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Partner Development Representative

Wati is a rapidly growing CPaaS (Communication Platform as a Service) that offers innovative business messaging solutions for both SMBs and large enterprises. Our mission is to simplify business communication, starting with WhatsApp.

Backed by global investors Sequoia, DST Global, and Tiger Global, we proudly stand as Shopify’s first investment in Asia. Additionally, we’re one of the industry's top Meta BSPs (Business Solution Providers).

We serve 12000+ customers across 100+ countries. As a remote-first company, we prioritize adaptability and inclusivity. Our talented team spans the globe, working collaboratively to drive innovation and empower businesses through WhatsApp.

As we grow our partnership function we’re seeking a skilled Partner Development Representative to drive partnership growth, partner ecosystem building and business expansion in newer territories.

Role Overview

As a Partner Development resource, you’ll play a key role in driving the growth and success of our partner ecosystem. You will be responsible for identifying, engaging, onboarding and nurturing strategic partnerships that align with our company goals. Working closely with partner managers, marketing, and product teams, you'll help onboard new partners, support co-marketing efforts, and ensure partner satisfaction. Your ability to build strong relationships, communicate value, and execute joint go-to-market plans will be essential to expanding our market reach and accelerating revenue growth through partners. This will be a global role covering India, UK, EU, MEA and SEA markets.

Key Roles & Responsibilities

  • Identify and recruit new partners (via inbound & outbound channels) who meet the defined IPP and align with company goals and market strategy.
  • Onboard (qualification, NDA and agreements) and train new partners to ensure successful GTM &  integration into our ecosystem.
  • Build strong, long-term relationships with partners to drive collaboration and performance.
  • Collaborate with internal teams (partner managers, marketing, product) to develop and execute partner strategies.
  • Assist in developing co-marketing and joint sales initiatives to increase brand visibility and revenue.
  • Act as a point of contact for partner inquiries, resolving issues and escalating as needed.
  • Maintain a thorough understanding of industry trends and competitor activities in the partner space.
  • Experience: 3-5 years in partner development, business development, inside sales in SaaS with a focus on revenue growth.
  • Proven success in building and managing partner relationships.
  • Strong communication, negotiation, and interpersonal skills.
  • Experience with CRM, MR, and PRM tools (e.g., Salesforce, Apollo, PartnerStack, etc.).
  • Ability to work cross-functionally in a fast-paced, collaborative environment.
  • Self-starter with excellent organizational and time management skills.
  • MBA/PGDM degree in Business, Marketing, or a related field (preferred).

Average salary estimate

$75000 / YEARLY (est.)
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$60000K
$90000K

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What You Should Know About Partner Development Representative, WATI.io

Wati is on the lookout for an enthusiastic Partner Development Representative to help us grow our partnerships and expand our business horizons. As a prominent player in the CPaaS arena, we pride ourselves on delivering innovative messaging solutions that cater to the unique needs of small and large enterprises alike. Your role will be vital in not just identifying potential partners but also in onboarding and nurturing these relationships to foster mutual success. You'll work closely with various teams, including marketing and product, to ensure our partners are well-supported and engaged. Having a knack for building strong relationships will be key, as you’ll be tasked with driving collaboration and performance across the ecosystem. Your efforts in co-marketing initiatives and joint sales strategies will not only increase our brand visibility but also significantly contribute to our revenue growth. If you're excited by the idea of working in a global capacity across markets like India, the UK, the EU, MEA, and SEA, and if you have 3-5 years of experience in partner development or inside sales in SaaS, we’d love to hear from you. Your strong communication and negotiation skills, coupled with your ability to thrive in a fast-paced setting, will set you up for success in this role. Join us as we embark on an exciting journey to simplify business communication worldwide, starting with WhatsApp.

Frequently Asked Questions (FAQs) for Partner Development Representative Role at WATI.io
What are the key responsibilities of a Partner Development Representative at Wati?

