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Digital Marketing and Growth Manager

Prophet Security is a VC-backed startup leveraging generative AI to transform security operations. We're seeking a Digital Marketing and Growth Manager eager to own our digital marketing efforts globally, drive high-impact programs, and accelerate their career within a dynamic startup in two of the hottest areas in enterprise software - AI and security.

This role is ideal for someone who thrives with autonomy, enjoys exploring new technologies, and is passionate about creating efficient, scalable marketing processes and programs. You’ll collaborate closely with sales and marketing leadership to drive initiatives that boost pipeline, accelerate sales cycles,  and enhance our brand presence in the cybersecurity market.

Why Join?

At Prophet Security, you'll directly shape how we use digital channels and tools to engage with prospects and drive growth. You’ll have the freedom to experiment, iterate quickly, and see the tangible results of your work. If you want a role where you can take ownership, expand your skills rapidly, and make a measurable impact, we'd love to hear from you.

What You’ll Do:

  • Build, execute, and optimize digital marketing programs, including outbound email campaigns, targeted nurture sequences, digital events (webinars, podcasts, etc.), and paid digital advertising (LinkedIn, SEM, etc.), to generate demand, accelerate pipeline, and drive measurable outcomes.

  • Own and manage our marketing technology stack, including evaluating, onboarding, and optimizing tools (HubSpot, Apollo.io, SEMrush, email warming tools, Clay, AI-driven SDR solutions, etc.).

  • Collaborate closely with sales teams, managing targeting strategy, list uploads, and ensuring smooth transitions from marketing-generated leads to sales-qualified opportunities.

  • Design and automate workflows for target audience identification, segmentation, data enrichment, and outbound engagement to enhance SDR productivity.

  • Monitor, report, and analyze program effectiveness, delivering actionable insights to continuously improve marketing ROI.

  • Serve as a subject matter expert, training sales and marketing teams on tools and processes to drive adoption and success.

Who You Are:

  • 5+ years of relevant digital marketing experience in demand generation, growth marketing, and marketing operations within B2B enterprise software or cybersecurity (startup experience a plus).

  • Proven proficiency managing marketing automation platforms (e.g. HubSpot), email marketing initiatives, and digital lead generation processes. 

  • Knowledge and best practices around outbound email campaigns, including email deliverability, compliance, and performance optimization.

  • Experience evaluating, onboarding, and optimizing marketing and sales tools (e.g. Apollo.io, SEMrush, email warming tools, Clay, or similar platforms).

  • Skilled at building automated workflows for ICP targeting, segmentation, data enrichment, and outbound marketing campaigns.

  • Comfortable collaborating directly with Sales/SDR teams to manage targeting, list uploads, and pipeline-driving initiatives.

  • Strong analytical and problem-solving abilities, able to independently drive projects from concept through execution.

  • Bachelor’s degree in Marketing, Communications, Business, or related field preferred.

About Prophet Security:

Prophet Security empowers enterprise security teams with AI-powered solutions that rapidly synthesize alerts, automate investigations, and provide actionable insights to analysts. Backed by Bain Capital Ventures and top-tier security investors, we're redefining security operations for leading organizations across technology, manufacturing, finance, and healthcare.

We offer competitive salaries, meaningful equity, comprehensive health benefits, and a collaborative, high-impact work environment.

Our Culture:

  • Customer-Centric: We prioritize solutions that address genuine customer needs.

  • Practicality over Perfection: Action-oriented decision-making that values speed and effectiveness.

  • Excellence & Accountability: High standards and ownership of outcomes.

  • Transparent Communication: Open, honest collaboration across teams.

  • Resilient & Adaptable: Persistent in overcoming challenges.

  • Enjoy the Journey: Balancing hard work with fun and team camaraderie.

Join Us:

Prophet Security is proud to be an equal-opportunity employer committed to diversity, inclusion, and creating an environment where everyone can thrive. If you're looking for an opportunity to make a direct impact in digital marketing within an innovative startup environment, we encourage you to apply.

Average salary estimate

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What You Should Know About Digital Marketing and Growth Manager, Prophet Brand Strategy

Prophet Security is on the lookout for a talented Digital Marketing and Growth Manager to join our innovative team in California. If you’re passionate about harnessing the power of digital marketing to drive growth in the cybersecurity space, this role could be exactly what you're seeking. At Prophet Security, a VC-backed startup leveraging generative AI to revolutionize security operations, you'll have the autonomy to own our global marketing efforts. Imagine crafting high-impact programs that not only capture attention but also accelerate the sales pipeline! You'll collaborate closely with sales and marketing leadership, diving into exciting initiatives that enhance our brand and engage potential customers. Your day-to-day will involve building and optimizing digital marketing campaigns, managing our marketing technology stack, and designing workflows that boost productivity for our Sales Development Representatives (SDRs). We believe in empowering our team to experiment and iterate quickly, so you’ll see the direct effects of your efforts. With a focus on driving measurable outcomes, you'll partake in meaningful projects that amplify our presence in a rapidly evolving market. If you're ready to take the next step in your career, joining Prophet Security means you'll be driving innovation at the intersection of AI and cybersecurity. So, if growing in a collaborative, high-impact environment resonates with your aspirations, we’d love to hear from you and explore how you can help shape our digital future!

