Marketing lead

Location field must contain 'city, state' or a zip code to perform a radius search (e.g., Denver, CO or 46122 ). City and state must be separated by a comma followed by a space (e.g., Houston, TX )In order to make an application, simply read through the following job description and make sure to attach relevant documents.Zoom Government Industry Marketing Lead in Lincoln , NebraskaZoom is looking for a government marketing leader to define and execute the strategic go-to-market direction for Zoom’s government product offerings.The ideal candidate has a blend of strategic mindset, technology expertise and government industry experience. You understand the direction of government and can use this insight to shape Zoom’s government vision and future direction.In this role, you will be part of a talented product and marketing team that is spearheading Zoom’s focus on vertical industry solutions including government.The ability to work closely with sales, product development and other marketing groups to define comprehensive strategies, create compelling content and position Zoom as the technology partner of choice for government organizations worldwide will be key to this role’s success.ResponsibilitiesYou will :Be Zoom’s government industry subject matter expert helping to build and execute on the cross-functional go-to-market strategy to bring new government products, features and capabilities to market.Introduce new Zoom government products and validate industry-specific use cases that provide value and competitive differentiation for targeted customers and unique personas.Create key positioning and narratives to support government product launches and to drive ongoing government product awareness and adoption.Work with product management and the government sales teams to identify government certifications, regulatory requirements and industry-specific needs globally.Develop cross-platform government use cases / solutions and identify government partners for application development, integration and go-to-market.Contribute to pricing and naming strategies for Zoom government products.Fully understand the government market, segmentation, and opportunities globally.Create core government content (key messaging documents, videos, presentations, datasheets, white papers, demos and other assets) to increase awareness and interest.Work closely with the sales enablement team to develop government-specific sales training strategies and plans.Partner with the integrated marketing and digital marketing teams on government content requirements for campaigns, websites, blogs, webinars, and other demand-gen vehicles.Participate in joint customer meetings and industry events to evangelize Zoom government solutions, identify customer requirements and support the sales team in achieving their revenue and growth targets.Professional SkillsYou have excellent communications skills written and verbalYou’re great at aligning teams to achieve a common goalYou’re a pro at building relationships in a matrix environmentYou’re accomplished at creating differentiated messaging and assetsYou balance strategic thinking with tactical executionYou use quantifiable metrics to measure performanceYou think globally and consider international requirementsRequirementsBachelor’s Degree / MBA (preferred)10+ years of professional experience in sales and / or marketing roles focused on the government industryWorking knowledge of video conferencing, phone, chat, contact center and other Zoom productsSolid understanding of government purchasing vehicles, grant programs, government contracts and government partnershipsKnowledge of U.S. Government regulatory requirements (e.g., FedRAMP, StateRAMP, DOD IL4 / 5 / 6) and International Government regulatory requirements (e.g., ISMAP Japan, iRAP Australia,UK Cyber Essentials Plus)Salary Range or On Target Earnings :Minimum : $93,900.00$93,900.00Maximum : $217,000.00$217,000.00In addition to the base salary and / or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration;base salary, bonus and equity value.Note : Starting pay will be based on a number of factors and commensurate with qualifications & experience.We also have a location based compensation structure; there may be a different range for candidates in this and other locationsAt Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar.We look forward to receiving your application!Anticipated Position Close Date :11 / 18 / 24Ways of WorkingOur structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description / posting.BenefitsAs part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health;support work-life balance; and contribute to their community in meaningful ways. Click Learn (https : / / careers.zoom.us / benefits) for more information.About UsZoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Here, you’ll work across teams to deliver impactful projects that are changing the way people communicate and enjoy opportunities to advance your career in a diverse, inclusive environment.Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines.We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form (https : / / form.asana.com / ?k OIuqpO5Tv9XQTWp1bNYd8w&d 1127274756253361) and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability.Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.J-18808-LjbffrLast updated : 2024-11-16