As a Partner Development Representative at Wati, you'll be responsible for identifying and recruiting new partners who align with Wati's business strategy and market goals. Your work will involve onboarding these partners, providing training, and building strong relationships to promote collaboration. You'll also collaborate with internal teams to create effective partner strategies and co-marketing initiatives that will enhance brand visibility and generate revenue.

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What qualifications do I need to apply for the Partner Development Representative position at Wati?

Wati prefers candidates with an MBA or PGDM in Business, Marketing, or a related field, along with 3-5 years of experience in partner development or business development within the SaaS industry. Proven success in managing partner relationships and strong communication, negotiation, and organizational skills are also essential for this role.

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What markets will the Partner Development Representative at Wati cover?

The Partner Development Representative at Wati will have a global focus, covering diverse markets including India, the UK, the EU, the Middle East and Africa (MEA), and Southeast Asia (SEA). This role provides a unique opportunity to engage with international partners and contribute to the growth of Wati’s business in these regions.

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What tools should a Partner Development Representative be familiar with at Wati?

A successful Partner Development Representative at Wati should be comfortable using various tools such as CRM systems like Salesforce, along with partner management tools such as PartnerStack and Apollo. Familiarity with market research tools will also be helpful in understanding industry trends and competitor activities.

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How does Wati ensure partner satisfaction and success?

At Wati, partner satisfaction and success are prioritized through structured onboarding processes, ongoing support, and open communication. The Partner Development Representative will play a crucial role in acting as a contact point for partner inquiries, resolving issues, and ensuring that partners have the necessary resources and training to achieve success.

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Common Interview Questions for Partner Development Representative
Can you describe your experience in building and managing partner relationships?

When answering this question, emphasize specific instances where you've successfully identified, engaged, and nurtured partner relationships. Share measurable outcomes that demonstrate your impact, such as increased revenue or successful joint initiatives.

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How do you prioritize tasks when managing multiple partnerships?

Talk about your organizational methods. You might mention tools you use to track tasks or how you assess the urgency and importance of each partnership activity. Providing a structured approach will show your ability to handle workloads effectively.

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What strategies have you used to onboard new partners effectively?

Focus on your structured onboarding processes. Discuss elements like training sessions, resource sharing, and regular check-ins to ensure partners are well-integrated into your company's ecosystem. Highlight any successful feedback from partners post-onboarding.

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Can you give an example of a challenging negotiation with a partner and how you handled it?

Share a specific situation where negotiations did not go as planned, detailing how you managed to find common ground. Emphasize your skills in communication and compromise, which are key in partner relations.

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What role do you think marketing plays in partner development?

Explain how effective marketing strategies can enhance partner visibility and success. Discuss the importance of co-marketing efforts in aligning goals and creating mutually beneficial outcomes for both Wati and its partners.

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How do you keep up with industry trends that might affect partnerships?

Mention your methods for staying informed, such as subscribing to industry publications, attending webinars, or networking within the industry. This demonstrates your commitment to being proactive in your role.

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How do you approach resolving conflicts with partners?

Outline your conflict-resolution approach, focusing on communication and understanding each party's perspective. Highlight any successful outcomes you've achieved through effective resolution techniques.

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What metrics do you consider when evaluating the success of partner initiatives?

Talk about key performance indicators (KPIs) such as revenue generated through partnerships, partner satisfaction scores, or the growth of joint marketing campaigns. This shows your analytical approach to partner success.

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Describe an instance where you turned a failing partnership into a successful one.

Use a specific example to illustrate your problem-solving skills and the steps you took to re-engage a partner. Share the outcome, emphasizing the importance of communication and dedication.

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What motivates you in a partner development role?

Reflect on your passion for collaboration, communication, and helping businesses grow through partnerships. Share personal anecdotes that fuel your motivation, aligning your enthusiasm with Wati’s mission.

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Full-time, remote
DATE POSTED
April 18, 2025

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