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Senior Technical Program Manager, Email

Attentive® is the AI-powered mobile marketing platform transforming the way brands personalize consumer engagement. Attentive enables marketers to craft tailored journeys for every subscriber, driving higher recurring revenue and maximizing campaign performance. Activating real-time data from multiple channels and advanced AI, the platform personalizes content, tone, and timing to deliver 1:1 messages that truly resonate.


With a top-rated customer success team recognized on G2, Attentive partners with marketers to provide strategic guidance and optimize SMS and email campaigns. Trusted by leading global brands like Neiman Marcus, Samsung, Wayfair, and Dyson, Attentive ensures enterprise-grade compliance and deliverability, supporting trillions of interactions across more than 70 industries. To learn more or request a demo, visit www.attentive.com or follow us on LinkedIn, X (formerly Twitter), or Instagram.


Attentive’s growth has been recognized by Deloitte’s Fast 500, Linkedin’s Top Startups and Forbes Cloud 100 all thanks to the hard work from our global employees!


About the Role

The PMO at Attentive is responsible for managing the delivery of top company initiatives and helping guide them from planning all the way through execution and ultimately tracking the results / KPIs and reporting them. We drive delivery excellence across the enterprise to ensure business outcomes are achieved.


About the Program You Will Own

In this role the Program manager will manage a portfolio of projects and drive delivery excellence across one of Attentive’s company initiatives: Email. 


The Email Initiative is focused on delivering a best-in-class, enterprise-grade email platform, enabling businesses to seamlessly migrate, optimize, and scale their email operations.


As a mission-critical channel, email must be reliable, high-performing, and efficient. Marketers need a platform that drives revenue and engagement without compromising trust or requiring excessive effort.


This program drives platform enhancements, integrations, and performance optimizations to ensure continued innovation and market leadership. The TPM will partner cross-functionally with Engineering, Product, Data Science, and Go-To-Market teams. 


What You’ll Accomplish
  • As a Technical Program Manager, you will:

  • Drive Delivery of Complex Programs: Ensure successful planning, execution, and delivery of programs that require alignment across Engineering, Product, Design (EPD), and Go-To-Market (GTM) teams. Develop and publish release plans based on product requirements, technical challenges, operational needs, and GTM constraints.
  • Ensure Accountability Across Teams: Ensure all parties are aware of the work for which they are responsible, and partner with leads to map dependencies and sequence work effectively.
  • Identify & Mitigate Risks: Work with your EPD & GTM initiative leads to proactively surface and resolve risks and issues within teams before escalating to leadership when necessary.
  • Maintain Stakeholder Visibility: Maintain full visibility with leadership and other critical stakeholders throughout the planning, execution, and launch of new products and features, including raising escalations when needed.
  • Track Results & KPIs: Ensure results and KPIs are defined, tracked, and consistently reported to measure program success.
  • Conduct Post-Mortems: Lead post-mortems to assess lessons learned and implement improvements for future initiatives.

  • Embedded Engineering Team Responsibilities: As a TPM, there might be a need for you to also be embedded on 2-3 engineering teams. In this capacity you will:

  • Support Team-Level Objectives: Collaborate closely with engineering managers and teams to ensure alignment with team goals, milestones, and deliverables. Partner with Product and Design to ensure requirements are clear, prioritized, and achievable.
  • Enable Technical Decision-Making: Partner with engineers to understand technical challenges, facilitate discussions, and help balance trade-offs between scope, quality, and speed.
  • Coordinate Cross-Team Dependencies: Act as a bridge between engineering teams and other stakeholders, ensuring dependencies are well-documented and timelines are met.
  • Optimize Agile Practices: Facilitate sprint planning, stand-ups, retrospectives, and other Agile ceremonies, ensuring the teams operate effectively and efficiently to plan and execute..
  • Drive Process Improvements: Identify and address bottlenecks, inefficiencies, or gaps in engineering workflows. Implement solutions that enhance team productivity.
  • Ensure Delivery Transparency: Maintain clear documentation and reporting for team progress, risks, and decisions, ensuring alignment across all stakeholders.


