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Rippling is hiring: Director of Web Design, Marketing for Rippling.com (San Fran image - Rise Careers
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Rippling is hiring: Director of Web Design, Marketing for Rippling.com (San Fran

About RipplingRippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365-all within 90 seconds.Based in San Francisco, CA, Rippling has raised $1.2B from the world's top investors-including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock-and was named one of America's best startup employers by Forbes.We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.About the roleSince its redesign, the Rippling brand has become a huge asset and differentiator for the company. Now, with the respect and trust of stakeholders at all levels, we are responsible for stewarding the brand across every touchpoint on the web with craft and care.We are looking for a Director of Web Design to lead the next phase of growth of one of our most important marketing properties: Rippling.com. This role will be a senior leader on our Brand Studio team, reporting to the VP of Brand and Creative.The ideal candidate brings a depth of experience in managing a marketing site with a complex and growing product portfolio, multiple audiences, robust content engine, and an expanding series of brand campaigns, events, programs, and initiatives. This person will lead a multidisciplinary team of designers, copywriters, and project managers while working cross-functionally to build our quarterly roadmap, identify and prioritize the most impactful initiatives, scale our self-service tools, and maintain a high bar of creative excellence.You will be based in our San Francisco, CA office and will be required to be in office 3x/week.What you will do• Partner with Go To Market to launch new product pages, finding the balance between innovative, competitively differentiated experiences and efficient speed to market.• Partner with Content to prioritize and develop strategies that elevate and effectively utilize the growing number of resources (blogs, ebooks, webinars, etc.) the team is creating.• Partner with Global GTMs and Marketing Ops to refine our localization process and ensure we are developing scalable solutions as we expand into more regions.• Partner with Growth Marketing to develop a testing and iteration strategy that includes self-service tooling and hands-on support to improve performance and time to market of paid LPs.• Partner with Marketing Ops to develop a rigorous testing methodology, including qualitative and quantitative approaches. Use analytics to drive prioritization as well as design solutions.• Bring an informed perspective to our development stack, making recommendations as we evaluate different vendors and approaches to scale more effectively.• Manage and inspire a team of cross-disciplinary designers, copywriters, and operations to deliver exceptional and competitively differentiated creative solutions on time and on budget.• Bring an exceptional eye for design, details, and a genuine love for the craft.• Ensure the quality of design through rigorous QA.What you will need• 10+ years of experience in web design and 3+ years managing a team.• Experience partnering cross-functionally in a leadership role to define a roadmap and improve operational efficiency.• Ability to navigate ambiguity, define projects, and resource teams effectively.• Ability to translate data insights into design briefs and lead a team towards performance-based outcomes.• Knowledge of SEO best practices, analytics tools, development languages (HTML, CSS, etc.), CMSs (Wordpress, Contentful), agile methodologies, and responsive design principles.• A keen eye for detail and a love for the craft, able to inform and guide conceptual wireframes and visual design as well as provide rigorous QA.• Proficiency in Figma, Adobe CS, Asana, JIRA, Google Workspace, Slack.• Expert communication skills, especially with executive stakeholders.Additional InformationRippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.comRippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a 40 mile radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.A variety of factors are considered when determining someone's compensation-including a candidate's professional background, experience, and location. Final offer amounts may vary from the amounts listed below.The pay range for this role is:150,000 - 262,500 USD per year (US Tier 1)
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What You Should Know About Rippling is hiring: Director of Web Design, Marketing for Rippling.com (San Fran, Rippling

At Rippling, we are on the lookout for a talented Director of Web Design to join our vibrant team in San Francisco! Rippling is more than just a company; we're revolutionizing the way businesses manage their HR, IT, and Finance functions by bringing all workforce systems together in one user-friendly platform. As the Director of Web Design, you'll step into a pivotal role on our Brand Studio team, focusing on our flagship marketing asset, Rippling.com. Your experience in managing a sophisticated marketing site will be invaluable as you lead a dynamic group of designers, copywriters, and project managers. Together, you’ll drive the next phase of our online presence, developing engaging product pages and enhancing our content strategy to reflect our growing offerings. You'll be collaborating with various teams to streamline the localization process, develop testing strategies, and leverage performance data to create outstanding user experiences. If you have over a decade of web design experience and a knack for inspiring cross-functional teams, you’ll thrive here. We value creativity, attention to detail, and an unyielding commitment to excellence. The office environment is collaborative, requiring you to be in the San Francisco office at least three times a week, where we’ll nurture a culture driven by innovation. Join Rippling and help us shape the future of employee management while honing your leadership skills in a fast-paced, meaningful role!

