As a Senior UX Designer at ZEAL Network SE, you will be responsible for owning the end-to-end design process of our Dream House Raffle. This includes conducting user research, identifying user needs, and optimizing the overall e-commerce experience. You will also create compelling visual designs and immersive storytelling experiences while maintaining a strong focus on conversion and user trust.

To be considered for the Senior UX Designer role at ZEAL Network SE, ideal candidates should possess 5+ years of product design experience, with a proven track record in scaling successful products. Strong expertise in UX and UI design, proficiency in Figma, and knowledge of scalable design systems are essential. Additionally, excellent communication skills in English and German are required for guiding stakeholders effectively.

At ZEAL Network SE, collaboration is at the heart of our design process. As a Senior UX Designer, you will work closely with product managers, engineers, and cross-functional stakeholders, advocating for a human-centric design approach. You will share your knowledge and insights, fostering a collaborative environment that encourages creativity and mutual growth.

A Senior UX Designer at ZEAL Network SE utilizes a variety of tools, primarily Figma for design, along with rapid prototyping tools. A deep knowledge of UX standards and data-informed practices is essential to ensure that the designs are user-focused and effective. The designer also participates in user research, ensuring that solutions are rooted in real user insights.

ZEAL Network SE offers a dynamic and open-minded work culture where collaboration and ownership are encouraged. With an emphasis on performing without micromanagement, designers enjoy a truly flexible way of working, including unlimited vacation days and a hybrid work model. The company values professional growth and provides a yearly development budget to support this.

In approaching a new project, I start by conducting thorough user research to gather insights on user needs and pain points. After analyzing the data, I define project KPIs to guide my design decisions. I then create concept sketches and wireframes before moving on to design prototypes. Throughout the process, I prioritize iterative feedback from users and stakeholders to refine the design.

For user testing, I employ a combination of qualitative and quantitative methods. I start with usability tests to observe users interacting with the design and gather their feedback. Additionally, I use A/B testing to assess which design versions perform better based on defined metrics. Iterating based on findings ensures that the final product meets user expectations and needs.

To maintain user trust while optimizing conversion flows, I focus on clear, transparent communication within the design. This includes guiding users through processes with informative cues and minimizing clutter. I also ensure that my designs uphold usability principles and add visual elements that promote trust, such as testimonials or secure transaction icons.

I prefer using Figma for both design and prototyping due to its collaborative features and versatility. Figma allows real-time collaboration with team members, making it easy to gather feedback and iterate quickly. Additionally, I often incorporate rapid prototyping tools to create functional mockups that can be tested with users before finalizing the design.

In my previous role, I worked on a mobile app redesign where initial stakeholder preferences veered towards a more visual-heavy layout. After conducting user interviews, I advocated for a simplified interface that prioritized user needs for ease of navigation and information accessibility. Presenting user data helped sway stakeholders, leading to a successful design that improved usability and user satisfaction.

I believe that design critiques are valuable opportunities for growth. When receiving feedback, I approach it with an open mind, carefully considering each point raised. I engage in discussions to understand different perspectives and incorporate constructive criticism into my designs wherever applicable. Maintaining a collaborative attitude throughout is key.

When measuring the success of my designs, I look at metrics such as conversion rates, user engagement time, and task completion rates. Additionally, gathering qualitative feedback through user surveys and usability tests helps inform areas for improvement. I also consider metrics related to brand perception, such as Net Promoter Score (NPS), to assess user trust and loyalty.

I stay updated on industry trends by regularly reading design blogs, participating in webinars, and being active in design communities. Networking with other professionals and attending UX conferences also keeps me informed about the latest techniques and best practices. I make a point to continually learn and steal ideas that can elevate my own design practice.

In one of my previous projects, I faced a significant challenge when user research revealed conflicting user needs. To tackle the issue, I prioritized the most common needs and worked with the team to develop a phased approach to address these conflicting requirements sequentially. Your response efforts led to a more tailored solution, ensuring all user groups found value in the redesign.

Empathy is at the core of effective UX design. It guides me to understand user frustrations, motivations, and behaviors, allowing me to create solutions that genuinely address their needs. By actively listening to users and putting myself in their shoes, I can design experiences that resonate with them and ensure that our products impact their lives positively.