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Lifecycle Marketing Manager

Tremendous is the fast, free, flexible way to send bulk payouts to people in over 200 countries. 10,000+ companies ranging from mom-and-pops to Google, MIT, and United Way have sent over $1 billion, saving 15 hours a month on average.

In both our product and our workplace, we’re intentional about making work more efficient, flexible, and fulfilling. Tremendous is a fully remote, high-documentation, low-meeting culture, which means more time for what matters in both your professional and personal life.

Our customers, who include marketers, UX researchers, HR teams and nonprofits, rave about how quick and easy it is to use Tremendous — check the ratings on G2. Yet there’s a lot of complexity under the hood, including over 2,000 redemption options and plenty of banking infrastructure. This duality makes working here a fun challenge.

We’re about 90 people, highly profitable without any investors, and have been doubling our revenue for a few years and counting. Join us before the next international offsite!

About the role

We're looking to add a Lifecycle Marketing Manager to our marketing team. You will create an integrated strategy across owned marketing communication channels, including email, chat, and in-app.

You will

  • Own audience segmentation and always-on email nurture strategy, including regularly updating our multi-email sequences to reflect new positioning and campaign themes.

  • Support product-led growth initiatives leveraging product usage signals to develop a nurture and communication strategy to increase product adoption and identify high-value accounts

  • Leverage data to identify opportunities (across chat and email) and conduct experiments that increase lifecycle performance metrics including open rates, click-through rates, and conversions.

  • Own customer journey map and execute campaigns to improve and accelerate journeys.

  • Build personalized chat flows on marketing website to engage and nurture website visitors.

  • Report and analyze lifecycle campaign performance and offer insights for ongoing optimization

  • Develop and support new acquisition (chat, email), re-activation, and referral campaigns.

You have

  • 5+ years of experience in lifecycle marketing and growth

  • Experience with relevant CRM and MAP tools (Hubspot)

  • Track record of delivering and reporting business impact via nurture and lifecycle campaigns

  • Experience continuously improving relevant metrics, including open rates and conversion rates

  • Experience working cross-functionally with sales, product, content, marketing ops, and product marketing teams

What’s cool about the role

  • You'll get to work with a top-notch team at Tremendous.

  • You'll work at a company growing quickly yet sustainably. We’re profitable with plenty more opportunity ahead. That’s good news for your career growth.

  • Competitive pay, equity and benefits. The base salary for this role is $140,000 - $180,000.

  • We're a remote company. Work from wherever you want in the Americas — we have collaboration hours from around 12-4 PM Eastern time.

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CEO of Tremendous
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Nick Baum
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Our mission is to make it easy for organizations to transact with humans. Payroll services help organizations pay their employees... but what about everyone else? The user who participated in a live feedback session, the job applicant who did a t...

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Full-time, remote
DATE POSTED
April 24, 2024

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