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(Senior) SEO Manager - New Business

ZEAL Network SE is a dynamic, international group of companies that has been creating exciting and innovative lottery experiences for over 20 years. As Germany’s largest provider of online lotteries through our brands LOTTO24 and Tipp24, and a trusted partner of Spain’s ONCE, the second-largest national lottery, we’re shaping the future of the lottery industry. We are passionate about driving innovation, as demonstrated by our newest brands, Freiheit+ and Traumhausverlosung, which bring fresh and exciting dreams to life. Additionally, through ZEAL Ventures, we invest in inspiring e-commerce start-ups like Omaze and DAYMADE, fueling fresh ideas and opportunities.

Our team of 270+ professionals from diverse backgrounds is united by a visionary mindset, a passion for collaboration, and a commitment to inspire dreams. At ZEAL, we empower our people to think ambitiously and work together toward a shared purpose: helping people imagine and achieve their aspirations.

The role:

We are looking for a passionate and results-driven (Senior) SEO Manager (f/m/d) to support in driving the success of of our new businesses, Dreamhouse Raffle and freiheit+, by enhancing organic visibility and achieving key business objectives. Optimize on-page and off-page factors to meet KPIs, develop impactful content, and stay ahead of market trends.

Your tasks:

  • Develop and implement a comprehensive SEO strategy for Dreamhouse Raffle and freiheit+

  • Conduct keyword and competitor analyses to identify new opportunities

  • Optimize on-page and off-page factors to improve search engine rankings

  • Monitor and analyze SEO KPIs, deriving actionable insights

  • Collaborate with developers on technical SEO improvements

  • Develop and execute a content strategy aligned with business goals

  • Build and manage backlink strategies to enhance domain authority

  • Stay up to date with SEO trends and adapt strategies accordingly

What you offer us: 

  • 5-7 years of professional SEO experience

  • Strong expertise in on-page, off-page, and technical SEO

  • Proficiency with SEO tools (Google Search Console, Ahrefs, SEMrush, SISTRIX)

  • Analytical mindset with strong numerical skills

  • Structured, results-driven, and independent work style

  • Strong team player with excellent communication skills

  • Fluent in German and English

  • Experience in both corporate and startup environments is a plus

  • Understanding of HTML, CSS, and basic knowledge of JavaScript, is nice to have, but not a must

What we offer:

  • A modern, dynamic culture grounded in the success of a leading-edge e-commerce company.

  • A talented team of ambitious, like-minded colleagues where your knowledge and ideas truly make an impact.

  • Ongoing personal growth, supported by our product-focused organization and an annual development budget of €1,500 to invest in your professional development.

  • Trust and autonomy, no micromanagement, just confidence in your ability to deliver and excel.

  • Flexible work options with a hybrid setup focused on results, offering the freedom to work where and how you’re most productive.

  • Generous time off: enjoy unlimited vacation days in addition to your 30-day vacation allowance, with the opportunity for workations abroad using our WorkFlex tool.

  • Monthly mobility allowance of €20 to use on the mobility option of your choice (e.g., the Deutschlandticket), plus access to a company bike leasing program.

  • Company pension scheme, provided in partnership with Degura, to support your future financial security.

  • Subsidized EGYM WELLPASS membership, with a contribution of only €25 per month, giving you access to a wide range of gyms and sports options across Germany.

  • Quarterly company events where we gather to celebrate, along with regular team activities and informal gathering, a favorite being our Healthy Tuesday lunches or Pizza Thursdays in the office!

Not ticking every box or think you’ve got that unique set of skills we haven’t realised we need? Get in touch anyway; we’re always looking to add great people!

Average salary estimate

$70000 / YEARLY (est.)
min
max
$60000K
$80000K

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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
March 17, 2025

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