Marketing Manager - US

The Role:

Hot off the heels of our latest Amtrav acquisition, we’re looking for a US Marketing Manager to develop and deliver the TravelPerk marketing strategy for the US market. Working closely with the Director of Brand, Director of Demand, VP of US Sales and other important functions across the business, you’ll create and execute a variety of marketing programs that resonate with our target audiences, raise awareness of the TravelPerk brand and create and capture demand that translates into business growth.

What you'll be doing:

• Build and deliver the local marketing plan for the USA in alignment with global brand & demand marketing strategies, focussed on driving regional brand awareness and creating and capturing regional demand
• Collaborate with integrated marketing team to roll out the global content strategy at a local level, taking regional nuances into strategy and execution
• Collaborate with the senior events marketing manager in delivering in-region 3rd party and 1st party events, including establishing an effective lead delivery and follow-up process with sales
• Collaborate with the growth marketing team on targeted campaigns that focus on conversion i.e. ABM
• Collaborate with the data analytics team to develop a framework & dashboard that shows regional progress to goals
• Evaluate and build relationships with 3rd party / partner demand generation opportunities, including new and existing vendors and associations to drive market penetration.
• Be the connecting point between marketing and local sales teams, reporting on progress to goals, giving visibility to upcoming projects
• Create and maintain relevant documentation that keeps global marketing and x-functional partners up to date with local marketing activities i.e. local marketing calendar
• Be the ear to the ground and monitor competitor activities and industry trends.

What we're looking for:

• 5 years of marketing experience, specifically B2B field marketing experience in SaaS or enterprise software marketing.
• Strong experience in campaign orchestration, message optimization, persona, and buying cycle experience
• Experience in evolving marketing programs based on performance data, feedback from sales, and understanding of the business.
• Hands-on experience prioritising running multiple initiatives, campaigns, and deliverables simultaneously.
• Strong understanding of customer journeys and sales touch points
• Self-motivation, who can work independently and proactively to resolve issues and take ownership of tools and processes, established and new
• Experience in running online and offline events from end-to-end
• Experience in managing and forecasting budgets would be beneficial.

What do we offer?

• Competitive compensation, including equity in TravelPerk
• Generous vacation days so you can rest and recharge
• Comprehensive benefit plans covering medical, dental, vision, life, and disability with coverage from your start date
• Financial benefits like 401k with company matching and an HSA plan
• Family services that include adoption benefits and equal paid parental leave
• Global presence and hybrid work availability
• Unforgettable TravelPerk events, including travel to one of our hubs
• Learning and professional development opportunities
• Mental health support tool for your wellbeing
• Exponential growth opportunities
• VolunteerPerk - 16 paid hours per year to volunteer for a cause of your choice
• "Work from anywhere" in the world allowance of 20 working days per year.

How we work

Our Vision is for a world where TravelPerk serves as the platform for human connection in-real-life (IRL). We take an IRL-first approach to work, where our team works together in-person 3 days a week. As such, this role requires you to be based within commuting distance of our Chicago or Boston hub. We fundamentally believe in the value of meeting in-real-life to improve connectivity, productivity, creativity and ultimately making us a great place to work.

At TravelPerk, we prioritize experience and potential over academic qualifications for this role. We believe that talent and ability aren't always reflected in formal credentials.

TravelPerk is a global company with a diverse customer base—and we want to ensure the people behind our product reflect that. We’re an equal opportunity employer, meaning you’re welcome at TravelPerk regardless of your appearance, where you’re from, or anything else that makes you.