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Sales Representative Trainee

Description

The Sales Representative Trainee is an entry-level, transitional position that will train in  selling planned maintenance contracts, quality parts, aftermarket products, and new equipment to both existing industrial customers and new construction markets within an assigned geographic territory. This role involves developing long-term professional relationships, maximizing market share, and ensuring customer satisfaction through effective problem-solving and consultative selling. This position will develop into an account manager after successful training & development.


ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Customer Relationship Management: Develop positive counselor-selling relationships by demonstrating the ability and willingness to solve and/or prevent customer equipment/maintenance problems. Assist customers in restoring equipment to safe and efficient operating levels to maximize productivity and safety.
  • Sales and Market Penetration: Promote Stokes service, quality parts, aftermarket products, and new equipment to existing industrial customers and new construction markets. Develop the assigned territory in terms of market penetration, sales volume, and profitability.
  • Lead Generation and Prospecting: Identify, prospect, and develop sales leads from multiple methods (e.g., cold calling, internet research, lead services) into initial appointments with decision-makers and influencers at various levels.
  • Professional Presentations: Conduct professional "On-the-Dock" presentations, equipment demonstrations, and written proposals. Utilize effective sales presentations, equipment demonstrations, and sales tool utilization.
  • Technical Services: Provide technical services to clients relating to the use, operation, and maintenance of equipment. Draw up sales or service contracts for products or services.
  • Market Awareness: Maintain awareness of competitive activity, pricing policies, and industry trends. Provide design assistance for current and future projects and assist in developing/writing equipment specifications.
  • Project Management: Prepare submittal packages, conduct site visits, field verifications, material scheduling, job site meetings, and ongoing communication with operations.
  • Travel Requirements: This position requires daily in-field travel via automobile for visiting customer facilities and job sites, with a small degree of overnight travel. Assigned territories can be within our servicing locations of PA, DE, NJ, and MD. 

Requirements

  

QUALIFICATIONS:

  • Education and Experience: A four-year college degree (Business or Marketing preferred); three or more years of related sales experience. Previous material handling or loading dock equipment sales experience is highly beneficial.
  • Skills: Strong mechanical/electronic comprehension, excellent communication skills, professional customer-oriented attitude, confidence, and tact.
  • Language Skills: Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the public.
  • Mathematical Skills: Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.
  • Reasoning Ability: Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

PHYSICAL DEMANDS:
While performing the duties of this job, the employee is regularly required to stand, talk, or hear. The employee frequently is required to walk. The employee is occasionally required to sit; use hands to finger, handle, or feel; reach with hands and arms; climb or balance; and stoop, kneel, crouch, or crawl. The employee must regularly lift and/or move up to 10 pounds, frequently lift and/or move up to 25 pounds, and occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, and depth perception

WORK ENVIRONMENT:
While performing the duties of this job, the employee is regularly exposed to outside weather conditions. The employee is frequently exposed to moving mechanical parts. The employee is occasionally exposed to the risk of electrical shock. The noise level in the work environment is usually moderate.

Average salary estimate

$50000 / YEARLY (est.)
min
max
$40000K
$60000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales Representative Trainee, Stokes Equipment Co

Are you ready to kickstart your sales career? Join Stokes as a Sales Representative Trainee in Horsham, Pennsylvania! This entry-level position is a fantastic opportunity to immerse yourself in the world of selling planned maintenance contracts, quality parts, aftermarket products, and new equipment. You'll engage with both existing industrial customers and those in the new construction market, all while developing long-term professional relationships. Your journey will begin with training that focuses on effective problem-solving and consultative selling, and if you succeed, you'll advance into an account manager role! As a Sales Representative Trainee, you will learn how to maximize market share and ensure customer satisfaction while promoting our services, conducting professional presentations, and providing essential technical services. You'll be actively involved in lead generation, market penetration, and project management, all while travelling around your assigned territory across Pennsylvania, Delaware, New Jersey, and Maryland. With a strong focus on customer relationships and a supportive team, this role is perfect for someone eager to grow and embrace sales challenges. So, if you hold a four-year degree in Business or Marketing and possess excellent communication and problem-solving skills, we want to hear from you! Step into your future today with Stokes!

Frequently Asked Questions (FAQs) for Sales Representative Trainee Role at Stokes Equipment Co
What are the primary responsibilities of a Sales Representative Trainee at Stokes?

