Job details

Market Launch Lead

The Opportunity
The Market Launch Lead is responsible for carrying out - and turbo charging! - Aidaly’s growth strategy nationwide. This role is critical for preparing and delivering on each market’s (US states) opportunity and access points, identifying and cataloging elements that can be turnkey and those that are state-specific, like local regulations, demographics, etc. This role will be extremely cross-functional, project managing everything from research into states' particular needs to market launch timelines to market-specific product features and more. We are looking for an experienced, assiduous and hyper-detailed project manager with a strong track record of building internal relationships and keeping all stakeholders accountable and on time.

Primary Responsibilities

Research the nuances of local healthcare policy to ensure Aidaly maintains its position as the standard bearer in home health care
Drive implementation of Aidaly’s market-specific access strategies, including clear and comprehensive timelines, tasks, contingencies and measurable outcomes
Create strategic GTM playbooks for each market, iterating and adapting per the local regulations and community needs

Qualifications And Key Success Factors

2+ years’ experience within healthcare industry (recent focus in market access leadership a plus)
3+ years’ project management experience
You are operationally excellent and thrive in the unknown (#startuplyfe!)
You can manage a large volume of moving pieces without breaking a sweat (did we say "#startuplyfe!"??)
You approach everything you do with obsession to detail and adherence to timelines
You have a strong ability to engage and motivate people
You are a collaborator that proactively partners across teams while holding them accountable for business results
You seek an environment that fosters individual growth through radical candor and high-autonomy
You demonstrate a high level of intellectual curiosity, innovation and creative problem solving with an entrepreneurial spirit; can thrive in an agile environment
Background in consulting or business operations a plus
NOTE: If you take pride in getting things done, have healthy and positive communication skills, and have a passion for helping underserved families at scale, we encourage you to apply.

At Aidaly, we offer competitive compensation and equity incentives. As a member of team Aidaly, you will have the opportunity to drive impact in your community and gain exposure to all functions of a growing business. Our team is high output and high trust; we care deeply about each other and invest in each other's growth and development.

Competitive pay: We offer a competitive salary that reflects your expertise and contributions.
Generous stock options grant: You'll have the opportunity to share in the company's success with stock options.
Collaborative and Supportive: Operational excellence is central to our mission, and we'll do our best to provide you with the resources you need to develop your full range of skills and creativity.

Salary $100,000 - $140,000

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$120000 / YEARLY (est.)

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$100000K

$140000K

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What You Should Know About Market Launch Lead, Aidaly

At Aidaly, we are on a mission to transform the landscape of home healthcare, and we need an exceptional Market Launch Lead to join our dynamic team! In this role, you will be at the forefront of our growth strategy, tackling complex market opportunities across various U.S. states. As the Market Launch Lead, you will conduct in-depth research into local healthcare regulations and demographics, ensuring our approach is both comprehensive and tailored to each specific market. You’ll be the glue that holds diverse teams together, project managing everything from creating detailed Go-To-Market (GTM) playbooks to implementing strategic access strategies. If you possess a keen eye for detail, thrive under pressure, and have a knack for fostering relationships across multiple teams, this is the perfect role for you. Your efforts will directly impact underserved families, helping them gain access to essential healthcare services. With a strong background in project management—especially within the healthcare sector—you'll help us maintain our position as a leader in home health. If you are passionate about making a difference, we encourage you to apply for this exciting opportunity with Aidaly. Our team values collaboration, individual growth, and a high-performance culture. Plus, we offer competitive compensation, stock options, and the chance to drive impact within your community while enjoying high autonomy in your role.

Frequently Asked Questions (FAQs) for Market Launch Lead Role at Aidaly

What are the primary responsibilities of a Market Launch Lead at Aidaly?

The Market Launch Lead at Aidaly is responsible for a range of critical tasks to ensure effective market penetration. This includes researching local healthcare policies, driving the implementation of market-specific access strategies, and creating detailed GTM playbooks that address both regulatory and community needs. As a pivotal team player, the lead will manage timelines, tasks, and measurable outcomes across all activities.