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Director, Product Design, Conversational AI

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

What you get to do in this role:

  • Work collaboratively with our Product teams to deliver great UX that will revolutionize workplace collaboration and productivity for some of the largest companies in the world 
  • Directly lead and manage 8-10 designers and/or managers  
  • Change the way people work through design thinking and develop experiences using AI, Machine Learning and Mobile technology 
  • Oversee a portfolio of products, while acting as a mentor & manager to subordinates. 
  • Work closely with Product and Engineering from strategic definition, planning, architecture, through tactical execution of the Product Roadmaps 
  • Work with your peers to ensure a unified and cohesive experience across the ServiceNow ecosystem 
  • Lead user needs assessment, task analysis and develop user profiles; identify key tasks for user research, competitive analysis and user testing, develop usability plans 
  • Develop high level task flow content and then use storyboards and other design documents to communicate concepts and vision to others 
  • Rapidly iterate theoretical task scenarios, navigation map, flow, and state-transition diagrams to document design decisions 
  • Oversee your team's work: detailed mockups and prototypes and behavior specifications. 
  • Ensure a consistent experience across the mobile and desktop platforms 
  • Participate in the development and maintenance of the company Design system to provide examples of core platform components and best practices 
  • Oversee UI layouts including controls, labels and graphical elements for software on both mobile and desktop platforms with an eye towards experience unification 
  • Participate in documentation development process such as user experience specifications, testing and evaluation 
  • Work closely with product management in UX ideation and innovation 

 

 

Qualifications

To be successful in this role you have:

  • Enterprise product design experience 
  • An inspiring portfolio representing the process you follow to build insanely great experiences 
  • Demonstrated experience in defining and/or working with robust design systems  
  • Demonstration of any accessible projects you have built 
  • At least 8 years of visual and interaction design, with 5 years of Experience Design or equivalent. 
  • At least 3+ years of experience managing design teams 
  • Expert with Sketch, Photoshop, or other design tools 
  • Ability to do rapid prototyping in Axure, Keynote, Framer, Principle or similar tools 
  • Ability to understand and distill complex problems into clean solutions. 
  • Must have strong written and verbal English communication skills 
  • Must have excellent teamwork, communication, and technical problem-solving skills to contribute within a multi-functional and multi-disciplined team 
  • Obsessed with the relentless pursuit of UX perfection working inside an iterative and agile development environment 
  • Must be able to work with minimal supervision in a fluid, fast-paced and truly agile environment 
  • Expected to demonstrate a high level of initiative, good sense of humor, and a “make it work” ethos 
  • Must be able to travel up to 20% of the year  
  • Expertise in one or more of the following product spaces: IT Security Management, IT Operations Management, Security Operations, HR Service Delivery, Customer Service Management (CSM), or Finance & Legal 
  • Experience in creating content and/or designing with compliance to WCAG 2.0/2.1 AA guidelines is a plus 

 

#UXD

 

Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!

For positions in this location, we offer a base pay of $195,700 - $342,500, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2024 Fortune Media IP Limited. All rights reserved. Used under license. 

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Average salary estimate

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$195700K
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What You Should Know About Director, Product Design, Conversational AI, ServiceNow

Join the visionary team at ServiceNow as the Director of Product Design in Conversational AI, based in sunny San Diego. Here at ServiceNow, we've been transforming how the world works since 2004, and we’re just getting started! As the Director of Product Design, you’ll be at the forefront of revolutionizing workplace collaboration for major companies across the globe. In this leadership role, you'll guide a dynamic team of 8-10 talented designers. Collaborating closely with Product and Engineering, you’ll harness the power of AI, Machine Learning, and mobile technology to create seamless user experiences. This role is all about innovation — you’ll drive user needs assessments, conduct competitive analysis, and lead usability tests. From overseeing detailed mockups and prototypes to developing strategic roadmaps, your expertise will shape the product landscape. Your influence will extend across both mobile and desktop platforms, ensuring a cohesive user experience throughout. We're looking for someone with at least 8 years of design experience, strong leadership skills, and a knack for creating user magic. So, if you’re driven by a passion for UX perfection in a rapidly evolving environment, come help us make the world a better place one design at a time!

Frequently Asked Questions (FAQs) for Director, Product Design, Conversational AI Role at ServiceNow
What are the responsibilities of the Director of Product Design at ServiceNow?

As the Director of Product Design at ServiceNow, you will lead a talented team of designers and manage a portfolio of products by collaborating with Product and Engineering teams. Your key responsibilities will include guiding user experience design efforts, conducting user assessments, developing UX strategies, overseeing prototypes and mockups, and ensuring a seamless experience across various platforms. You'll be instrumental in driving design initiatives that leverage AI and Machine Learning, helping us enhance workplace collaboration.

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What qualifications are needed for the Director of Product Design position at ServiceNow?

To apply for the Director of Product Design role at ServiceNow, you should possess at least 8 years of visual and interaction design experience, including 5 years in Experience Design. Additionally, you should have 3+ years of managing design teams and a strong portfolio showcasing your design process. Familiarity with design systems, expert-level skills in tools like Sketch and Photoshop, and a solid understanding of user experience principles are essential. Experience in IT spaces, such as IT Security Management and HR Service Delivery, is a plus.