Your Expertise
  • Experience: 8+ years of experience as a Technical Program Manager, with a proven track record of delivering complex technical programs/products from inception to launch.
  • Technical Expertise: Strong understanding of software development lifecycle and engineering processes, with the ability to engage deeply with engineering teams and other stakeholders on product development lifecycle best practices.
  • GTM Alignment: Demonstrated ability to align technical program execution with Go-To-Market strategies, ensuring smooth collaboration and synchronization between Engineering, Product, Design, and GTM teams (Finance, Marketing, Strategy & Operations, Legal, Sales, Customer Success) to meet business outcomes.
  • Cross-Functional Leadership: Demonstrated ability to lead across Engineering, Product, Design, and other teams to align on priorities and drive execution.
  • Exceptional Communication: Strong verbal and written communication skills, with experience tailoring messages for technical and non-technical audiences at all levels.
  • Problem Solving & Execution: Analytical mindset with a focus on identifying solutions to challenges and delivering outcomes. Experience managing ambiguity and competing priorities.
  • Agile Practices: Hands-on experience with Agile frameworks and methodologies, including Scrum, Kanban, or SAFe, and a track record of improving team workflows.
  • Self-Starter: Thrives in a dynamic, fast-paced environment where autonomy, ownership, and proactive decision-making are key.
  • Continuous Improvement: Committed to driving process improvements and leveraging feedback to enhance future program delivery.


You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.


For US based applicants:

- The US base salary range for this full-time position is $130,000 - $180,000 annually + equity + benefits

- Equity is a substantial part of the total compensation package

- Our salary ranges are determined by role, level and location


#LI-LC


Attentive Company Values

Default to Action - Move swiftly and with purpose

Be One Unstoppable Team - Rally as each other’s champions

Champion the Customer - Our success is defined by our customers' success

Act Like an Owner - Take responsibility for Attentive’s success


Learn more about AWAKE, Attentive’s collective of employee resource groups.


If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.


At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know. 

Average salary estimate

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What You Should Know About Senior Technical Program Manager, Email, Attentive

Are you ready to take your career to the next level as a Senior Technical Program Manager at Attentive? Nestled in the heart of the AI-driven mobile marketing revolution, Attentive is transforming how brands engage with their audience. As a Senior Technical Program Manager focusing on our Email Initiative, you'll play a pivotal role in developing a cutting-edge email platform that empowers businesses to elevate their email marketing strategies with ease and effectiveness. Your responsibilities will encompass managing a diverse portfolio of projects that require seamless collaboration across Engineering, Product, Data Science, and Go-To-Market teams. You’ll drive the planning and execution of complex programs, ensuring that each initiative aligns with our overarching goals and delivers tangible results. With your keen ability to identify risks and mitigate issues, you’ll keep all stakeholders informed and engaged throughout the process. The ideal candidate will bring over 8 years of experience in technical program management, possessing a profound understanding of the software development lifecycle. If you're a proactive problem solver who thrives in a fast-paced environment and excels in Agile practices, we want to hear from you. At Attentive, we value teamwork, accountability, and customer success, and we're committed to fostering a diverse and inclusive workplace. Together, let's redefine what’s possible in email marketing.

Frequently Asked Questions (FAQs) for Senior Technical Program Manager, Email Role at Attentive
What are the main responsibilities of a Senior Technical Program Manager at Attentive?

As a Senior Technical Program Manager at Attentive, your primary responsibilities will include driving the delivery of complex programs related to the Email Initiative, ensuring collaboration and alignment across various teams such as Engineering, Product, Design, and Go-To-Market. You'll develop release plans, track results and KPIs, and lead post-mortem assessments to identify lessons learned for continuous improvement.

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What qualifications do I need to become a Senior Technical Program Manager at Attentive?

