The Pokémon Company International

Join one of the most popular children’s entertainment properties in the world! The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996. For more information, visit www.pokemon.com.

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children's entertainment properties in the world.

Our Mission

The world of Pokémon connects people across the globe, beloved by kids, adults, and every Trainer in between! These incredible creatures have crossed borders and language barriers to reach the hearts of millions for over 25 years, bringing people together through the joy of play and discovery.

The Pokémon Company International (TPCi) has a mission to delight our fans through excellent products and meaningful experiences. We hope to help make the world a better place for everyone by creating opportunities to bond and grow through shared journeys and friendly competition.

Our Core Values

Passion for Pokémon: We have a passion for Pokémon that drives us to understand the impact our brand has on teammates, fans, players, and communities.

Dedicated to Quality: We take ownership of maintaining and promoting high standards, continuously seeking ways to learn and improve while encouraging and trusting others to do the same.

Challenging the Expected: We display curiosity and creativity and use these qualities to develop innovative ideas, solve complex problems, and identify unique opportunities.

Building Relationships: We think “team first,” developing and strengthening collaborative partnerships with all teammates—internal and external—to get things done quicker, smarter, and better.

Integrity and Respect: We treat people with respect and empathy to build an open and trusting environment.

Delighting Customers: We listen to our customers and stakeholders and do everything we can to deliver a unique Pokémon experience.

We believe in celebrating the humanity of every individual. TPCi believes in a just and equitable world and that every person, employee, and fan has the unique skills, powers, and purpose to contribute to this common cause.

Our competitive advantage is in our collective talents and various backgrounds, and an inclusive environment brings us together in our shared mission to bring fun to fans around the world. We succeed in our mission with a culture where all people of TPCi thrive, and ideas are shared openly and respectfully.

TPCi is committed to upholding its culture dedicated to inclusivity, which constantly celebrates diverse perspectives—where voices are heard, and every employee can be their authentic self. We maintain a safe environment grounded in respect and civility for all.

Learn more here!

At The Pokémon Company International (TPCi), we believe in inclusion and belonging! Alongside our Office of Diversity, Equity, and Inclusion and our Company Core Values, our Employee Resource Groups help us all become the very best (that no one ever was)!

Familia Pokémon: ¡Bienvenidos! We are a group of Latinx/Hispanic employees who are united by experiences, food, language and so many aspects of our cultures. We come together as a familia which means family in Spanish and Portuguese, and our purpose is to foster the professional development of our members in the interactive entertainment industry, as well as to facilitate recruitment and retention of our talent, while promoting awareness and inclusion of the Latinx/Hispanic community and culture.

The Pokémon Black Diaspora: We are The Pokémon Black Diaspora (TPBD) Employee Resource Group! Our aim is to aid in the creation of an inclusive company culture by providing a supportive and uplifting community for Black employees throughout TPCi. We’ll achieve this through education, community development, recruitment, and engagement with folks – inside and outside the office. We want to create a place where every Black employee has a space where they can collaborate, relax, and empower each other throughout their daily lives. Black excellence and Black representation!

Rainbow Gym: Welcome to the Rainbow Gym, TPCi’s official Employee Resource Group on a mission to celebrate LGBTQIA employees! In addition to creating a safe place for queer folks and allies, we provide helpful resources to allow for open discussions and internal support, with the understanding of the intersectionalities of the larger community. The Rainbow Gym works with leaders and departments to promote inclusion at all levels, including initiatives related to engagement, talent acquisition, professional development, and community-building.

Women of Pokémon: Women of Pokémon (WxP) is committed to empowering all TPCi employees who identify as women, non-binary people, and all people of marginalized genders. WxP will partner widely with a broad group of cohorts to identify and promote equity. Specifically, WxP strives to achieve equity in development, recruitment strategies, retention, and networking opportunities for all people of marginalized genders at TPCi. WxP’s focus is to identify and help activate areas that will provide increased internal support for employees while serving as a helpful resource and fostering a sense of safety for the WxP constituency.

TPCi Parents: At the TPCi Parents ERG, we’re building off the love for children and family exemplified in the Pokémon brand in order empower parents to thrive both at work and at home!

Parenthood is an ever-evolving journey that intersects all aspects of life and comes in many shapes. This group recognizes that by improving support for parents within TPCi, we will attract and retain talent and improve employee engagement among those who identify as parents. This will be done through advancing company-focused initiatives such as advancing resources and benefits while providing speakers and coaching. We will also promote networking initiatives and a community of support.

Learn more here!

At TPCi, our mission is to bring the world together through Pokémon. Our six Core Values are the lens through which we take on every project, how we interact with our fans and colleagues, and what helps us bring our mission to life. They are also what drive our strategic priorities, one of which is to make the world and our communities a better place. We are excited to share the progress we made in 2021.

Learn more about our Social Impact & Diversity, Equity, and Inclusion Report here!