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What skills are essential for a successful Director of Product Design at ServiceNow?

A successful Director of Product Design at ServiceNow should have excellent communication skills, teamwork, and strong technical problem-solving abilities. You must be adept at rapid prototyping with tools like Axure and have a deep understanding of user experience principles. Additionally, a great sense of humor and a ‘make it work’ ethos will be invaluable in the fast-paced, agile environment. A dedication to UX perfection and the ability to distill complex problems into clean design solutions will also set you apart.

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How does ServiceNow support diversity and inclusivity in the hiring process for the Director of Product Design role?

ServiceNow values inclusivity and encourages candidates from diverse backgrounds to apply for the Director of Product Design position. We believe that unique experiences enrich our teams, and we welcome applicants regardless of their traditional career paths. Our practices ensure that all qualified applicants, regardless of race, gender, nationality, or other protected categories, receive equal consideration during the hiring process.

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What is the expected travel for the Director of Product Design position at ServiceNow?

For the Director of Product Design role at ServiceNow, the expected travel is up to 20% of the year. This travel may involve meetings with team members, stakeholders, and clients to foster collaboration and innovation in product design. Flexibility and the ability to travel as needed are important to support our global mission.

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Common Interview Questions for Director, Product Design, Conversational AI
Can you describe your design process as a Director of Product Design?

When answering this question, outline your systematic approach to product design. Describe how you begin with user needs assessments, leveraging research and analytics, and how you engage your team in brainstorming and ideation sessions. Highlight your commitment to iterative design, including prototyping and user testing, and how you incorporate feedback to refine the design. This shows your strategic vision and collaborative mindset.

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How do you ensure a cohesive user experience across different platforms?

In response, emphasize your experience in developing unified design systems that guide the user experience across mobile and desktop platforms. Discuss how you foster communication between cross-functional teams, ensuring that the design vision aligns with Product and Engineering needs. Also, touch on the methodologies you employ for usability testing to ensure a consistent experience.

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What is your approach to managing and mentoring a design team?

Share your philosophy on leadership and mentorship, focusing on creating an inclusive and supportive environment. Highlight strategies you use to encourage creativity, collaboration, and skills development within your team. Additionally, discuss the importance of setting clear goals and providing regular feedback to help team members grow in their roles.

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Can you provide an example of a challenging design project and how you handled it?

Choose a specific project where you faced significant challenges, be it deadlines, team dynamics, or evolving requirements. Describe the situation, the steps you took to address the challenges, and the successful outcome. Highlight your problem-solving skills and ability to navigate complex issues effectively.

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What tools and methodologies do you prefer for prototyping and design?

Answer this by mentioning specific tools such as Axure, Sketch, or Framer that you are proficient in. Explain how you choose tools based on project needs and team capabilities and how these tools facilitate your iterative design approach. Discuss methodologies like Design Thinking or Agile that you employ to enhance team collaboration.

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How do you incorporate user feedback into your design process?

Illustrate your user-centered design approach by detailing how you gather and analyze user feedback from tests and surveys. Explain the importance of iterative design based on user input, and provide an example of how user feedback significantly influenced a design decision in the past.

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What do you see as the future of UX design in product management?

In your response, discuss trends such as increased personalization through AI, the role of data analytics in user experience, and the shifting norms in remote work. Emphasize the continuous importance of accessibility and inclusivity in design and how you plan to address these trends in your future projects.

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How do you handle conflicts in a multi-disciplinary team?

Share your approach to conflict resolution, focusing on open communication and collaborative problem-solving. Describe how you facilitate discussions between differing perspectives to reach a consensus while ensuring that all team members feel valued and heard. Highlight the importance of empathy in your leadership style.

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What is your experience with accessibility in design?

Articulate your understanding of accessibility guidelines such as WCAG 2.0/2.1 and the importance of inclusive design. Share specific projects where you implemented accessibility features and how it enhanced the user experience for a wider audience. This demonstrates your commitment to ethical design practices.

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Why do you want to work at ServiceNow as the Director of Product Design?

In your answer, express your admiration for ServiceNow's mission and its innovative technologies. Discuss how your values align with the company’s vision and your excitement to contribute to meaningful projects that affect global workplaces. Personalizing your answer with specific aspects of ServiceNow’s culture or products will strengthen your response.

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We're on a mission to become the defining enterprise software company of the 21st century.

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CULTURE VALUES
Inclusive & Diverse
Mission Driven
Rise from Within
Diversity of Opinions
Work/Life Harmony
Empathetic
Feedback Forward
Take Risks
Collaboration over Competition
BENEFITS & PERKS
Medical Insurance
Dental Insurance
Vision Insurance
Mental Health Resources
Life insurance
Disability Insurance
Health Savings Account (HSA)
Flexible Spending Account (FSA)
Conferences Stipend
Paid Time-Off
Maternity Leave
Equity
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
January 10, 2025

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