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Trade Marketing Manager Home Care & Personal Care Baltics

Salary range 36000 - 47000 Euro/annually

Trade Marketing Manager Home Care & Personal Care Baltics​ will be responsible for trade strategy implementation per customer based on category goals and working with market leading brands such as Dove, Rexona, Domestos, Hellmann’s and others.

JOB PURPOSE

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world.  If you are prepared to unlock growth by mastering customer and channel strategies as well as offer winning trade marketing activities then this role is just for you!

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

  • Manage and implement trade activity plan in close cooperation with sales team according to the marketing strategies;
  • Be responsible for trade marketing & trade budget control;
  • Evaluate project results and activity effectiveness in order to seek improvements and opportunities;
  • Manage product placements planograms;
  • Cooperate with multiple creative and production agencies.

WHAT YOU NEED TO SUCCEED

Experiences & Qualifications

  • 3 years experience in an FMCG company (preferred)
  • Experience in sales and/or marketing areas (preferred)

Skills

  • Fluency in English and any Baltic’s language (verbal and written)
  • Growth mindset & can-do attitude
  • Strong analytical skills
  • Creative skills
  • Organizational skills and attention to detail
  • Strong communication skills
  • Ability to manage multiple projects
  • Proactivity and ability to work from own initiative
  • Proficient use of PowerPoint and Excel

Leadership

  • You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
  • As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.

Critical SOL (Standards of Leadership) Behaviors

  • PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Generates intensity and focus to motivate people to deliver results at speed.
  • PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
  • CONSUMER & CUSTOMER LOVE: Brings the voice of the consumer into everything we do, always.
  • PURPOSEFUL IMPACT: Has humility, understanding that leadership is service to others, inside and outside Unilever.
  • AGILITY: Explores the world around them, continually learning and developing their skills.
  • TALENT CATALYST: Inspire people to grow, with support and honesty.

Unilever embraces diversity and encourages applicants from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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Average salary estimate

$41500 / YEARLY (est.)
min
max
$36000K
$47000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Trade Marketing Manager Home Care & Personal Care Baltics, Unilever

Are you ready to take your career to the next level with Unilever as a Trade Marketing Manager for Home Care & Personal Care in the beautiful city of Vilnius, Lithuania? In this vibrant role, you'll be at the forefront of implementing trade strategies tailored for each customer while managing iconic brands like Dove, Rexona, Domestos, and Hellmann’s. Your mission? To unlock growth by mastering customer and channel strategies and driving successful trade marketing activities! You’ll work closely with our sales team to roll out trade activity plans that align with our marketing strategies. Budget control and evaluating the effectiveness of projects will be part of your duties, as you look for ways to improve and seize new opportunities. Plus, you’ll manage product placements and collaborate with creative agencies to bring ideas to life. If you have three years of experience in an FMCG company, with a passion for marketing and sales, this is your chance to show what you can do! A growth mindset and a proactive attitude will serve you well in this energetic environment where communication and attention to detail are key. Join us at Unilever and be a part of creating a better business and a better world, all while being celebrated for your unique contributions and perspective.

Frequently Asked Questions (FAQs) for Trade Marketing Manager Home Care & Personal Care Baltics Role at Unilever
What are the main responsibilities of a Trade Marketing Manager at Unilever?

As a Trade Marketing Manager for Home Care & Personal Care at Unilever, you will manage and implement trade activity plans, control the trade budget, evaluate project outcomes, and oversee product placements. Your role is pivotal in driving trade marketing strategies that enhance brand visibility and sales.

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What qualifications do I need to apply for the Trade Marketing Manager position at Unilever?

To be considered for the Trade Marketing Manager position at Unilever, candidates typically need at least three years of experience in an FMCG company and knowledge in sales or marketing. Strong communication skills, analytical thinking, and proficiency in English and a Baltic language are also essential.

Join Rise to see the full answer
What skills are important for a Trade Marketing Manager role at Unilever?

Key skills for a Trade Marketing Manager at Unilever include strong analytical and creative abilities, excellent organizational skills, and a keen attention to detail. Additionally, a growth mindset and the capability to manage multiple projects are crucial for success in this role.

Join Rise to see the full answer
How does Unilever support diversity and inclusion for Trade Marketing Managers?

Unilever is deeply committed to diversity and inclusion, encouraging candidates from all backgrounds to apply for the Trade Marketing Manager position. They offer equality in the recruitment process and support for employees to bring their 'Whole Self' to work, creating an inclusive environment for everyone.

Join Rise to see the full answer
What can I expect from the work culture as a Trade Marketing Manager at Unilever?

Working at Unilever as a Trade Marketing Manager means being part of a dynamic and supportive culture that values personal mastery, agility, and consumer love. You'll be encouraged to take initiative, collaborate with diverse teams, and continuously learn while striving for high performance.

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Common Interview Questions for Trade Marketing Manager Home Care & Personal Care Baltics
What strategies would you implement to drive trade marketing effectiveness?

When answering this question, focus on outlining a systematic approach that includes understanding customer needs, leveraging sales data, and crafting targeted marketing initiatives that align with company goals.

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How do you assess the success of a trade marketing campaign?

A strong response would involve discussing specific metrics such as sales growth, increased product visibility, consumer engagement, and evaluating against initial goals. It's essential to show a clear method for analyzing results.

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Can you describe your experience with budget management?

In your response, provide concrete examples of how you've managed budgets in past roles, what tools you used, and how you ensured projects stayed within financial limits while still achieving desired outcomes.

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What makes you passionate about working in trade marketing?

Express your enthusiasm for trade marketing by discussing the excitement of understanding customer dynamics, influencing brand experiences, and the rewarding nature of seeing direct impact from your initiatives.

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How do you handle tight deadlines and multiple projects?

Highlight your organizational skills and the strategies you use, such as prioritizing tasks, using project management tools, and maintaining open communication to manage expectations effectively.

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Describe a time when you had to cooperate with a sales team. What was the outcome?

Provide a specific example showcasing your teamwork, collaboration skills, and how working closely with the sales team led to a successful campaign or project, emphasizing the results achieved.

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What analytical tools have you used to support trade marketing decisions?

Mention any relevant tools or software, like Excel, Tableau, or specific market analysis platforms, and elaborate on how you've utilized these tools to derive insights and inform your marketing strategies.

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How do you ensure your trade marketing strategies are aligned with overall brand objectives?

Discuss your process of collaboration with brand teams, staying updated with their goals, and how you tailor trade initiatives to support both short-term and long-term brand objectives.

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What tactics do you use to foster creativity in your marketing campaigns?

Share specific brainstorming techniques or methodologies you employ to encourage creative input from your team, ensuring a diverse range of ideas are considered to enhance campaign effectiveness.

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How do you integrate consumer feedback into your trade marketing strategies?

Discuss your approach to gathering consumer insights through surveys, social media, and sales feedback, and explain how you translate that feedback into actionable marketing strategies.

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We believe that as a business we have a responsibility to our consumers and to the communities in which we have a presence. Around the world we invest in local economies and develop people’s skills inside and outside of Unilever. And through our b...

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Full-time, on-site
DATE POSTED
March 27, 2025

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