As a Sales Representative Trainee at Stokes, your primary responsibilities will include developing and maintaining positive relationships with customers, promoting services and products, generating leads, conducting presentations, and providing technical support. You'll play a key role in maximizing customer satisfaction and market share, all while preparing yourself to move into the account management segment of your career.

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What qualifications are needed for the Sales Representative Trainee position at Stokes?

To be a successful candidate for the Sales Representative Trainee position at Stokes, you should have a four-year college degree in Business or Marketing and ideally possess at least three years of relevant sales experience. Strong mechanical and electronic comprehension, communication skills, and a customer-oriented attitude are crucial for this role.

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How does the training program for a Sales Representative Trainee work at Stokes?

The training program for a Sales Representative Trainee at Stokes is designed to provide you with comprehensive sales techniques and product knowledge. You'll learn through hands-on experiences, mentorship, and real-world situations that will prepare you to advance into an account manager position after demonstrating successful performance.

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What type of travel is involved in the Sales Representative Trainee role at Stokes?

As a Sales Representative Trainee at Stokes, you should expect to travel daily within your assigned territory, which includes Pennsylvania, Delaware, New Jersey, and Maryland. Travel may include visiting customer facilities, attending job sites, and sometimes overnight stays in order to engage effectively with clients.

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What skills can I develop as a Sales Representative Trainee at Stokes?

In the Sales Representative Trainee role at Stokes, you can develop important skills such as professional communication, consultative selling, technical knowledge of equipment, market awareness, and customer relationship management. These skills will be invaluable for your growth within the sales field and as you progress towards an account manager role.

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Common Interview Questions for Sales Representative Trainee
How would you approach building relationships with new clients as a Sales Representative Trainee?

Building relationships with new clients starts with understanding their needs and challenges. As a Sales Representative Trainee, it's essential to actively listen, demonstrate empathy, and offer tailored solutions that align with their business goals. Utilize consultative selling techniques to position yourself as a trusted advisor.

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Can you explain your strategy for lead generation in a sales role?

In a sales role, lead generation begins with researching potential clients and identifying key decision-makers. I would leverage multiple methods, such as cold calling, networking at industry events, and online research to generate leads. The goal is to create initial engagements that could evolve into valuable business relationships.

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What do you think is essential when conducting a sales presentation?

An effective sales presentation should capture attention, convey the value of the product or service clearly, and address the client’s specific needs. Engaging storytelling, strong visuals, and thorough knowledge of the materials help create impactful presentations that resonate with the audience.

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How do you handle objections from potential clients?

Handling objections requires empathy and understanding. I would listen carefully to the client's concerns, acknowledge their reservations, and respond with information that directly addresses their issues. It's vital to frame objections as opportunities to further clarify the value of the offering.

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What methods do you use to stay updated on industry trends and competitive activities?

To stay current, I regularly read industry publications, participate in webinars, join professional organizations, and network with peers. Additionally, leveraging social media platforms to follow industry leaders can provide insights into emerging trends and competitors.

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Can you share your experience with teamwork in a sales environment?

Teamwork is essential in a sales environment. Collaboration with colleagues can lead to shared insights, feedback, and strategies that enhance performance. I thrive in team settings where open communication and mutual support lead to achieving common sales goals.

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How would you prioritize your tasks in a fast-paced sales environment?

Prioritization in a fast-paced sales environment involves assessing urgency and importance. I would create a daily to-do list, focusing first on tasks that align with immediate sales goals, while also ensuring that long-term objectives are addressed consistently.

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Why do you want to pursue a sales career with Stokes?

I am drawn to Stokes because of its commitment to quality and customer satisfaction. The opportunity for professional growth within a supportive and dynamic team environment excites me, and I believe my skills align well with the company's mission to deliver exceptional service.

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What are your long-term career aspirations in sales?

My long-term career aspirations in sales involve advancing into a senior account management position, where I can leverage my experience and skills to lead a team. I also aim to contribute strategically to the growth of the company and help mentor new sales representatives.

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How do you measure your success in a sales role?

Success in a sales role can be measured by achieving sales targets, building strong client relationships, and gaining repeat business. I also believe in setting personal performance benchmarks, continuously seeking feedback, and striving for improvement in all aspects of my sales approach.

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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 15, 2025

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