Performance Marketing Manager

About Zowie:

At Zowie, we believe that buying online should feel like walking into your favorite local shop: personal, friendly, and easy. Our mission is to recreate offline shopping experiences online - but better. Zowie brings speed and empathy to customer interactions. Our platform automates responses to repetitive questions around return policy, order status, etc., and saves time for customer service agents, who can then proactively turn website visitors into paying customers. It can work as an add-on with existing tools (Zendesk, Shopify, Gorgias, etc.) or become a standalone customer service platform.

We are:

🚀 Growing fast. We plan on keeping the Team growing! You’ll have a lot of autonomy and impact as we grow.

🏈 Like a sports team. We take ownership of our work and believe in personal accountability. At the same time, we work together, support each other, and focus on winning as a team.

🧑‍💻 Remote-first and hours are flexible. We allow everyone to figure out the best ways to collaborate with their team. At the end of the day, it's about delivering! Those in Poland can work from our offices in Cracow and Warsaw.

We strive to be:

💪 Ambitious and innovative. We don’t settle on existing solutions and keep looking for better ways to tackle challenges.

👻 Bold and free-thinking. We trust our employees to find the best solutions.

🤸‍♀️ Agile and high-performing. We work smarter, not harder. We use our OKRs to keep ourselves focused.

🤠 Unafraid of change. Zowie is growing, and the market is changing. We thrive in an ever-evolving environment.

• Implementing and managing performance channels, including Google Ads, LinkedIn Ads, and Meta Ads
• Creating targeted campaigns aimed at driving user acquisition and lead generation
• Planning and creating conversion-focused landing pages 
• Optimizing the conversions funnel through A/B testing, analyzing user behavior, and making data-driven decisions to improve conversion rates throughout the customer journey
• Consistently seeking ways to enhance and maximize results
• Generating market insights by identifying growth opportunities, staying informed about industry trends, and exploring innovative marketing strategies and technologies to stay ahead of the curve
• Working daily with tools like Google Tag Manager, Google Analytics, etc.

• Minimum 3 years of experience in growth/performance marketing
• B2B marketing expertise to accelerate lead generation and maximize ROI
• Excellent track record of constantly improving marketing performance (e.g., A/B testing tool kit, KPI reporting, Optimization tools)
• Outstanding communication skills combined with being goal-oriented
• Ability to work with cross-functional and international teams

We will offer you:

👉 Employee Stock Option Plan (ESOP). You’re a part of our company’s future success.

👉 Unlimited paid time off. We trust each other and don’t count days.

👉 Great company offsites and individual integration budgets. We spend time together in person to strengthen our team.

👉 Health benefits. We offer an additional health insurance package.

👉 Development budget. We want to grow personally and professionally together.

👉 Home-office funds. Make yourself a comfy space for work on a daily basis.