Frequently Asked Questions (FAQs) for Digital Marketing and Growth Manager Role at Prophet Brand Strategy
What are the responsibilities of the Digital Marketing and Growth Manager at Prophet Security?

The Digital Marketing and Growth Manager at Prophet Security is responsible for building, executing, and optimizing various digital marketing programs, from email campaigns to digital events and paid advertising. The role involves managing the marketing technology stack, collaborating with sales teams to ensure a smooth lead transition, and analyzing program effectiveness to continuously improve marketing ROI.

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What qualifications are required for the Digital Marketing and Growth Manager position at Prophet Security?

To be a successful Digital Marketing and Growth Manager at Prophet Security, candidates should have over 5 years of relevant experience in demand generation and growth marketing, preferably within B2B enterprise software or cybersecurity. Familiarity with marketing automation platforms like HubSpot and experience with digital lead generation processes are essential, alongside strong analytical and problem-solving skills.

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How does the Digital Marketing and Growth Manager contribute to sales initiatives at Prophet Security?

The Digital Marketing and Growth Manager directly contributes to sales initiatives at Prophet Security by managing targeted strategies, performing list uploads, and ensuring marketing-generated leads become sales-qualified opportunities. This collaboration is crucial for enhancing the overall sales pipeline and driving company growth.

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What tools does the Digital Marketing and Growth Manager work with at Prophet Security?

In the role of Digital Marketing and Growth Manager, one will work with a range of marketing tools at Prophet Security, including HubSpot, Apollo.io, SEMrush, and various email warming tools. The responsibility includes evaluating, onboarding, and optimizing these platforms to ensure successful marketing operations.

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What career growth opportunities exist for the Digital Marketing and Growth Manager at Prophet Security?

At Prophet Security, the Digital Marketing and Growth Manager role offers ample career growth opportunities, thanks to the dynamic startup environment where hands-on experience can lead to rapid skill expansion. The autonomy to innovate and the chance to drive impactful marketing initiatives also position you for advancement within the company.

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Common Interview Questions for Digital Marketing and Growth Manager
How do you approach building a digital marketing strategy?

When building a digital marketing strategy, I start with a thorough analysis of target audience data and market trends. Setting clear, measurable goals is essential, followed by selecting appropriate channels for outreach. I prioritize creating engaging content that resonates with the audience, while continuously monitoring and iterating based on performance metrics.

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Can you provide examples of how you have optimized a digital marketing campaign?

Certainly! In my previous role, I optimized a digital marketing campaign by conducting A/B tests on email subject lines and CTAs, which led to a 20% increase in open rates. I also utilized analytics tools to adjust targeting strategies based on demographics, allowing us to effectively reach and convert leads.

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Describe your experience with marketing automation platforms.

I have extensive experience working with marketing automation platforms like HubSpot and Marketo. I have successfully managed workflows, created lead scoring models, and automated email sequences to nurture leads, all while ensuring compliance with deliverability best practices.

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How do you measure the success of your marketing initiatives?

Measuring success involves using key performance indicators (KPIs) like conversion rates, ROI, and lead generation metrics. I also believe in tracking user engagement across campaigns to refine strategies and prove the value of marketing efforts to stakeholders.

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What strategies would you use to drive growth in a competitive market?

To drive growth in a competitive market like cybersecurity, I would focus on differentiated messaging that highlights our unique value proposition. Additionally, leveraging content marketing, SEO, and targeted outreach campaigns can position us effectively, while ongoing research keeps our strategies adaptable to market shifts.

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How do you handle collaboration with Sales teams?

Collaboration with Sales teams is crucial for success. I maintain open lines of communication, sharing insights about lead quality and engaging in regular meetings to align on targeting strategies. By understanding their needs, I can tailor marketing efforts to support their objectives effectively.

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What digital marketing tools do you find indispensable?

Some indispensable tools include analytics platforms like Google Analytics for tracking performance, HubSpot for marketing automation, and SEMrush for SEO and competitive analysis. Each plays a significant role in executing and optimizing successful campaigns.

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How do you stay updated on the latest digital marketing trends?

Staying updated involves subscribing to industry newsletters, following thought leaders on platforms like LinkedIn, and regularly attending webinars and conferences. Engaging in online communities also helps to share insights and learning with peers.

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Explain a situation where a marketing campaign didn’t go as planned. What did you learn?

In one instance, a campaign underperformed due to misalignment between our messaging and the target audience's needs. I learned the importance of thorough audience research and alignment prior to launch. This experience reinforced the need for testing and flexibility in marketing strategies.

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What is your biggest strength as a Digital Marketing and Growth Manager?

My biggest strength lies in my analytical approach to decision-making. By leveraging data to inform strategies, I can ensure that our campaigns are not only creative but also grounded in performance metrics, leading to more effective outcomes.

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Prophet is a strategic brand and marketing consultancy with offices around the globe. We deliver inspired and actionable ideas to drive growth. What counts: our collaborative approach. Our powerful blend of strategy, creativity, and analytics. ...

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Full-time, on-site
DATE POSTED
April 8, 2025

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