, salon, wellness center, and more.

 

Salary:  $27.73 - $34.65 / hour

Responsibilities

Responsibilities include but are not limited to:

  • Coordinate the development and execution of marketing strategies and plan for the site under the direction of site leadership and in collaboration with the Sales and Marketing Director. • Successfully target the necessary audiences and to implement plans to reach those audiences in relation to the marketing goals set for the site. • Plan a community networking program which will include scheduled meetings and presentations with appropriate community leaders and groups to present the services of the project. • Act as the primary on-site sales and marketing representative for the site. • Provide information about service availability, packages, pricing, financial assistance, and related information to all inquiries. • Respond to calls and inquiries, conduct tours and provide information, advice, support and assistance to prospective customers during their decision making process.• Maintain accurate records of inquiry and lead tracking, follow up, waiting list management etc. through the designated, computerized lead management system. • Coordinate marketing processes with site staff per established timeframes.• Assist residents and their representatives with all preadmission procedures including completing reservation and entrance deposit agreements and communicating marketing and admission information in a timely manner to all customers. • Ensure a smooth transition of admissions processes to site staff per established timeframes.

 

Qualifications

MINIMUM Qualifications
  • College degree in social work, gerontology, marketing, human services or related field, or equivalent experience.
  • Experience in senior housing, service, or health care related environment.
  • Sales experience preferred.
  • Must understand the basic principles of sales and marketing.
  • Ability to prioritize and manage multiple tasks with attention to detail.
  • Excellent oral, written, and interpersonal communication and organizational skills.
  • Demonstrated ability to read, write, speak, and understand the English language to communicate with all customers.
  • Must be able to work independently and with minimal supervision.
  • Demonstrated computer proficiency including Microsoft Office and other common computer programs. Must be experienced and able to use customer relation management (CRM) software.
  • Must be a team player, willing to take direction and accept responsibility for meeting specified objectives.
  • Must have flexibility with periodic weekend or later hours, personal integrity, and the ability to work effectively with prospective customers, residents, family members and representatives, coworkers, visitors, and the public.
  • Demonstrated compatibility with PHS’ mission and operating philosophies.
  • Benefits

    Full-time benefits-eligible employment begins at a minimum of 30 hours per week:

    • Health, and dental, including applicable HSA & FSA
    • Employer Contribution to HSA for eligible Health Plans
    • Life insurance (AD&D)
    • Retirement, with eligibility for an employer match
    • Holiday pay and extended sick

     

    Full and Part-time benefits-eligible employment working between 20-29 hours per week:

    • Vision insurance
    • Voluntary short-term & long-term disability
    • Accident & hospitalization coverage
    • Education assistance programs

     

    All employees:

    • Accrue PTO (Paid time off)
    • Same-day pay
    • Employee assistance program (EAP)
    • College partnership educational discounts
    • Access to Learn to Live Resources

    About PHS

    Based in St. Paul, Minnesota–Presbyterian Homes & Services (PHS) is a nonprofit, faith-based organization providing a broad array of high-quality housing choices, care options and services for older adults. There are over 7,500 team members like you at PHS, serving more than 26,000 older adults through 60+ PHS-affiliated senior living communities in Minnesota, Iowa and Wisconsin, and through Optage® and other community services. PHS is also co-owner of Genevive®, the largest geriatric primary care practice in MN, providing comprehensive care for over 15,000 older adults. An Innovative Leader: Established in 1955, PHS has earned the reputation as an Innovative Leader dedicated to promoting independence, purposeful living, and overall well-being. PHS is now one of the largest nonprofit senior housing and services providers in the US.Our strong focus on our employees, means we are committed to an environment where you are valued and empowered to make a difference. With a strong commitment to team growth from within, roughly 80% of leadership roles are filled through the development of people like you. To learn more about PHS culture, benefits and team development, we invite you to visit the "Careers" section of our website.Let's get you started.

    PHS is an EEO/AA employer. All applicants will receive consideration for employment regardless of their race, color, creed, religion, national origin, sex, sexual orientation, disability, age, marital status, or status with regard to public assistance.

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    Average salary estimate

    $64870 / YEARLY (est.)
    min
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    $57704K
    $72036K

    If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

    What You Should Know About Housing Counselor, Presbyterian Homes & Services

    Are you passionate about helping seniors find the perfect place to call home? Presbyterian Homes & Services is excited to announce an opening for the Housing Counselor position at our vibrant community in Menomonee Falls, specifically at the brand-new Dickson Hollow. In your role as a Housing Counselor, you'll become a vital part of our mission, acting as a friendly sales advisor and a knowledgeable marketing specialist. Your primary responsibility will be to guide prospective residents and their families through the various options for senior living we offer, from independent living to memory care. You'll coordinate exciting marketing strategies aimed at reaching the right audiences, educating them about our amazing services, and ultimately achieving our occupancy goals. Imagine hosting engaging community networking programs, conducting informative tours, and ensuring a smooth transition for new residents. With your excellent communication skills and background in social work or marketing, you’ll help navigate families through their decision-making process while maintaining meticulous records of inquiries and leads. Plus, being part of a nonprofit organization like PHS means contributing to a meaningful cause where each day brings an opportunity to make someone’s life brighter. Join us at Dickson Hollow, where we’re not just filling apartments; we’re creating a community! If you’re ready to take on this rewarding challenge, we’d love to hear from you!

