Student Development Specialist

Please note: All postings close at 12 A.M. CST on the closing date. A-State participates in E-Verify.

Position Summary:

The Office of Admissions at Arkansas State University is seeking applications for a Digital Recruiter (social media specialist) who will assist with Undergraduate Recruitment through social media platforms as a key member of the University’s Recruitment Team. This person is expected to already be knowledgeable in social media platforms and to be able to lead the social media efforts to capitalize on the growth of our social media channels and to meet students where they are. This position will report to the Associate Director of Communications

Duties & Responsibilities:

• Develop content on trend personally, with the help of the marketing firm, or with the help of the student content creators
• Develop giveaways and other engagement opportunities on the social media platforms
• Post content on existing channels several times a week
• Engage in new social media channels where students frequent
• Respond to DMs and messages coming in from the social media channels
• Create semester-by-semester social media channel plans
• Be available during events to live stream or capture photos for later posts, which will often happen after hours or on weekends
• Target students in their messages by reaching out to them
• Other duties as assigned

Knowledge/Skills/Abilities:

• Strong interpersonal skills and the ability to work efficiently in a team environment.
• Advanced verbal and written communication skills and ability to communicate with a diverse population of stakeholders.
• The ability to develop, plan, and implement short- and long-term goals.
• Strong background, knowledge, and use in social media platforms at a professional level

General Days/Hours:

Monday - Friday
8:00 a.m. - 5:00 p.m.
Additional hours as requested and/or needed
Regular and reliable attendance

Other:

Please note: all position postings close at 12:00 A.M. CST on the position closing date

Experience in marketing through social media preferred

Minimum Qualifications:

An earned Bachelor’s Degree