Business Development Manager, Supply

As a Business Development Manager, Supply at impact.com, your primary responsibilities include identifying and securing high-value publisher partnerships, negotiating deals, and expanding our supply-side network. You will proactively identify new partnership opportunities, manage relationships with existing publishers, and work collaboratively across teams to enhance performance and yield.

To qualify for the Business Development Manager position at impact.com, candidates should have at least 5 years of experience in publisher development or business development, specifically within performance marketing or digital media. A deep understanding of publisher monetization models and proven abilities to source and close strategic partnerships are crucial for success in this role.

The Business Development Manager at impact.com plays a significant role by driving revenue growth through securing high-value partnerships and fostering relationships with key publishers. This role ensures that our commerce media initiatives thrive, ultimately enhancing our ecosystem's quality and volume of partnerships.

Essential skills for success as a Business Development Manager at impact.com include exceptional communication and negotiation abilities, proficiency in structuring and closing deals, and strong analytical skills to measure performance metrics. A collaborative mindset and ability to thrive in a fast-paced environment are also vital.

impact.com offers a competitive benefits package for its Business Development Managers, including medical, dental, and vision insurance, unlimited PTO, a technology stipend, and 401(k) with company matching. Additionally, employees enjoy catered lunches and an employee-led culture team that hosts inclusive events.

When answering this question, detail your past experiences related to identifying and negotiating significant deals. Provide examples of specific partnerships you established, the strategies you used, and the outcomes that resulted from those partnerships.

Discuss your strategies for building and maintaining strong relationships, focusing on communication techniques and methods for understanding publishers' needs. Mention how you ensure collaboration fosters long-term success.

Outline innovative approaches you've previously implemented to identify and secure new partnerships. Additionally, share how you would tailor these strategies to impact.com’s specific market landscape and goals.

Highlight key metrics such as eCPM, CTR, revenue per click, and yield metrics, explaining how these indicators guide your partnership optimization process and inform future strategies.

Provide a specific example where you faced a challenge in securing a partnership or meeting targets. Explain the steps you took to overcome it and how those actions led to a successful outcome.

Discuss your collaborative approaches for working with sales teams, focusing on how you maintain open lines of communication and align goals and strategies between the two departments.

Share negotiation strategies that have worked well for you in the past, emphasizing your ability to seek win-win outcomes while clearly communicating value propositions.

Mention your methods for staying informed about industry trends, such as attending conferences, following relevant publications, and engaging with thought leaders. Highlight how you apply this knowledge to your work.

Reflect your enthusiasm for business development and partnerships, emphasizing your love for fostering relationships and collaborating to drive growth for innovative technology solutions like those at impact.com.

Elaborate on your background and familiarity with these sectors. Provide specific examples of past projects or roles that showcase your expertise and understanding of the digital landscape.