Ads Sales Insights Associate

As an Ads Sales Insights Associate at SoundCloud, your main responsibilities include developing engaging, data-driven sales presentations and narratives, analyzing audience survey data, manipulating and visualizing data in tools like Excel or Google Sheets, and communicating insights effectively with internal teams to align on key messaging. Your work will directly influence sales activation efforts and contribute to the overall growth of our advertising revenue.

To thrive as an Ads Sales Insights Associate at SoundCloud, you should possess strong proficiency in Google Slides and PowerPoint for creating presentations, exceptional Excel or Google Sheets skills for data manipulation, basic data analysis skills for interpreting insights, and outstanding written and verbal communication skills. Experience with audience insights tools or market research is also essential, along with 1-3 years of experience in a research or insights-related role.

The Ads Sales Insights Associate contributes to SoundCloud's advertising strategy by turning audience research and advertising performance data into compelling narratives. This role is crucial for helping advertisers understand the value of our engaged audience, guiding campaign pitches, and supporting go-to-market strategies that drive sales growth through strategic storytelling.

As an Ads Sales Insights Associate at SoundCloud, you can expect an attractive benefits package that includes comprehensive health benefits, a robust 401k program, employee equity plans, a generous professional development allowance, and creative wellness benefits. We also offer flexible vacation policies, parental leave for all parents, and a culture that prioritizes diversity, equity, and inclusion.

The salary range for the Ads Sales Insights Associate position at SoundCloud is between $70,000 and $85,000 annually. The final offer will be based on various factors including your relevant experience, skills, internal equity, and location, ensuring a fair and competitive compensation package.

When answering this question, focus on your proficiency with tools like Google Slides and PowerPoint, and describe specific instances where you've used them to create impactful presentations. Highlight how your visualizations have enhanced data understanding and supported sales strategies.

In your response, discuss your familiarity with different data analysis techniques, such as using pivot tables and VLOOKUP in Excel or Google Sheets. Share an example of how you've applied these methods to derive actionable insights from audience data, showcasing your analytical skills related to the Ads Sales Insights Associate position.

Demonstrate your communication skills by outlining your process for presenting insights clearly and compellingly. Discuss the importance of tailoring your message to various audiences and how you incorporate feedback to refine your insights for improved alignment with the sales strategy.

Share a concrete example of a past project where you successfully transformed intricate data sets into an engaging story. Emphasize your approach to understanding the data, identifying key points, and crafting a narrative that captured the audience's interest, which is vital for the Ads Sales Insights Associate role.

Focus your answer on specific tools and your experience with them, such as Nielsen or YouGov. Explain how you utilized these tools to gather data that supported advertising strategies and what insights you derived from this data in previous roles.

In answering this question, illustrate your time management and organizational skills. Share techniques you use to keep track of tasks and deadlines, such as project management tools or prioritization methods, making sure to emphasize your ability to handle the dynamic pace of the Ads Sales Insights Associate position.

Discuss the importance of storytelling in effectively conveying data insights to non-technical audiences. Explain how you craft narratives that highlight the value of music audience engagement and drive advertising strategies, making sure to tie your answer back to SoundCloud's mission.

Describe a specific challenge you faced during a data analysis task in a previous role. Focus on the skills and strategies you employed to overcome the challenge, emphasizing your problem-solving capabilities and adaptability, which are key for the Ads Sales Insights Associate role.

Share your methods for staying informed about industry trends, such as participating in online forums, attending webinars, or subscribing to industry publications. Highlight how this knowledge enhances your capacity to derive insights relevant to SoundCloud’s advertising strategies.

Reflect on your passion for music and how it aligns with SoundCloud's mission. Discuss how the role excites you, particularly the opportunity to empower artists and engage with a unique audience through data insights, showcasing your enthusiasm for contributing to SoundCloud's success.