    Frequently Asked Questions (FAQs) for Housing Counselor Role at Presbyterian Homes & Services
    What are the responsibilities of a Housing Counselor at Presbyterian Homes & Services?

    As a Housing Counselor at Presbyterian Homes & Services, you will play a crucial role in guiding prospective residents through our senior living options at the new Dickson Hollow community in Menomonee Falls. Your responsibilities will include coordinating marketing strategies, conducting community outreach, providing information on our services, and ensuring a smooth admission process for new residents. You will also maintain accurate records using a computerized lead management system.

    Join Rise to see the full answer
    What qualifications are needed for the Housing Counselor position at Presbyterian Homes & Services?

    To qualify for the Housing Counselor position at Presbyterian Homes & Services, applicants must possess a college degree in social work, gerontology, marketing, or a related field, or have equivalent experience. Experience in senior housing or healthcare environments is preferred, along with sales experience. Strong communication, organizational skills, and proficiency in using customer relationship management software are essential for this role.

    Join Rise to see the full answer
    What can I expect in terms of salary as a Housing Counselor at Presbyterian Homes & Services?

    The salary range for the Housing Counselor position at Presbyterian Homes & Services is competitive, varying between $27.73 and $34.65 per hour, depending on your experience and qualifications. This role also comes with a comprehensive benefits package designed to support your health and well-being.

    Join Rise to see the full answer
    What benefits does Presbyterian Homes & Services offer to Housing Counselors?

    Housing Counselors at Presbyterian Homes & Services can enjoy a robust benefits package that includes health and dental insurance, a retirement plan with employer match, paid time off, and access to education assistance programs. Full-time employees working a minimum of 30 hours per week will have eligibility for various comprehensive benefits to support their overall wellness.

    Join Rise to see the full answer
    How does Presbyterian Homes & Services support team development for Housing Counselors?

    Presbyterian Homes & Services is committed to the growth of its employees, including Housing Counselors. We have a strong focus on internal development, with around 80% of leadership roles filled from within. The company promotes an environment where you can thrive, learn, and advance your career while making a genuine impact in the lives of seniors.

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    Common Interview Questions for Housing Counselor
    What strategies do you use to market senior living options effectively?

    In answering this question, highlight specific marketing strategies you have implemented successfully in the past. Discuss how you identify target audiences, create engaging content, and utilize community networking to enhance visibility and engagement for senior living options.

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    Can you describe a time when you successfully guided a family through the decision-making process?

    Share a real-life example where your support made a significant difference. Explain how you provided information, addressed concerns, and offered reassurance, making it easier for the family during their transition.

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    How do you prioritize multiple tasks in a fast-paced environment?

    Demonstrate your organizational skills by explaining your method for managing tasks. Consider using tools or techniques that help you stay on top of inquiries and marketing activities effectively without compromising quality.

    Join Rise to see the full answer
    What role do you think community outreach plays in a Housing Counselor's success?

    Discuss the importance of building relationships within the community and how outreach can lead to referrals and increased visibility for Dickson Hollow. Mention the impact of networking and engaging with community leaders.

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    How familiar are you with using CRM software for lead management?

    Talk about your experience with CRM systems, emphasizing any specific platforms you have used. Describe how you leverage CRM tools to track leads, manage inquiries, and maintain communication with prospective residents.

    Join Rise to see the full answer
    What motivates you to work in senior living?

    Share your passion for serving older adults and discuss how this aligns with the mission of Presbyterian Homes & Services. Your genuine interest in improving the lives of seniors will resonate with interviewers.

    Join Rise to see the full answer
    How would you handle a difficult conversation with a prospective resident or family member?

    Illustrate your communication skills by describing your approach to difficult conversations, focusing on active listening, empathy, and finding solutions that cater to the concerns of the individual.

    Join Rise to see the full answer
    What do you believe is essential for building relationships with potential residents?

    Discuss the importance of trust, transparency, and personalized communication. Explain how you would take the time to understand the unique needs and preferences of each prospective resident.

    Join Rise to see the full answer
    How would you measure your success in this role?

    Emphasize metrics like occupancy rates, community engagement levels, and customer satisfaction surveys. Show how these metrics would guide your strategies and efforts as a Housing Counselor.

    Join Rise to see the full answer
    In your opinion, what are the key qualities of a successful Housing Counselor?

    Identify essential attributes like empathy, strong communication skills, proactive problem-solving, and adaptability. Relate these qualities to the specific goals and values of Presbyterian Homes & Services.

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    To honor God by enriching the lives and touching the hearts of older adults.

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    Full-time, on-site
    DATE POSTED
    April 10, 2025

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