Jr. Digital Account Executive (Agency)

The Jr. Digital Account Executive (Agency) at Affinitiv is responsible for managing SEM and SMM campaigns, which include Facebook Ads, YouTube True View, and more. They serve as the crucial link between clients and the agency by ensuring client goals are met and performance metrics are reported. This role involves building strong client relationships, optimizing campaigns, pacing budgets, and recommending improvements to various digital marketing strategies.

For the Jr. Digital Account Executive role at Affinitiv, candidates typically need a Bachelor’s degree in Marketing, Communication, or a related field, or at least one year of experience in digital media or marketing, preferably in social media advertising. A familiarity with digital tools such as Google Analytics and the Microsoft suite is also important. Certification in Google AdWords and Facebook Ads is preferred but not mandatory.

Affinitiv embraces remote work through its Work from Here program, which allows team members to choose between working on campus or remotely. This flexible approach supports collaboration through both in-person and virtual interactions, ensuring that everyone can thrive and maintain strong teamwork regardless of location.

At Affinitiv, the work culture for a Jr. Digital Account Executive is collaborative, inclusive, and dynamic. The company values diversity and encourages a respectful environment where all employees can thrive. This supportive culture is designed to foster both professional and personal growth while ensuring everyone feels valued and motivated.

A Jr. Digital Account Executive at Affinitiv can grow their career through continuous learning, mentorship opportunities, and by taking on more complex projects within the digital marketing landscape. The company encourages employees to develop their skills and may offer training and resources necessary for professional advancement within the organization.

In answering this question, focus on specific examples of campaigns you've managed or contributed to, detailing the platforms used, the goals set, and the results achieved. Highlight any skills in analytics to indicate how you measure success.

Discuss your organizational methods, perhaps mentioning tools or strategies you use for time management and task prioritization. Emphasize your ability to remain productive under pressure and meet deadlines.

Share a specific story where you actively communicated with a client to understand their needs, resulting in a positive outcome. Be sure to illustrate your approach to maintaining that relationship over time.

Talk about your familiarity with A/B testing, keyword research, and performance analysis. Explain how these strategies can improve campaign outcomes and emphasize your results-driven mindset.

List relevant tools such as Google Analytics, AdWords, social media platforms, and any project management software. Explain how you’ve used each to streamline workflows and enhance campaign effectiveness.

Discuss your methods for staying informed about industry trends, such as following relevant blogs, attending webinars, or participating in online forums. Mention how you apply these insights to improve your performance.

Use the STAR method (Situation, Task, Action, Result) to narrate a challenge, focusing on your problem-solving skills and how you turned a potential setback into a learning experience.

Express your enthusiasm about the company’s vision and values, mentioning any specific elements of Affinitiv's approach to digital marketing or culture that resonate with you. Highlight your eagerness to contribute and grow with the team.

Talk about the key performance indicators (KPIs) you track, such as conversion rates, engagement levels, and ROI. Emphasize your analytical skills and ability to adapt strategies based on data insights.

Discuss your approach to client communication, detailing how you report metrics and campaign performance. Highlight the importance of transparency and how you ensure clients feel informed and valued.