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Go-To-Market Training & Enablement Program Manager

At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 22K clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.

When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the microphone and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that’s work worth doing.

 

GTM Training & Enablement Program Manager 

Why We Have This Role

The Go-To-Market (GTM) Enablement team owns global onboarding, skill development and ongoing education for internal employees and our partner network for roles which touch the customer during the GTM lifecycle, from sales & pre-sales to delivery & account management. Our team thinks globally for scale, delivering learner-centric enablement experiences. These programs and services have a significant impact on our customers’ success and our bottom-line growth.

This role in particular is critical as the GTM Enablement team seeks to achieve two new goals in 2025: 1) develop meaningful partner enablement programming via our newly established Center of Excellence (CoE) in the APJ region (70% of your time) and 2) deliver targeted regional enablement that serves the needs of our internal APJ stakeholders (30% of your time)

How You’ll Find Success 

  • You care deeply about educating employees and partners, with a passion for coaching and developing skills that help drive business outcomes.
  • You establish strong relationships with key cross-functional leaders, balancing the needs and interests of all stakeholders.
  • You have a track record of success, with excellent problem-solving skills, high attention to detail to produce high-quality work, and an autonomous drive to get the job done.

How You’ll Grow

  • Learn about experience management (XM) as a category, including expert-level technical knowledge.
  • Learn about various sales and services functions across technology companies which lead to successful customer renewals and expansions.
  • Help develop our nascent APJ Partner Center of Excellence and define what our regional enablement strategy should look like.
  • Expand your enablement expertise.

Things You’ll Do 

  • Work closely with regional stakeholders (partners and internal employees, including leadership) to develop a perspective on enablement programming that will move the needle on Qualtrics’ business.
  • Manage enablement projects from start to finish - conducting research and interviews to inform course content, building training materials, coordinating delivery logistics, presenting training deliverables, and assessing training effectiveness. 
  • Coordinate with the broader APJ CoE, as well as CoEs in other regions, to ensure consistent and scalable partner programming across the globe.
  • Train and present to small and large groups of GTM employees and partners
  • Create compelling and interactive learning activities and knowledge checks that enhance retention.
  • Communicate newly released training content via internal marketing channels.
  • Measure impact through strong data analysis tied to KPIs.

What We’re Looking For On Your CV

  • 7+ years of experience in a customer-facing support role (i.e., Technical Account Manager, Account Executive, Customer Success Manager) or in training and enablement
  • Exemplary interpersonal skills 
  • Strong project management experience with a history of success in achieving tight deadlines in an ever-changing environment
  • Experience delivering effective training experiences in person and over Zoom, with facilitation skills that drive learner engagement and enhance content retention
  • Outstanding organization and prioritization skills
  • Ability to work independently in highly ambiguous, shifting environments
  • Bachelor’s degree

Preferred Qualifications

  • Knowledge of curriculum development and adult learning methodologies
  • Experience in the field(s) of Market Research, Customer Experience, and/or Employee Experience

What You Should Know About This Team 

  • Broad purview: We work across regions and functions, so there’s always something new to learn!
  • Direct influence on key company metrics, including revenue, expansions and renewals. 
  • Strong focus on professional development. 
  • We work hard but also have a lot of fun doing it. We believe the best work comes from a collaborative and trusting team culture.

Our Team’s Favorite Perks and Benefits

  • Qualtrics Experience Program - A bonus each year for an experience of your choosing
  • Worldwide and diverse community that enjoys helping each other
  • At Qualtrics we are constantly working to create an environment where everyone feels safe and comfortable coming to work and can, as a result of our culture, make their best possible contribution to our team

The Qualtrics Hybrid Work Model: Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organisational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.

Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.

Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know.

Not finding a role that’s the right fit for now? Qualtrics Insiders is the one-stop shop for all things Qualtrics Life. Sign up for exclusive access to content created with you in mind and get the scoop on what we have going on at Qualtrics - upcoming events, behind the scenes stories from the team, interview tips, hot jobs, and more. No spam - we promise! You'll hear from us two times a month max with fresh, totally tailored info - so be sure to stay connected as you explore your best role and company fit.

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What You Should Know About Go-To-Market Training & Enablement Program Manager, Qualtrics

Join Qualtrics as a Go-To-Market Training & Enablement Program Manager in Singapore, where you'll play a crucial role in educator capacity building for our dynamic global teams. At Qualtrics, we don’t just provide software; we empower people to turn insights into action, shaping exceptional customer experiences across multiple industries. In this position, you'll be at the helm of developing robust enablement programs that support our sales, delivery, and account management teams, ultimately enhancing our customer interactions. Your primary focus will be on establishing a Center of Excellence in our APJ region and tailoring training programs that resonate with our unique business challenges. You’ll collaborate with cross-functional leaders and engage with partners, conducting research to develop training materials that are not just informative but also interactive and engaging. The ideal candidate will have strong project management skills and an eye for detail, ensuring high-quality deliverables, while fostering a culture of continuous learning within the team. If you’re passionate about coaching and driving impactful business outcomes and ready to take on strategic responsibilities, this is the opportunity for you. Embrace the challenge of educational innovation at Qualtrics where you will surely find an environment that thrives on creativity, collaboration, and constant growth. Ready to contribute to transforming how our teams and partners deliver value to customers? Let's make a difference together!

