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Business Development Representative - job 2 of 2

Hendrick Honda of Charleston

Location: 1539 Savannah Hwy, Charleston, South Carolina 29407


 

Summary: Primarily responsible for lead generation activities in support of the company’s sales and service goals. 

Supervisory Responsibilities:  This job has no direct supervisory responsibilities.

Essential Duties and Responsibilities include the following:

  • Answer all incoming phone calls according to a proven, pre-set script, and schedule a sales or service appointment.
  • Log all customer comments into Dealership Management System
  • Schedule follow-up contact if no appointment is made in Dealership Management System
  • Confirm scheduled appointments with future customers.
  • Post scheduled appointments on appointment board in the Business Development Center.
  • Re-schedule “no-show” customer appointments.
  • Follow-up with sales or service department to determine if the appointment was kept and what the outcome was.  Schedule future contact as needed.
  • Maintain and update customer changes in database.
  • Contact current customer base on current marketing incentives.
  • Respond to customer website request (internet inquiries).
  • Contact internet clients via e-mail and phone to schedule a sales or service appointment.
  • Notify necessary departments to inform of appointments set. 
  • Forward any customer concerns to the correct department Manager and follow-up.
  • Maintains CSI at or above Company standards
  • Maintains an organized, clean and safe work area
  • Participates in required training
  • Follows Safeguards rules and regulations.
  • Demonstrates the Company’s Core Values
  • Maintains accurate timekeeping record in timekeeping system.
  • Complies with Company policies and procedures
  • Observes all Federal, State, Local and Company safety rules and regulations in the performance of duties.
  • Other duties as assigned

Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with medical conditions to perform the essential functions.

Desired Education:

o   GED

   High School Diploma

o   Associate Degree

o   Bachelor Degree

o   Master Degree

o   Doctorate Degree

Field of Study/Work Experience:

o   Accounting

o   Automotive

o   Business

o   Human Resources

o   Information Technology

Desired Work Experience:

   up to 3 years

o   3-5 years

o   5+ years

Education/Work Experience:

Previous customer service and/or business development experience.  Ability to deliver superior customer satisfaction.

Certificates and Licenses:

o  Valid Driver’s License

o   Automobile Salesperson License

Computer Skills:

Intermediate knowledge of Microsoft Office products.  Intermediate ability and knowledge of Dealership Management System and additional software programs to support operations.

Communication Skills:

Ability to understand and follow instructions. Ability to communicate effectively with customers and company

personnel. Strong interpersonal and skills.

Attendance Expectations:

The position requires regular and predictable attendance.  Scheduled shifts may include evening hours, weekends, and holidays.

Physical Demands:

While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to sit; use hands to finger, handle, or feel.

Environment Demands:

Duties are performed primarily in the Business Development Center.  Work involves continuous contact and interaction with customers and dealership personnel.  Work includes movement around dealership facilities. 

Verbal and Writing Ability:

Ability to read and comprehend instructions, correspondence, and memos.  Ability to receive and communicate with customers courteously, efficiently, and professionally.

Math Ability:

Ability to add, subtract, multiply and divide.

Reasoning Ability:

Ability to apply common sense understanding to carry out instructions.  Ability to deal with standardized situations.

Core Values:

To perform the job successfully, an individual should demonstrate the following Core Values:

Servant Leadership

Servant Leaders consciously put the needs of others before their own, because to serve people is to value them.

Teamwork through Trust & Respect

Diversity is strength, and when we trust and respect one another we can work as a team to achieve at a high level.

Integrity

Being honest and transparent with people, in an effort to do the right thing within the letter and spirit of the law, drives every action we take and every decision we make.

Commitment to Customer Enthusiasm

Every day we recommit ourselves to the customer experience, and we are empowered to exceed the expectations of our customers.

Passion for Winning

Hendrick’s tradition of winning is based on the idea of striving to be the best, not the biggest, and is therefore defined by how we treat our people.

Accountability at All Levels

Taking ownership of our actions and our decisions allows us to grow as individuals, and support each other as a team.

Commitment to Continuous Improvement

Every day we soften our hearts as well as our egos, in order to seek out and improve upon areas of opportunity within ourselves and our team.

This job description in no way states or implies that these are the only duties and responsibilities to be performed by this employee.  The employee will be required to follow any other instructions and to perform any other duties and responsibilities upon the request of a supervisor.  This job description is subject to revision at the discretion of the company.

Hendrick is an Equal Opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. For more information regarding the EEOC, please visit https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf.

Average salary estimate

$40000 / YEARLY (est.)
min
max
$30000K
$50000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Business Development Representative, Hendrick Automotive Group

Are you ready to take your career to the next level as a Business Development Representative at Hendrick Honda of Charleston? We're located at 1539 Savannah Hwy, Charleston, South Carolina, and we’re on the lookout for a dynamic individual to join our team! In this role, you'll be the first point of contact for our customers, playing a vital part in driving our sales and service goals. Your day will be filled with engaging with customers through phone calls and responding to internet inquiries, all while following our proven communication script. You'll efficiently schedule appointments, log customer feedback, and collaborate closely with our sales and service departments to ensure a smooth experience for everyone involved. Maintaining customer satisfaction is key — you’ll keep our records updated and check in with clients to promote our latest marketing initiatives. What makes this role even more exciting is the opportunity to work in a friendly, collaborative environment where teamwork is celebrated. Bring your customer service skills and passion for the automotive industry, and let’s create amazing experiences together. So, if you're eager to learn, grow, and make a meaningful impact at Hendrick Honda, we’d love to hear from you!

