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Sr. Manager of Web Development

As our Sr. Manager of Web Development, on the fast-growing growth team, you will drive the user experience on our global website. As a leader you understand how to create conversion experiences and customer engagement. You must be knowledgeable about the B2B SaaS sales funnel, the various lead stages, and actions to drive conversion across digital and web experiences. You will be both a coach and a player. You will have the chance to collaborate with other team members and be challenged to have a measurable impact. This person should thrive in a fast-paced, dynamic scale-up environment.

Drive the overall vision, strategy and roadmap for ActiveCampaign’s global web properties to drive brand awareness, acquisition, engagement and conversions
Own the website as a product that helps achieve growth targets and is built on a scalable, operational web infrastructure
Be the technical expert to lead a team of web developers and collaborate with various cross-functional teams
Drive engagement, web user journey and user experience on our website
Ensure the global marketing website is accessible, reliable, mobile-friendly and optimized to increase conversions across multiple geographies
Build strong relationships with stakeholders across the business to make sure that all functions are properly represented on our sites
Stay on top of web activity, build in-depth reports on site performance and effectively communicate insights
Understand web architecture and make recommendations on improvements to optimize the user experience, performance and team efficiency
Partner closely with growth team to improve the performance of webpages to drive traffic
Help evolve a modern, component-based site architecture
Be accountable for the core set of web KPIs and reporting cadence for all performance metrics and core web vitals to drive data-based optimizations
Research competition, benchmarks, and stay up-to-date on best practices
Ensure SLAs are met for uptime, publishing, management of all technology requirements including maintenance needs of web systems
Drive governance, quality assurance and consistency of website experience.

What is needed:

8+ years proven web strategy experience working with a complex website that includes multiple properties and languages
Ability to thrive in a fast-paced, dynamic scale-up environment
Management experience in previous roles in a coach/player role, where success is equally about what you build as how you enable your team
Experience building rich and interactive experiences in CMS like WordPress
Be able to guide the team in coding languages like JavaScript, semantic HTML, and CSS, etc.
Establish technical best practices for the team as it grows
Expert in software development fundamentals
Highly analytical with ability to drive outcomes in support of business objectives, can align with targets to scale a website that supports growth
Lead with example in cross-disciplinary teamwork and collaborating with engineers, designers, and writers to tell stories in engaging ways
Pragmatic and business-oriented to understand the balance between craft, speed and the bottom line
Familiar with marketing technologies to enable integration of the website with external tools and APIs.

About ActiveCampaign:

We are a category-defining Customer Experience Automation Platform (CXA) that helps over 180,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to 800+ pre-built automations that combine email marketing, marketing automation, CRM, and machine learning for powerful segmentation and personalization across social, email, messaging, chat, and text.

As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we believe our diversity is what empowers our innovation and success. You can find out more about our DEI initiatives here.

As one of the fastest-growing SaaS companies in the world, we are scaling rapidly to keep up with market demand. We are growing all of our teams and looking for people who share our values, deliver innovation frequently, and join us in our mission to grow our customer base from 180,000 today to millions. We have been ranked #4 Best Place to Work on Built In Chicago in 2021, a best workplace for remote employees by Quartz and received recognition as a great place to work across all of our regions, and continue to be globally recognized for our employee-centric culture here.

Perks and benefits:

ActiveCampaign is an employee-first culture. We take care of our employees at work and outside of work. You can see more of the details here, but some of our most popular benefits include:

Comprehensive health and wellness benefits (including no premiums for employees on our HSA plan, telehealth and tele-mental health, and access to the Calm app for meditation)
Open paid time off
Generous 401(k) matching with no vesting
Generous stipend to outfit your remote office
Career growth including access to personal and professional coaching through Udemy
Access to life coaches via Modern Health
Cool swag

ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow and promote no matter of gender, race, color, sexual orientation, religion, age, protected veteran status, physical and mental abilities, or any other identities protected by law.

Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members.