Director, Affiliate/Tik Tok Shop
Position Overview:
The Director of Affiliate Marketing & TikTok Shop will be responsible for managing and scaling our affiliate marketing program while also leading the expansion, strategy, and execution for TikTok Shop growth. This role requires strategic thinking and hands-on execution in performance-based marketing, social commerce, and influencer partnerships. You will work closely with cross-functional teams, including paid search, paid social, SEO, and e-commerce to drive growth and optimize performance across both affiliate channels and the TikTok Shop platform.
Job Responsibilities
- Develop and execute a comprehensive affiliate marketing strategy to drive traffic, increase conversions, and generate revenue.
- Manage relationships with key affiliates, networks, and partners to ensure optimal performance and continuous growth.
- Identify and onboard new affiliate partners, influencers, and content creators that align with our brand and target audience.
- Monitor, analyze, and report on affiliate performance metrics, such as ROAS, CPA, and conversion rates, and optimize campaigns accordingly.
- Contribute to affiliate audits and new business calls
- Oversee the development and execution of TikTok Shop strategy, ensuring alignment with overall business and marketing goals.
- Develop and implement sales-driving campaigns and promotions for TikTok Shop, including influencer partnerships, flash sales, and exclusive product launches.
- Collaborate with the content and creative teams to create engaging TikTok Shop content that drives traffic and conversions.
- Leverage TikTok’s unique features (e.g., live shopping, shoppable videos, etc.) to drive engagement and sales.
- Track, measure, and analyze TikTok Shop performance, providing regular reporting and actionable insights for continuous improvement.
- Create and present MBR and QBR reporting to internal stakeholders as well as clients when requested.
- Be able to conduct forecasting for monthly client budgets
- Proactively work with cross-functional teams to build and deliver client reporting
Manage a team and be able to manage/mentor beginner media buyers.
Requirements
- 5+ years experience in affiliate marketing with partners like Rakuten, Impact, Pepperjam, CJ
- Expertise in launching and managing Tik Tok Shop programs
- Experience managing a team
- Strong client facing presentation skills
- Experience working with mid-large campaigns (i.e. budgets of $250,000+)
- Exceptional organization and communication skills
- Highly motivated with a strong desire to meet or exceed expectations
- Enjoy working in a fast-paced and collaborative environment
- Exceptional attention to detail and the ability to meet aggressive deadlines
- Experience with creative strategy to identify, iterate, and generate ad concepts in collaboration with our creative teams.
Best-in-Class Benefits Health Care. 401k. Short/Long term Disability. Life, Dental, and Vision Insurance. Transit and parking benefits.
Work-Life Balance. Flexible Fridays. Take your birthday off! Enjoy Summer Fridays. Informal, relaxed dress code.
Never want to come into the office? Great, we'll never ask you to!
Work Hard, Play Hard! Happy hours. Sponsored Team Events and Recreation leagues
Acadaca is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
We embrace remote work, and your physical location is not a barrier to joining our team.
The salary range for this role is $90,000 to $110,000; however Acadaca considers several factors during the hiring process, including but not limited to, responsibilities, the role, experience, education, training, and key skills.
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
Are you an innovative thinker with a passion for digital marketing? If so, Acadaca is searching for a talented Director, Affiliate/TikTok Shop to lead our affiliate marketing initiatives and drive the growth of our TikTok Shop. In this exciting role, you will be at the forefront of strategic planning and hands-on execution, aiming to maximize our performance-based marketing efforts. Collaborating closely with cross-functional teams—think paid advertising, SEO, and e-commerce—you’ll be responsible for crafting comprehensive affiliate marketing strategies that boost website traffic, enhance conversion rates, and ultimately generate substantial revenue. You will also manage key relationships with affiliate partners, influencers, and networks, ensuring that our affiliate program continuously excels. But that's not all; you'll spearhead our TikTok Shop strategy, employing the platform’s unique features to engage users and drive sales. From crafting eye-catching campaigns to analyzing performance metrics, your insights will help scale our initiatives effectively. If you thrive in a fast-paced environment, possess a knack for data analysis, and enjoy mentoring others, this is the role for you. Your expertise can shape the future of our brand across exciting platforms. With a salary range of $90,000 to $110,000, plus best-in-class benefits, Acadaca embraces remote work, providing a flexible workplace where your contribution is valued. Make an impact in a fun and collaborative setting by joining our innovative team today!
Founded in 2002, Acadaca is a privately held leading boutique e-commerce platform company providing a robust, flexible, and fast e-commerce solution to both emerging and well-established brands. The platform represents seven years of financial and...
1 jobs
Subscribe to Rise newsletter
🔮
Hi, I'm Risa! Your AI Career Copilot
you, just ask me below!
Sign up for our weekly
newsletter of fresh jobs
