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Performance Marketer, B2B Operations
The Weather Company is looking for a B2B Marketing Data Analyst to optimize marketing strategies through data-driven insights and analysis. The ideal candidate should have a deep understanding of B2B marketing, data hygiene, and marketing automation.
Skills
- Deep knowledge of B2B marketing
- Experience with Salesforce and Marketo
- Strong analytical and problem-solving skills
- Excellent communication skills
- Detail-oriented and highly organized
Responsibilities
- Conduct ongoing monitoring and analysis of B2B marketing channels and campaign performance data
- Collaborate with Marketing Programs Manager in strategy, execution, and reporting of full-funnel integrated marketing campaigns
- Manage campaign reporting, marketing attribution, and lifecycle management
- Make recommendations on improving scoring, process, data quality, and reporting
- Support and build the roadmap for the marketing technology stack
Education
- Certification or 5+ years of experience in Salesforce, Marketo, and multi-touch attribution software
Benefits
- Progressive family plan benefits
- Generous home office reimbursements
- Variety of medical insurance options
- 401K match
- Remote work options/flexibility
To read the complete job description, please click on the ‘Apply’ button
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Full-time, on-site
DATE POSTED
May 29, 2024
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