Frequently Asked Questions (FAQs) for Go-To-Market Training & Enablement Program Manager Role at Qualtrics
What are the key responsibilities of the Go-To-Market Training & Enablement Program Manager at Qualtrics?

As a Go-To-Market Training & Enablement Program Manager at Qualtrics, your main responsibilities will include developing and implementing comprehensive enablement programs for both internal teams and external partners. You'll work on projects from inception to conclusion, involving research, content creation, logistics management, and effectiveness assessment. This role will also require you to communicate new training content effectively and foster relationships with stakeholders across various functions.

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What qualifications are needed for the Go-To-Market Training & Enablement Program Manager role at Qualtrics?

To qualify for the Go-To-Market Training & Enablement Program Manager position at Qualtrics, candidates should have at least 7 years of experience in customer-facing support roles or training and enablement. Strong project management abilities, experience in creating engaging training solutions, and exemplary interpersonal skills are essential. Additionally, a bachelor’s degree and knowledge of adult learning methodologies would be beneficial.

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How does the Go-To-Market Training & Enablement Program Manager contribute to Qualtrics' growth?

The Go-To-Market Training & Enablement Program Manager significantly contributes to Qualtrics' growth by enhancing the skills of employees and partners. This role focuses on delivering targeted training that aligns with business strategies, directly impacting revenue growth, customer renewals, and expansion by ensuring all stakeholders are equipped with the necessary knowledge and skills.

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What growth opportunities exist for the Go-To-Market Training & Enablement Program Manager at Qualtrics?

As a Go-To-Market Training & Enablement Program Manager at Qualtrics, you'll have numerous growth opportunities, such as learning about experience management, expanding your expertise in enablement, and playing a vital role in shaping the APJ Partner Center of Excellence. The position encourages personal and professional development, allowing you to build a strong network and broaden your career path.

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What kind of team culture can the Go-To-Market Training & Enablement Program Manager expect at Qualtrics?

The Go-To-Market Training & Enablement Program Manager at Qualtrics can expect a collaborative and trusting team culture. The team balances hard work with fun, fostering an environment where creativity and innovative problem-solving are encouraged, and continuous learning is prioritized. This culture is integral to achieving both personal and organizational goals.

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Common Interview Questions for Go-To-Market Training & Enablement Program Manager
How have you successfully managed enablement projects in the past?

When answering this question, provide examples of specific projects you’ve managed, highlighting your process for research, content development, delivery, and assessment. Focus on outcomes by specifying how your contributions positively impacted the team and organization, showcasing your project management skills and ability to meet deadlines.

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Can you describe your experience with training methodologies?

Discuss various training methodologies you've employed, emphasizing your adaptability in choosing methods based on audience needs. Illustrate your understanding of adult learning principles and how you’ve effectively applied them to enhance learning outcomes in prior roles.

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How do you measure the effectiveness of training programs?

Detail your approach to assessing training effectiveness, mentioning specific KPIs you track, such as learner engagement, knowledge retention, and business impact. Provide examples of how you used data analysis to refine training content and improve outcomes.

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What strategies do you use to engage participants during training sessions?

Share your techniques for encouraging participant engagement, such as interactive activities, discussions, or feedback mechanisms. Give examples of how you’ve applied these strategies successfully in virtual and in-person settings, illustrating their impact on learner participation.

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How do you stay updated with industry trends in training and enablement?

Explain your methods for staying informed, such as attending industry conferences, participating in professional networks, or consuming relevant literature. Highlight how these insights have helped you enhance your training programs to address new challenges or trends effectively.

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Describe a challenging situation you've faced in the training realm and how you handled it.

Provide a specific example of a challenge, focusing on the context, actions you took, and the outcomes. Emphasize your problem-solving skills and adaptability in overcoming hurdles while maintaining training effectiveness.

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How do you tailor your training content to different audiences?

Discuss your approach to customizing training materials based on audience demographics, knowledge levels, and learning preferences. Provide instances where you successfully adapted content to ensure relevance and retention for diverse groups.

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What is your experience with digital learning tools?

Share your familiarity with various digital learning platforms and tools, explaining how you’ve used them to enhance training delivery. Highlight specific tools you've employed for content creation and learner engagement, detailing their effectiveness.

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How do you prioritize tasks when managing multiple training projects?

Articulate your methods for prioritizing tasks based on project timelines and stakeholder needs. Discuss how you leverage project management tools or techniques to ensure efficient workflow and successful project completion.

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Why do you want to work as a Go-To-Market Training & Enablement Program Manager at Qualtrics?

Express your enthusiasm for the role by relating it to your career goals and experiences. Highlight your alignment with Qualtrics’ mission and values, demonstrating how your skills and passion for education can contribute to the company’s growth and impact.

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At Qualtrics, our mission is to build technology that closes experience gaps.

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January 10, 2025

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