Sr. Manager of Digital Marketing

About AutoGrid

The world’s leading energy companies turn to AutoGrid to integrate all distributed energy resources, turn on new revenue streams and drive deeper engagement with their customers. Our suite of Energy Internet applications allows utilities, electricity retailers, renewable energy project developers and energy service providers to deliver clean, affordable and reliable energy in a distributed energy world.

How do we do this? By pioneering the science of flexibility management. This innovative approach enables energy providers to mine the Energy Internet’s rich data lode to extract flexible capacity from distributed energy resources. In turn, flexible capacity can be used to balance energy supply and demand in real time, increase the productivity and value of energy assets, and deliver new energy services to customers.

Established at Stanford University in 2011, we have assembled a team of world-class software architects, electrical and computer engineers, data scientists and energy experts who apply cutting-edge analytics and in-depth energy data science to solve the world’s most critical energy problems.

The Opportunity

Join a global leader in the forefront of Sustainability Solutions and the Energy Transition industry. AutoGrid has built a high-performing team that is turning big data into our world’s cleanest, cheapest, most reliable source of power! AutoGrid provides best-in-class energy management solutions to utilities and amazing career opportunities to its highly-motivated employees. As a member of the consumer marketing team you will have the chance to work with the brightest minds in the space and solve the world's toughest energy problems. Are you ready to help market the unique and path breaking AutoGrid story to the world? If that challenge appeals to you, keep reading!

Responsibilities

• Investigate various digital marketing channels best suited for each targeted audience
• Create and launch various online advertising campaigns and measure effectiveness of each
• Target consumers in different geographical locations with customized advertising campaigns
• Create online ads in English and in Spanish
• Help design and implement landing pages for consumers that include all necessary tracking and analytics
• Define key metrics and goals such as CAC, conversion rates, retention rates, week on week growth.
• Compose and deploy campaigns with ability to split test and adjust campaigns to hit key metrics.

Qualifications

• Have a bachelor's degree in marketing, communications, public relations, journalism or related field
• 5+ years experience in digital/online advertising campaigns
• 3+ years experience with Google AdSense, analytics, HubSpot, other digital marketing and campaign tools.
• Experience with various online ad platforms including advantages of each per campaign
• Clear understanding of marketing KPIs and performance measurement
• Impeccable attention to detail
• Bilingual in English and Spanish
• Familiar with cultural norms in California, specifically the Central Valley
• Have a collaborative spirit and can work well in small teams or independently
• A strong desire to learn and grow in a start-up environment
• Knowledge of renewable energy market a plus

Additional Conditions

• This is a one year contract position.
• Candidates must be authorized to work in the US.
• Remote is OK but Pacific time zone preferred.

AutoGrid is an equal opportunity employer. We do not make hiring, employment or promotion decisions based on race, religion, color, sex, age, national origin, ancestry, sexual orientation, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.

lwzcfABijn