CRM & Loyalty Marketing Manager

Join Renewal by Andersen as Our Next CRM & Loyalty Marketing Manager!

Are you ready to take your CRM and loyalty marketing expertise to the next level while making a meaningful impact? At Renewal by Andersen, we are seeking a passionate CRM & Loyalty Marketing Manager to lead and enhance our efforts in driving customer loyalty, repeat business, and referrals. Be part of a company with a rich heritage and a commitment to revolutionizing the window and door replacement experience for homeowners!

Why Renewal by Andersen?

As a division of Andersen Windows—established in 1903 and recognized as the leader in window and door systems—Renewal by Andersen combines tradition with modernity. Here, you'll play a crucial role in a dynamic marketing team that is dedicated to creating exceptional customer experiences and innovative marketing solutions. With our commitment to quality and customer satisfaction, you will have the opportunity to showcase your skills and directly contribute to our growth and success.

Your Role:

- Innovate and Inspire: Design and oversee cutting-edge CRM programs aimed at maximizing customer loyalty, retention, and lifetime value. Your creativity will help shape our approach to customer engagement!

- Build Relationships: Develop, implement, and manage engaging customer referral programs to strengthen our network and boost sales. Your ability to connect with customers will drive our referral successes.

- Communicate Effectively: Plan and execute targeted marketing campaigns across various channels—direct mail, email, text, and social media. Your insights will personalize customer interactions and foster deeper connections.

- Leverage Data for Success: Utilize customer data to inform strategies, and identify areas for improvement to ensure we are meeting our customers' needs. Your analytical skills will play a pivotal role in optimizing our campaigns.

- Monitor and Report Performance: Use advanced analysis tools to assess the performance of our CRM initiatives. Generate insightful reports that detail trends, KPIs, and successes to ensure we are moving in the right direction.

- Stay Ahead of Market Trends: Keep your finger on the pulse of industry innovations to continuously enhance our strategic approach.

What You Bring:

- A minimum of 5 years of experience in marketing or a related field, with a strong emphasis on CRM and loyalty programs.

- Proficiency in data analysis, allowing you to turn insights into actionable strategies.

- Exceptional organizational skills and a detail-oriented mindset.

- Strong communication skills, with the ability to collaborate effectively with internal teams and external partners.

- A proven commitment to customer satisfaction and the ability to demonstrate successful outcomes.

What We Offer:

- Competitive Salary: Enjoy a salary range of $70,000 - $80,000 annually, based on your experience.

- Comprehensive Benefits: Medical, dental, vision, and life insurance to ensure your well-being.

- Financial Security: A 401(K) plan with a company matching contribution to help you save for your future.

- Work-Life Balance: PTO, paid holidays, and additional floating holidays to recharge and enjoy life.

- Fantastic Employee Perks: Take advantage of our discount program and improve your education with our Student Loan Repayment and Tuition Reimbursement Programs.

Work Schedule:

- Join us onsite at our office in beautiful Carmel, IN, Monday through Friday.

Ready to join a team that's dedicated to innovation and excellence? Apply now and help Renewal by Andersen continue to lead the way in delivering exceptional customer experiences through loyalty and effective CRM strategies. Transform your career with us today!

DISCLAIMER:  The above information on this description has been designed to indicate the general nature and level of work performed by employees in this classification.  It is not designed to contain or be interpreted as an exhaustive list of all responsibilities, duties and qualifications required of employees assigned to this job.

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We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.