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Remote Field Marketing Manager APAC (m/f/d)

About RoomPriceGenie ✨🧞‍♂️

Founded in 2017, RoomPriceGenie is dedicated to helping hoteliers around the globe achieve optimal pricing. 🌍 We understand that many small hotels face challenges with digitalization, making their operations increasingly complex and often resulting in lost revenue. This is where we come in!

We have developed a powerful solution that enables hotels to set the right prices in just seconds. ⏱️ Our state-of-the-art algorithm analyzes both internal hotel data and market trends to recommend pricing strategies that enhance revenue and improve booking rates.

With customers spanning the globe—from the USA and Canada to Iceland, South Africa, China, Slovenia, Italy, and the UK—RoomPriceGenie has made a meaningful impact in the hospitality industry, and our clients love the results. ❤️

Now, we are excited to expand our customer base and spread the word about how we can support hoteliers in optimizing their pricing strategies. We invite you to join us on this journey! We actively encourage applications from candidates with diverse backgrounds to enrich our team and drive innovation.

Your Role 

The Field Marketing Manager for APAC will champion RoomPriceGenie’s brand presence across the Asia-Pacific region. You will be responsible for driving regional marketing initiatives that fuel sales and customer engagement. In this role, you will work closely with sales and marketing teams to plan and execute tailored marketing campaigns and events for APAC’s diverse markets. This is an exciting and challenging opportunity where you’ll take ownership of diverse responsibilities:

  • Campaign & Event Execution:

    • Develop and implement region-specific marketing campaigns, focusing on building brand awareness, driving pipeline growth, and supporting RoomPriceGenie’s overall marketing strategy.

    • Organize and manage regional trade shows, conferences, webinars, and association-led engagements.

  • Sales & Market Alignment:

    • Act as a strategic partner to the APAC sales team, aligning marketing efforts to address region-specific needs. 

    • Regularly collaborate with your GTM team to understand market priorities, identify key topics, and provide tailored marketing support.

  • SWAG & Brand Presence:

    • Coordinate with the design team to develop impactful SWAG items that reflect RoomPriceGenie’s brand identity. Ensure the APAC market has tailored merchandise for events, trade shows, and client engagement.

  • Market Analysis & Performance Tracking:

    • Conduct market research to identify regional trends, competitor activities, and new opportunities. Measure and report on the effectiveness of campaigns and events, making adjustments to optimize results.

  • Budget Management:

    • Oversee the APAC regional marketing budget, ensuring efficient resource allocation and campaign execution.

Your Profile

  • C2-level English proficiency and currently based in Australia or New Zealand. Must be eligible to live and work there.

  • 2-4 years of experience in field marketing, event management, or a similar role, preferably within the hospitality or tech industry.

  • Strong project management skills with the ability to plan and execute multiple campaigns simultaneously.

  • Excellent communication and collaboration skills, with a proven track record of working closely with sales and GTM teams.

  • Analytical mindset, capable of using data to drive decision-making and measure campaign performance.

  • Ability to develop innovative marketing concepts and out-of-the-box strategies tailored to diverse markets.

  • Familiarity with regional market trends across APAC and an understanding of industry associations 

  • Experience in digital marketing, event planning, and SWAG coordination.

Nice to have 

  • Languages: Proficiency in additional languages spoken in the APAC region (e.g., Mandarin, Japanese, Korean) is a strong plus.

  • Technical Skills: Experience with CRM and marketing automation tools (e.g., HubSpot, Salesforce).

What We Offer at RoomPriceGenie 💪

At RoomPriceGenie, we don’t just offer jobs; we offer an adventure! 🚀 Join us in an exciting startup atmosphere where you can grow your career while changing the world for tens of thousands of independent hoteliers. 🌍 Our global and diverse team is fueled by passion and a shared mission. We thrive in a culture that’s all about transparency, respect, and making a real impact together.

Here’s what you can expect when you become part of our Genie family:

  • Hybrid Office Model: Work your way! Whether you’re a remote work ninja 🖥️, love the hustle of the office 🏢, or enjoy a mix of both, we empower you to choose the setup that suits you best.

