Job details

Pricing Manager

Company Description

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Job Description

What you get to do in this role:

You will help develop insights and execute pricing strategies to drive growth and improvements in our Technology Workflow businesses. You will also lead our direct and indirect channel pricing strategy & policies ensuring commercial parity across all routes to market.

Lead the pricing and monetization strategy across Technology Workflow products and use relevant analytical techniques to segment the market and make packaging recommendation
Develop the pricing and monetization framework for our Technology Workflow products ensuing a fair share of value capture
Conduct periodic reviews of price realization across all routes to market and drive recommendations to improve revenue and simplify our selling motion
Define, track and measure pricing KPIs, defining actionable decision insights on pricing performance, implement continuous pricing optimization plan and drive this process
Conduct and commission end-user pricing studies, including conjoint, competitive market positioning, street price and price elasticity analyses
Translate pricing strategy into executable plans partnering cross functionally with Sales Ops, IT, Partner Ops and Sales Enablement teams
Assist in identifying new business and growth opportunities to create incremental growth, including new pricing models, pricing promotions, and go to market approaches

Qualifications

To be successful in this role you have:

5+ years of experience in enterprise technology industry across pricing, sales strategy, business operations and/or product strategy
3+ Years of Pricing Strategy, Product Management, GTM or Business Strategy experience in a technology or consulting firm. Experience in the economic drivers of the service provider space a big plus
Strong proficiency with synthesizing large data sets with Excel and other BI tools
Experience applying value-based pricing theories and analytical methodologies
SaaS/PaaS business knowledge with the ability to understand and model the tradeoffs of GTM pricing and monetization decisions
A framework or process by which to make decisions. At times, will need to make decisions quickly and often with incomplete data
Expertise in designing pricing or marketing surveys such as conjoint analyses, A/B testing or equivalent
Deep understanding of your target users and are adept at understanding their problems and arriving at elegant solutions to those problems
An Effective Influencer/communicator and are highly effective in securing buy-in on pricing/monetization strategies from executives and leaders across the business

Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!

For positions in this location, we offer a base pay of $119,300 - $208,700, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. 

Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

ServiceNow Glassdoor Company Review

4.5

ServiceNow DE&I Review

4.6

CEO of ServiceNow

Bill McDermott

Approve of CEO

Average salary estimate

$164000 / YEARLY (est.)

min

max

$119300K

$208700K

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What You Should Know About Pricing Manager, ServiceNow

As a Pricing Manager at ServiceNow, you will play a crucial role in shaping the future of Technology Workflow businesses. At the heart of this position is your ability to develop insights and execute dynamic pricing strategies that not only drive growth but also ensure we maintain our competitive edge. You’ll lead the direct and indirect channel pricing strategy while ensuring all routes to market are on the same page with commercial parity. Your analytical prowess will shine as you create frameworks that enable fair value capture and measure pricing performance through key performance indicators. If you're passionate about understanding market dynamics and enjoy conducting pricing studies and analyses, you’ll find this role particularly rewarding. Collaboration is key in your role, as you’ll regularly interact with cross-functional teams including Sales Ops and IT to bring your pricing strategies to life. If you have a solid 5+ years of experience in the technology industry with a focus on pricing and strategy, and you're excited about designing innovative pricing solutions, we'd love to see you apply. Remember, at ServiceNow, we value diverse backgrounds and experiences, so even if you don’t tick every box, if you’re ready to contribute and grow, make sure to apply. This is your opportunity to make impactful decisions as we forge ahead to redefine how the world works. Your base pay will range from $119,300 - $208,700, complemented by a comprehensive benefits package. Join us and let’s create smarter and better ways to work together!

Frequently Asked Questions (FAQs) for Pricing Manager Role at ServiceNow

What is the role of a Pricing Manager at ServiceNow?

A Pricing Manager at ServiceNow is responsible for developing and executing pricing strategies that drive growth in Technology Workflow businesses. This includes leading pricing across channels, conducting market analyses, and ensuring that the pricing aligns with business objectives and market conditions.