To qualify for the Senior Technical Program Manager position at Attentive, you should have at least 8 years of experience in technical program management with a proven track record of delivering complex products from inception to launch. Strong communication skills, problem-solving abilities, and a deep understanding of engineering processes are essential for success in this role.

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How does a Senior Technical Program Manager at Attentive ensure effective communication across teams?

Effective communication is crucial for a Senior Technical Program Manager at Attentive. You’ll maintain full visibility of projects by providing regular updates to all stakeholders, facilitating discussions to align priorities, and ensuring everyone is aware of their responsibilities. This transparency helps in successful execution and builds trust among team members.

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What is the importance of Agile practices for a Senior Technical Program Manager at Attentive?

Agile practices are vital for a Senior Technical Program Manager at Attentive as they enhance team productivity and efficiency. You'll facilitate Agile ceremonies like sprint planning and retrospectives, driving continuous improvements and ensuring that your teams remain adaptable to changing project requirements while meeting deadlines.

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How does Attentive support the professional development of its Senior Technical Program Managers?

At Attentive, professional development is a priority. Senior Technical Program Managers are encouraged to pursue growth opportunities through training, mentorship, and participation in cross-functional projects. The collaborative environment fosters continuous learning, allowing you to expand your skills and contribute to innovative initiatives.

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Common Interview Questions for Senior Technical Program Manager, Email
Can you describe a complex technical program you managed and the challenges you faced?

In your response, detail a specific program, outlining your role and the various challenges you encountered. Discuss how you navigated those issues, specifically focusing on stakeholder communication, risk mitigation, and the strategies you implemented to successfully drive the program to completion.

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How do you prioritize tasks in a fast-paced environment?

Talk about your approach to prioritization, emphasizing the use of methodologies like Agile or your own system for assessing task importance and urgency. Give examples of how this has helped your teams stay on track despite competing priorities.

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What metrics do you track to measure the success of a program?

Mention specific KPIs relevant to program management, such as delivery timelines, stakeholder satisfaction scores, and quality benchmarks. Explain how these metrics help evaluate program performance and inform future decision-making.

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How do you handle conflicts between cross-functional teams?

Discuss a specific instance where you encountered conflict and your approach to resolution. Highlight your negotiation skills, the importance of empathy, and maintaining an open line of communication to foster understanding between the teams.

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Can you share your experience with Agile methodologies?

Detail your hands-on experience with Agile frameworks like Scrum or Kanban. Describe how you’ve facilitated Agile ceremonies and how these practices have improved delivery outcomes in past projects.

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What tools do you use for project management and tracking?

List the project management tools you’re familiar with, such as JIRA, Trello, or Asana. Discuss how you utilize these tools to enhance visibility, and improve collaboration across teams.

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How do you ensure stakeholders are kept informed during a project?

Explain your strategies for stakeholder communication, including regular status updates, presenting key metrics, and how you address their concerns to ensure everyone is aligned and informed as the project progresses.

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What is your approach to risk management in project delivery?

Discuss a proactive approach to risk identification and mitigation strategies. Provide specific techniques you employ to surface potential issues early, along with examples of how you handled risks in previous projects.

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How do you foster a culture of continuous improvement within your team?

Talk about your methods for encouraging feedback, holding retrospectives, and implementing changes based on lessons learned to create an environment where team members feel empowered to suggest improvements.

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What excites you about working at Attentive?

Reflect on your understanding of Attentive’s mission and values. Speak to how these align with your personal and professional goals. Mention your interest in the innovations in email marketing and the chance to work with leading brands and talented teams.

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Create magical conversations. DEFAULT TO ACTION - Speed is our best offense and defense -We don't wait for opportunities to come to us, we create them through our proactive mindset. -We believe in making quick decisions, executing strategies, and...

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CULTURE VALUES
Passion for Exploration
Dare to be Different
Customer-Centric
Diversity of Opinions
Inclusive & Diverse
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 5, 2025

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