  • One Team, One Vision, One Goal: We’re in this together! 🤝 Our Genies are laser-focused on our mission, collaborating to make magic happen. ✨ It’s no wonder we score a stellar 9.3 from our team members! 🌟

  • Epic Team Gatherings: Every year, we bring our global crew together 🌎 for a week of networking, brainstorming, and fun. 🎉 Plus, enjoy regular hangouts in our offices to keep the camaraderie alive.

  • Growth and Development: We’re all about lifelong learning! 📚 Level up your skills with personal and professional development opportunities. You’ll even snag up to three extra days off each year to focus on your growth. 📈

  • 5 Years? 5 Weeks! Stick with us, and we’ll reward your loyalty. After five years, you’ll earn an incredible five weeks of bonus vacation time 🏖️ to recharge and explore the world. 🌍

  • Birthday Celebrations: It’s your day, so take it off! 🎂 Celebrate your birthday the way you want, guilt-free.

  • Flexible Hours: We get it—life happens! ⏰ We offer flexible working hours to help you balance your work and personal life seamlessly.

  • Wellbeing Matters: Your mental health is a top priority. 🧘 Every Genie gets access to Headspace, the leading meditation app, to help you cultivate a happier, healthier, and more zen life. 🌿

We kindly ask that recruitment agencies refrain from reaching out regarding this vacancy. Thank you for your understanding.

Average salary estimate

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$80000K

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What You Should Know About Remote Field Marketing Manager APAC (m/f/d), RoomPriceGenie

Join RoomPriceGenie as a Remote Field Marketing Manager for the APAC region, where your creativity and strategic thinking can thrive in a vibrant startup environment! Founded in 2017, we are on a mission to revolutionize revenue management for small hotels across the globe. Your role will be crucial in driving our brand presence across Australia and New Zealand, leading exciting marketing initiatives that enhance customer engagement and sales. You’ll have the opportunity to craft region-specific campaigns that resonate with diverse markets, organize impactful events, and collaborate closely with our enthusiastic sales team to tailor marketing approaches that meet local needs. By utilizing your analytical skills, you'll assess market trends and continuously optimize campaign effectiveness to ensure our strategies align with the dynamic hospitality industry. Plus, you get to work remotely, choosing your best work setup while being part of a passionate team dedicated to creating meaningful impacts. Are you ready to make a difference in the hospitality sector while enjoying unique growth opportunities, flexible working hours, and employee-centric benefits? If you are excited to help hoteliers around the world with cutting-edge pricing solutions, RoomPriceGenie wants to hear from you!

Frequently Asked Questions (FAQs) for Remote Field Marketing Manager APAC (m/f/d) Role at RoomPriceGenie
What does a Remote Field Marketing Manager at RoomPriceGenie do?

As a Remote Field Marketing Manager at RoomPriceGenie, your primary focus will be on developing and executing marketing strategies that enhance brand awareness and drive sales across the APAC region. You'll collaborate closely with sales teams, manage events, and tailor campaigns that resonate with diverse markets, ensuring our clients benefit from our innovative pricing solutions.

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What qualifications are needed for the Remote Field Marketing Manager position at RoomPriceGenie?

The ideal candidate for the Remote Field Marketing Manager role at RoomPriceGenie should have 2-4 years of experience in field marketing or event management, preferably within the hospitality or tech sectors. Strong project management skills and proficiency in C2-level English are essential, with an analytical mindset to measure campaign success effectively.

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What are the growth opportunities for a Remote Field Marketing Manager at RoomPriceGenie?

Working as a Remote Field Marketing Manager at RoomPriceGenie presents excellent growth opportunities. You will have access to professional development resources, and you can enhance your skills while contributing to impactful marketing campaigns that drive results in the hospitality industry.

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What is the work culture like at RoomPriceGenie?

RoomPriceGenie fosters a vibrant work culture that values transparency, respect, and collaboration. We believe in a 'One Team, One Vision' ethos, supporting each other to achieve our shared goals while having fun! Frequent team gatherings and a focus on employee wellbeing make our environment unique.

