Head of Marketing

Who are we?

Sweep is an AI-powered visual workspace for Salesforce and HubSpot that drives speed and control with real-time documentation, data quality engines, and process optimization agents. Using our intuitive platform, teams can build custom CRM functionality—such as smart automation, Slack alerts, dashboards, and more—in a fraction of the time without compromising the development quality.

What will you do at Sweep?

As Head of Marketing at Sweep, you will lead and scale our marketing efforts, driving growth and market leadership in the Salesforce and RevOps ecosystem. Reporting to the CEO, you will develop and execute a marketing strategy that strengthens Sweep’s position, expands our reach, and fuels a pipeline that supports our growth. This role is both strategic and hands-on, requiring a leader who can shape the vision while ensuring execution at the highest level.

• Develop and execute a marketing strategy that builds brand awareness, drives demand, and positions Sweep as a leader in our space.

• Drive measurable pipeline growth by optimizing demand-generation campaigns and ensuring a steady flow of high-quality leads.

• Refine and scale our brand messaging to deeply resonate with RevOps leaders, Salesforce admins, and decision-makers.

• Lead and grow a high-performing marketing team, fostering a strong culture and clear execution.

• Maximize industry presence by driving Sweep’s participation in Salesforce ecosystem initiatives, key industry events, and webinars.

• Oversee content and thought leadership strategy, ensuring impactful assets that support sales and product adoption.

• Optimize marketing operations with automation, analytics, and performance tracking to continuously improve results.

• Leverage market research to identify trends, competitive positioning, and opportunities for Sweep to stand out.

• Align marketing with business goals by working closely with sales, product, and Customer Success teams to drive impact.

This is an opportunity to build and scale marketing at a fast-growing company, shaping how Sweep is perceived and adopted in the market.

Who You Are

We’re looking for an experienced marketing leader from a B2B SaaS background who understands the Salesforce ecosystem and can drive full-funnel marketing efforts—from strategy to execution.

• 8+ years of B2B marketing experience, preferably in a fast-growing SaaS startup.

• Proven leadership in building and scaling marketing teams and programs.

• Salesforce ecosystem expertise – Familiarity with Salesforce personas, challenges, and opportunities is highly desirable.

• Hands-on & strategic – Comfortable rolling up your sleeves while also driving high-level strategy.

• Demand generation expertise – A track record of running successful, measurable lead-gen and growth marketing initiatives.

• Event marketing experience – Skilled in managing participation in key industry events and maximizing ROI.

• Data-driven mindset – Proficient in analyzing marketing metrics and optimizing campaigns accordingly.

• Compelling storyteller – Ability to craft messaging that resonates with a B2B audience, particularly in mid-market and enterprise segments.

• Strong collaboration & communication skills – Works effectively across teams and stakeholders.

Sweep offers a competitive compensation package, including salary and equity components, with potential for variable incentives. Actual compensation is determined based on factors such as the candidate's skills, qualifications, and experience. In addition, Sweep provides a comprehensive and inclusive benefits package, which includes: healthcare, dental, vision, a 401(k) plan with matching contributions, flexible paid time off, team outings and more!  

The Salary range for this Head of Marketing role is $150,000–$220,000 per year, including equity and benefits.

The ideal candidate will work out of our New York City office on a flexible hybrid schedule. We are also open to remote candidates who can effectively collaborate with our team across different locations.

About Sweep:

As a fast-growing, venture-backed startup, we are proud to be supported by top investors like Insight Partners and Bessemer Venture Partners. With teams in New York, Portugal, and Tel Aviv, we are a passionate, success-driven group that thrives on collaboration and innovation.

Join us to be part of a dynamic, people-first community where we tackle complex challenges, take smart risks, and celebrate each other's successes. Learn more about our mission and culture on our About page https://www.sweep.io/about.