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Account Manager, Integrated Marketing - job 3 of 3

About Us

We imagine the new. Inspire the next. And use the power of our creativity to help build up those around us.

 

At Allison, we provide a limitless environment where you can build, create, and grow. Our openly collaborative and highly supportive culture is free from bureaucracy and red tape. With over 1,000 innovators from diverse backgrounds, we break new ground for world-class clients across 50 global markets and dozens of industries. We believe in creating a space where everyone can freely express their opinions, share their ideas and dreams for the future, and be themselves.

 

We foster an inclusive culture that attracts builders from all backgrounds who can envision new solutions and create outcomes that move our clients' businesses forward, while helping everyone on the team learn and grow together. Our shared ideal of the builder's mindset is limitless and available to everyone, and we push the boundaries to create new and innovative solutions for our clients and ourselves.

 

We create lasting impact and relationships, and our culture fosters meaningful connections and friendships that last beyond the workplace. If you're ready to join a team that pushes you to be your best, supports you every step of the way, and celebrates your successes, welcome to Allison.

Overview

We are seeking an Account Manger, Influencer Marketing to join our Integrated Marketing team. The ideal candidate will act as the account lead on smaller and midsize pieces of business and/or to lead individual portions of larger pieces of business. The applicant will maintain best-in-class and leading-edge knowledge of , influencer marketing, social, paid media, and content campaigns, methods and approaches. They will act as an ambassador across the agency for Integrated Marketing initiatives and help grow accounts and contribute to new business efforts.

Responsibilities

  • Responsible for the development and implementation influencer marketing and creator social campaigns for clients and new business
  • Execute influencer/creator programs for clients including research, identification, outreach, negotiation, contracting, and managing delivery of creative content
  • Maintains regular client contact, both verbal and written to develop a senior relationship; serves as a strategic partner to clients
  • Prepares and manages influencer program plans and timelines for various accounts
  • Appropriately delegate assignments to reporting team members; provides ongoing counsel to junior staff on improving key skills
  • Forecast budgets, track project utilization and provide invoice details
  • Works with account teams to develop big picture skills vis-à-vis strategic planning, client development, etc.
  • Serves as resident expert on influencer trends and related subjects
  • Actively pursues learning and professional development opportunities
  • Writes and/or edits materials (Strategy, digital content, social audits) with keen eye
  • Participates on an Allison’s committee
  • Promotes and upholds Allison’s core values

Qualifications

  • Exemplary follow-through and execution skills
  • Self-motivated, eager to learn and enthusiastic about the work
  • Has a reputation for being a strategic partner to manager and account leads
  • Strong writing and presentation skills and attention to detail  
  • Proven track record in supporting organic growth and business development
  • Prior management of direct reports is a plus
  • Account Managers at Allison typically have a minimum of 5+ years of experience in advertising, marketing or a related field, at a brand or agency

Benefits

  • Hybrid work environment with home and office schedule (2+ days in office per week) and work from anywhere weeks
  • Comprehensive health benefits (healthcare, vision, dental, pet, home, and auto insurance)
  • Generous time off policies (unlimited paid time off, wellness days, national holidays, summer Fridays)
  • Four-week sabbatical every five years of employment
  • Exceptional parental leave benefits
  • Global mentorship and networking programs
  • Monthly cell phone reimbursement
  • 401k savings and employee stock purchase plan
  • Volunteer hours (20 hours annually) for designated non-profit partner and personal choice
  • Globally driven DEI initiatives (Employee Advocacy Groups, DEI committee)
  • Career growth opportunities, such as Allison University (multi-day customized trainings for each level)

Equal Opportunities

At Allison, We’re different by design.

 

Our founding vision was to create a positive and entrepreneurial environment where talented people thrive – and creativity-killing bureaucracy… doesn’t.

 

We celebrate diversity and are committed to providing an inclusive environment for our employees. We do not tolerate discrimination or harassment of any kind and are committed to building an agency where everyone is welcome, and every voice is heard. We are proud to be an equal opportunity and affirmative action employer. 

 

In order to comply with equal pay and salary transparency laws in various locations, we believe the target range of base compensation in all locations within the United States for this role is $80k-$125k. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location. 

 

In addition to medical, dental and vision coverage, we offer a generous unlimited PTO plan, 401k program and comprehensive benefits plan. Additional perks and benefits include a month-long sabbatical, active employee advocacy groups, globally driven DEI initiatives, wellness days, summer Fridays and learning and development programs for our employees. 

 

#LI-KG1

Average salary estimate

$102500 / YEARLY (est.)
min
max
$80000K
$125000K

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What You Should Know About Account Manager, Integrated Marketing, UNAVAILABLE

At Allison, based in sunny San Diego, we’re on the lookout for an enthusiastic Account Manager specializing in Integrated Marketing. If you have a passion for influencer marketing, social media, and creating impactful campaigns, this is your opportunity to shine! In this role, you'll be the key driver behind the development and execution of influencer marketing strategies, working closely with clients to deliver innovative solutions that elevate their brand. You'll manage everything from researching potential influencers to negotiating contracts, ensuring that every campaign runs smoothly and effectively. We pride ourselves on our collaborative culture that encourages creativity and growth, making it easy to bring your unique ideas to the table. As an ambassador for our Integrated Marketing initiatives, you’ll not only deepen client relationships but also help in expanding accounts and exploring new business opportunities. If you thrive in a fast-paced environment, love teamwork, and have an eye for detail, then you’ll fit right in with our dynamic team of innovators. Join us and be part of a workplace where you can truly express yourself and make a difference. We believe your success is our success, and we’re eager to celebrate your achievements along the way!