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What benefits does RoomPriceGenie offer for the Remote Field Marketing Manager role?

As a Remote Field Marketing Manager at RoomPriceGenie, you can expect an array of benefits. These include a hybrid work model, flexible hours, opportunities for professional growth, additional vacation time after five years, birthday leave, and access to wellness resources like Headspace.

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Can I apply for the Remote Field Marketing Manager position from outside of Australia or New Zealand?

To be considered for the Remote Field Marketing Manager role at RoomPriceGenie, candidates must currently reside in Australia or New Zealand and be eligible to work there. This ensures you can effectively engage with our APAC clients and market needs.

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What tips can I follow while applying for the Remote Field Marketing Manager role at RoomPriceGenie?

When applying for the Remote Field Marketing Manager position at RoomPriceGenie, tailor your resume to showcase relevant experience in marketing and event management. Highlight your teamwork skills and showcase how you've driven successful campaigns in the past, especially within the hospitality sector.

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Common Interview Questions for Remote Field Marketing Manager APAC (m/f/d)
How would you approach planning a marketing campaign for APAC as a Remote Field Marketing Manager?

When planning a marketing campaign for APAC, I would start with in-depth market research to understand regional nuances. Collaborating with local sales teams to identify target audiences and utilizing data analytics to measure potential market impact would guide the campaign's strategy and execution.

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Can you share an example of a successful event you organized in your previous roles?

In my previous role, I organized a regional trade show that brought together key hospitality stakeholders. By carefully curating the event's agenda and aligning it with participant interests, we achieved a 30% increase in lead generation compared to past years, showcasing our brand's value effectively.

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What metrics do you consider essential for evaluating the success of marketing campaigns?

When evaluating the success of marketing campaigns, I focus on key performance indicators such as conversion rates, customer engagement metrics, return on investment, and brand awareness growth. These factors provide me with comprehensive insights into campaign effectiveness.

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Describe a time you had to adapt your marketing strategy quickly due to unforeseen circumstances.

During a pivotal campaign launch, we faced unexpected regulatory changes. I quickly gathered my team to brainstorm alternative strategies, leveraging digital platforms instead of traditional methods, which resulted in even higher engagement rates than originally anticipated.

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How do you ensure that your marketing strategies align with sales goals?

To ensure alignment between marketing strategies and sales goals, I prioritize regular communication with sales teams. Understanding their objectives allows me to tailor campaigns that not only attract interest but also drive conversions, ultimately enhancing our collective success.

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What role does teamwork play in your approach as a Remote Field Marketing Manager?

Teamwork is pivotal in my approach as a Remote Field Marketing Manager. I believe that collaboration among diverse team members fosters creativity and innovation, allowing us to craft and implement effective marketing strategies that resonate with our target audiences.

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How would you demonstrate your problem-solving skills in a marketing context?

I would demonstrate my problem-solving skills by presenting a scenario where I encountered a significant drop in campaign performance. I would analyze the data to identify underlying issues and implement corrective measures, quickly optimizing our strategies for better outcomes.

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What trends are shaping the field marketing landscape in the hospitality industry?

In the hospitality industry, trends such as digital transformation, personalized marketing experiences, and a focus on sustainability are shaping the field marketing landscape. Understanding and leveraging these trends will be crucial in developing successful marketing strategies.

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Where do you see yourself in five years in your career as a Remote Field Marketing Manager?

In five years, I envision evolving in my role as a Remote Field Marketing Manager, perhaps taking on greater leadership responsibilities within RoomPriceGenie. I aim to contribute more extensively to strategic planning and mentoring upcoming marketing talents.

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What do you think is important to know when preparing for a marketing interview?

When preparing for a marketing interview, it's important to know the company's mission, values, and recent campaigns. Additionally, being ready to discuss how you can leverage your skills to meet their specific marketing needs will set you apart as a candidate.

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RoomPriceGenie AG offers a tool for hotel management professionals to automate room pricing, and manage occupancy to increase revenue. The company is headquartered in Zug, Switzerland.

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Full-time, hybrid
DATE POSTED
November 23, 2024

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