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Senior Product Marketing Manager

Who we are:
Each year, 2 billion people across the world are limited by physical pain. By helping people live without pain, they are free to do the things they love most with the people they love—and never miss a moment. This is what we do. We create and design new technologies to solve one of the biggest problems in healthcare: taking care of our Physical Health. Sword Health is the world’s fastest growing digital musculoskeletal (MSK) care provider on a bold mission to free two billion people from acute, chronic, and post-surgical physical pain . Our customers include some of the most progressive Fortune 100 and 500 companies, as well as over 160+ other established businesses across the world.

The Sword program allows members to complete a personalized physical therapy program from the comfort of home, with continued support and supervision from one of our talented SWORD specialists. Sword’s personalized care is more effective than traditional standards of care, and has proven to deliver best-in-class clinical results. Since breaking into the market less than two years ago, Sword has worked with insurers, health systems, and employers in the U.S., Canada, Europe, and Australia to make high quality musculoskeletal care accessible to everyone.
This is an opportunity to join Sword during a time of hyper growth and expansion. After our recent $2bn valuation, we’re excited to continue accelerating our impact by scaling with high caliber people with passion, commitment and energy to create and deliver technologies, services and products that drive human progress forward.
We welcome you to join our mission, to make a difference on a grand scale and play a pivotal role with a global team at Sword– working alongside great people pioneering novel products and cutting edge technologies.

Sword is looking for a Senior Product Marketing Manager to play a key leadership role in our enterprise marketing strategy and execution

What you'll do:
  • Develop product positioning and value messaging for our digital properties, marketing campaigns, and sales enablement assets.
  • Help create campaign strategies that increase brand awareness, drive new leads, and engage existing prospects in their buyer journey.
  • Understand the competitive landscape, conduct market research, and analyze our member engagement data to develop insight that ensures our value proposition and key differentiators resonate with our target audiences.
  • Partner with leaders in Product, Clinical, Sales, and Creative to develop sales collateral and thought leadership content that successfully positions SWORD’s solutions against the competition.
  • Support our commercial teams with training, market insight, reporting, and tools that enable them to effectively sell our solutions.
  • Leverage market understanding, customer feedback, and member engagement data to provide insight to our product organization and influence our go-to-market strategies.

Qualifications
  • 6+ years of product marketing experience in B2B business
  • Proven track record of setting and accomplishing goals with clear targets, resources, timelines, and budgets.
  • Excellent written and verbal communication skills and the ability to work effectively with cross-functional team leaders to take new products and features to the market.
  • Strong attention to detail, highly curious, motivated, proactive, and adaptable to a fluid environment.
  • Bachelor’s degree in Marketing, Business or related field
  • Health-tech or technology preferred
Sword is proud to be an Equal Employment Opportunity employer. We champion diversity and are committed to building a team that represents a variety of backgrounds, perspectives and skills. At SWORD, we believe that diversity and inclusion among our applicants and team members is critical to our success as a global company. The more inclusive and diverse we are, the bigger our impact will be.

Sword Benefits
Comprehensive health, dental and vision insurance
Equity Shares
401(k)
Unlimited Vacation
Paid Holidays
Flexible working hours
Work from home
Parental leave
Free Digital Therapist for your family
Sword is proud to be an Equal Employment Opportunity employer. We champion diversity and are committed to building a team that represents a variety of backgrounds, perspectives and skills. At SWORD, we believe that diversity and inclusion among our applicants and team members is critical to our success as a global company. The more inclusive and diverse we are, the bigger our impact will be.
Sword Health Glassdoor Company Review
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CEO of Sword Health
Sword Health CEO photo
Virgilio Bento
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Sword Health is a healthcare company that aims to free 2 billion people from pain by creating the first and only end-to-end global platform to prevent, manage, and treat pain while saving clients millions in healthcare costs.

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DATE POSTED
January 26, 2023

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