Frequently Asked Questions (FAQs) for Rippling is hiring: Director of Web Design, Marketing for Rippling.com (San Fran Role at Rippling
What are the key responsibilities of the Director of Web Design at Rippling?

As the Director of Web Design at Rippling, you will lead a multidisciplinary team, develop strategies for product launches, optimize our localization process, and create a rigorous testing methodology. You’ll be responsible for ensuring creative excellence across Rippling.com while collaborating with various teams such as Growth Marketing and Marketing Ops to drive design solutions that meet our business goals.

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What qualifications are required for the Director of Web Design role at Rippling?

Candidates for the Director of Web Design position at Rippling should possess a minimum of 10 years of web design experience, with at least 3 years in a managerial role. Proficiency in design tools like Figma and Adobe CS, along with knowledge of SEO best practices and analytics tools, is essential. Strong communication skills with executive stakeholders are also fundamental to excel in this role.

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How does the Director of Web Design at Rippling contribute to employee lifecycle management?

The Director of Web Design significantly influences how Rippling communicates its offerings online. By crafting compelling product pages and a robust content strategy, you ensure that potential customers understand our value proposition and user experience, ultimately streamlining the processes around employee lifecycle management through innovative web design solutions.

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Can you describe the work environment for the Director of Web Design at Rippling?

Working at Rippling as the Director of Web Design means being part of a collaborative and creative environment. You’ll be required to be in the San Francisco office three times a week, where you’ll work alongside innovative thinkers in a culture that values teamwork, communication, and mutual respect.

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What is the compensation range for the Director of Web Design at Rippling?

The pay range for the Director of Web Design role at Rippling is between $150,000 and $262,500 per year, depending on your professional background, experience, and location. We believe in recognizing talent and contributions through competitive compensation packages.

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Common Interview Questions for Rippling is hiring: Director of Web Design, Marketing for Rippling.com (San Fran
How do you approach developing a holistic web design strategy for a multifaceted site like Rippling.com?

Start by assessing the brand's core messaging and audience needs. Analyze existing analytics to identify areas for improvement. Regularly collaborate with cross-functional teams to ensure all aspects of the site align with marketing goals. Focus on creating user-friendly interfaces that reflect the brand's values while also engaging different audience segments.

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What experience do you have in managing a team of designers and copywriters?

Share specific examples where you've successfully led a team, highlighting how you foster collaboration and creativity. Discuss any methods you use for team development, such as regular feedback sessions and creative brainstorming workshops that inspire and motivate team members to embrace innovative ideas.

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Can you give an example of how you've used data to influence your web design decisions?

Describe a project where you tracked user engagement metrics and used them to refine design elements or content strategies. Explain how you collaborated with data analytics to adjust designs based on user behavior patterns and how those changes positively impacted engagement rates.

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How do you ensure consistent quality and design excellence under tight deadlines?

Explain your approach to project management, including establishing clear milestones, regular check-ins with your team, and rigorous quality assurance processes. Stress the importance of open communication and setting realistic timelines to ensure high standards of work without compromising creativity.

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What role does SEO play in your web design process?

Discuss how you integrate SEO principles from the outset of a project by collaborating with SEO specialists to optimize content structure, keywords, and meta elements. Mention the importance of creating responsive designs that enhance both user experience and search rankings.

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What tools do you find essential for web design and managing your team?

Highlight your proficiency with tools like Figma for design, Asana or JIRA for project management, and Google Workspace for team collaboration. Stress how these tools facilitate communication, streamline workflows, and enhance the overall creative process in web design projects.

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How do you balance innovation with practical implementation in web design?

Share your methodology for understanding market trends while also considering the technical constraints and user expectations. Illustrate how you keep abreast of design innovations and evaluate their feasibility in actual project developments through pilot tests and user feedback sessions.

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What strategies do you employ to ensure your designs resonate well across different international markets?

Discuss your experience with localization and the importance of understanding cultural nuances in design elements. Talk about testing visuals and content in various regions to identify preferences and adjust designs accordingly to align with local expectations.

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Can you explain a challenging project and how you managed its complexities?

Detail a specific project where you faced challenges related to scope, team dynamics, or tight deadlines. Explain the steps you took to resolve these issues, including stakeholder communication, resource reallocation, and any innovative solutions you created to meet project goals.

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How do you cultivate a creative and collaborative team culture?

Elaborate on practices you employ to promote an open environment for idea sharing and innovation, such as team-building activities, regular brainstorming sessions, and recognizing individual contributions. Emphasize your commitment to inclusivity and diversity within your team.

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Rippling is a leading workforce management platform provider founded by Parker Conrad in 2016. We offer every application users need to run their business - from applicant tracking and payroll to IT and expenses.

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DATE POSTED
December 7, 2024

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