Negotiator, Digital Partnerships

As a Senior Negotiator in Digital Partnerships at IPG Mediabrands, your responsibilities include developing and evaluating digital media plans from start to finish, managing client relationships, mentoring junior team members, and collaborating with strategy teams to align media choices with overall client strategies. You'll also be responsible for overseeing campaign implementation and ensuring optimal budget allocation.

To thrive as a Senior Negotiator at IPG Mediabrands, you will need a solid background in digital media buying, excellent negotiation and communication skills, experience with inventory management systems like MediaOcean Prisma, and proven time management abilities. Familiarity with campaign management technology and ability to analyze market research data will give you an edge in this role.

The Senior Negotiator plays a pivotal role at IPG Mediabrands by developing tailored media strategies that align with client goals, maximizing campaign effectiveness. Through strategic negotiation and partnership development, the Senior Negotiator ensures the best marketplace pricing and optimal performance of campaigns, ultimately leading to increased client satisfaction and stronger brand presence.

Beneficial experience for the Senior Negotiator role at IPG Mediabrands includes at least 2 years in digital media, a strong understanding of digital advertising technologies, and familiarity with analytic tools like comScore Media Metrix. Additionally, experience in client-facing roles and a proven history of managing competing priorities will help you excel in this fast-paced environment.

The work culture at IPG Mediabrands is inclusive and collaborative, encouraging all employees, including Senior Negotiators, to bring their unique perspectives to the table. The organization emphasizes personal and professional growth, offering various rewards and benefits, including mentorship opportunities and a commitment to work-life balance.

In answering this question, highlight specific campaigns you have worked on, the strategies you employed, and the ultimate outcomes. Showcase your proficiency with various tools and technologies that facilitate digital media buying, emphasizing how you adapted to changing market dynamics.

Demonstrate your organizational skills by discussing how you assess project timelines, client urgency, and resource allocation. Mention any tools or methodologies you use to keep track of your tasks and deadlines to ensure all clients receive the attention they deserve.

Address your negotiation philosophy, emphasizing relationship building and understanding the needs of both parties. Give examples of past negotiation successes where you've secured favorable contracts or enhanced terms for your clients.

Discuss your approach to communication, including regular update meetings, status reports, and the use of collaborative tools. Highlight any experiences where clear communication led to project success or client satisfaction.

Share details of a specific campaign, including the goals, your role in the planning and execution, the results, and any lessons learned. This demonstrates your experience and analytical skills in assessing campaign performance.

Mention specific tools or platforms you've used, such as Google Analytics or custom reporting dashboards. Emphasize how you utilize data to drive strategic decisions or campaign optimizations.

Explain your process for reviewing RFPs, identifying key requirements, and developing comprehensive responses. Highlight the importance of tailoring your response to align with client objectives while ensuring high-quality presentation.

Choose a relevant challenge, describe the situation, your actions to solve it, and the outcome. This will illustrate your problem-solving abilities and resilience in a demanding environment.

Discuss the resources you utilize for staying informed, such as industry publications, webinars, or networking with other professionals. Show your commitment to continuous learning and adapting to the ever-evolving digital landscape.

Articulate the essential qualities for success in this role, such as strong analytical skills, excellent negotiation abilities, and a passion for fostering relationships, alongside your unique personal attributes you bring to the table.