Frequently Asked Questions (FAQs) for Business Development Representative Role at Hendrick Automotive Group
What are the daily responsibilities of a Business Development Representative at Hendrick Honda of Charleston?

As a Business Development Representative at Hendrick Honda of Charleston, your daily responsibilities will involve answering incoming calls, scheduling sales and service appointments, and logging customer comments into our Dealership Management System. You will also be required to follow up with customers who did not make an appointment, confirm scheduled appointments, and maintain records of customer interaction to support our team's efforts in providing excellent service.

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What qualifications do you need to become a Business Development Representative at Hendrick Honda of Charleston?

To excel as a Business Development Representative at Hendrick Honda of Charleston, candidates should have a high school diploma or equivalent, along with up to three years of customer service or business development experience. Intermediate computer skills, especially familiarity with Microsoft Office and dealership management systems, are essential to perform your job efficiently. Strong communication and customer service skills are also crucial to succeed in this role.

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What kind of training does Hendrick Honda of Charleston provide for Business Development Representatives?

Hendrick Honda of Charleston is committed to the professional growth of its Business Development Representatives. Upon joining our team, you can expect to participate in required training programs that will enhance your knowledge about our services, technologies, and customer service strategies. This continuous improvement mindset is part of our culture, ensuring you're well-prepared to meet customer needs.

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How does the Business Development Representative role contribute to the overall success of Hendrick Honda of Charleston?

The Business Development Representative plays a critical role at Hendrick Honda of Charleston by generating leads and scheduling appointments, which are essential for achieving our sales and service goals. By maintaining excellent communication with customers and ensuring they have a positive experience, you help to build long-lasting relationships, ultimately leading to increased customer loyalty and satisfaction.

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What advancement opportunities exist for Business Development Representatives at Hendrick Honda of Charleston?

At Hendrick Honda of Charleston, Business Development Representatives have numerous opportunities for career advancement. By demonstrating exceptional performance in your role, you can move up within the organization to positions such as sales associate, service advisor, or even management roles. Our commitment to your growth means we value strong performers and provide support and training to help you achieve your career aspirations.

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Common Interview Questions for Business Development Representative
What strategies do you use to engage customers during initial contact?

To engage customers during the initial contact, I first ensure that I am knowledgeable about the products and services we offer. I use a positive tone and active listening skills to show customers that their needs are important. I also personalize the interaction based on previous comments or inquiries, which helps in building instant rapport.

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How would you handle a customer that is unhappy with their service appointment?

If I encountered an unhappy customer, I would first listen carefully to their concerns without interrupting, demonstrating empathy. I would then reassure them that their feedback is important, and I would take the necessary actions, such as escalating their issue to management or offering appropriate solutions to rectify the situation.

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Can you describe your experience with customer relationship management systems?

I have utilized various customer relationship management systems in past roles, where I logged customer interactions, appointment scheduling, and follow-up communications. I understand the importance of maintaining accurate records to ensure smooth operations and enhance customer experiences, and I'm proficient in using these tools to manage workflows efficiently.

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What motivates you to perform well in a Business Development role?

My motivation comes from knowing that my contribution can positively impact both the customers and the company. Being able to schedule service appointments and help customers find solutions to their needs brings me satisfaction. Additionally, I thrive on setting personal goals and achieving them, which drives my performance.

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How do you prioritize your tasks during busy periods?

During busy periods, I prioritize tasks based on urgency and importance. I focus on customer inquiries or requests that require immediate attention first, followed by scheduling appointments and following up on existing appointments. I also keep a checklist to stay organized and ensure that nothing gets overlooked.

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Describe a time when you turned a 'no-show' appointment into a successful sale.

Once, I followed up with a customer who had missed their appointment by asking if they were still interested in our services. I learned about their new schedule and offered to reschedule at their convenience. On the new appointment, I was able to provide the information they needed and ultimately closed a sale.

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How do you stay updated with the latest automotive industry trends?

I stay updated with automotive industry trends by subscribing to relevant newsletters, following influential auto blogs, and participating in online forums. Engaging with my peers in the industry also provides insights and I often attend workshops and training related to automotive developments to further my knowledge.

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How would you handle a situation where you’re given multiple tasks at once?

In such situations, I would first take a moment to assess the tasks’ urgency and importance. I would communicate with my supervisor if there's any confusion on priorities but I would work on the most critical tasks first to ensure that urgent customer needs are met promptly.

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What experience do you have in promoting marketing incentives to customers?

In my previous role, I regularly communicated with customers about ongoing promotions through phone calls, emails, and in person. I tailored my messages according to customer preferences and past buying behavior, which increased engagement and helped customers feel informed about how they can benefit from our current offers.

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Why do you want to work as a Business Development Representative at Hendrick Honda of Charleston?

I am excited about the opportunity to work at Hendrick Honda of Charleston because I admire the company's commitment to customer service and community values. I believe that my skills in customer communication and my passion for the automotive industry align perfectly with the objectives of this role, and I am eager to contribute to the sales and service success of the team.

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DATE POSTED
April 10, 2025

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