Frequently Asked Questions (FAQs) for Account Manager, Integrated Marketing Role at UNAVAILABLE
What are the responsibilities of an Account Manager, Integrated Marketing at Allison?

The Account Manager, Integrated Marketing at Allison takes charge of developing and implementing influencer marketing strategies, executing creator social campaigns, and maintaining regular communication with clients to build strong partnerships. This role requires you to handle budgeting, tracking project utilization, and guiding junior team members while ensuring the delivery of high-quality creative content for clients.

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What qualifications are needed for the Account Manager position at Allison?

To excel as an Account Manager, Integrated Marketing at Allison, candidates typically need a minimum of 5+ years of experience in advertising, marketing, or a related field. Strong writing and presentation skills, excellent follow-through, and strategic thinking abilities are crucial. Additionally, having prior management experience is beneficial, as you'll be responsible for guiding junior team members.

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What is the work environment like for the Account Manager at Allison?

Allison fosters a hybrid work environment, allowing Account Managers in Integrated Marketing to enjoy a flexible schedule, balancing time between remote work and the office. You'll be supported by a diverse and inclusive team that encourages creativity and collaboration while offering numerous benefits to nurture your professional growth.

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How does Allison support career growth for the Account Manager role?

At Allison, career growth is a priority. As an Account Manager, you’ll have access to comprehensive training programs, including Allison University tailored to different career levels. The company promotes participation in mentorship and networking initiatives that help you build valuable connections and enhance your professional skills.

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What types of benefits can an Account Manager expect at Allison?

Account Managers at Allison enjoy a robust benefits package, including unlimited paid time off, comprehensive health coverage (including pet insurance), a 401k plan, and unique perks like a month-long sabbatical every five years and wellness days. The focus on employee development and diversity makes working at Allison an enriching experience.

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Common Interview Questions for Account Manager, Integrated Marketing
Can you describe your experience in managing influencer marketing campaigns?

When answering this question, highlight specific campaigns you've managed, the strategies you implemented, and your role in the process. Be sure to mention quantifiable results, such as improved engagement or increased brand awareness, demonstrating your success in previous roles.

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How do you identify the right influencers for a brand's campaign?

Discuss your approach to influencer identification, such as analyzing audience metrics, ensuring brand alignment, and examining past collaborations. Mention any tools or platforms you find useful in this process and emphasize your ability to select influencers who resonate with the target audience.

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What steps do you take to ensure a successful influencer partnership?

Outline your strategy for fostering strong relationships with influencers, including clear communication, mutual understanding of goals, and setting expectations. Highlight instances where you've successfully navigated challenges within influencer partnerships, leading to fruitful collaborations.

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How do you measure the success of influencer marketing campaigns?

In your response, detail the metrics you use to gauge campaign success, such as engagement rates, conversions, or brand sentiment. Share your experience in analyzing these metrics and making adjustments to optimize future campaigns based on what you learn.

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What do you consider the biggest trends in influencer marketing today?

Showcase your knowledge of current influencer marketing trends, like the rise of micro and nano influencers, video content popularity, and ethical partnerships. Discuss how these trends could impact strategy when creating campaigns for clients at Allison.

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How do you handle feedback and criticism from clients?

Emphasize your openness to feedback and ability to quickly adapt. Share an example of a time you received constructive criticism, how you addressed it, and the positive outcome that followed. This demonstrates your professionalism and commitment to client satisfaction.

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Can you describe a time when you turned around a difficult client relationship?

Provide a detailed story about a challenging client relationship you managed. Describe the steps you took to understand their concerns, how you communicated openly to solve issues, and the ultimate positive outcome that restored trust and satisfaction.

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What tools or software are you familiar with for managing influencer marketing projects?

Mention specific tools such as CRM software, analytics platforms, and project management tools you have experience with. Discuss your proficiency in using these tools to streamline processes and improve collaboration among team members.

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How do you prioritize tasks in a fast-paced marketing agency like Allison?

Share your time management strategies, such as using lists, prioritizing based on urgency and impact, and utilizing digital planning tools. Provide an example illustrating how you successfully managed competing deadlines and projects in previous roles.

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Why do you want to work as an Account Manager at Allison?

Articulate your enthusiasm about joining Allison, focusing on its innovative culture, collaborative environment, and commitment to employee growth. Discuss how your values align with the company's mission and how you see yourself contributing to the team.

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MATCH
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SENIORITY LEVEL REQUIREMENT
TEAM SIZE
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HQ LOCATION
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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
April 18, 2025

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