Display Marketing Manager (f/m/x)

As a Display Marketing Manager (f/m/x) at Autohero, you'll take ownership of planning and executing advertising campaigns across multiple platforms, including DV360 and Meta. Managing multimedia campaigns, analyzing performance metrics, and refining strategies to maximize effectiveness are key parts of the role.

To be a successful Display Marketing Manager at Autohero, you'll need proven experience with display and programmatic advertising campaigns, strong analytical skills, and proficiency in managing both image and video ads. Fluency in English, along with another European language, is also required for this role.

The Display Marketing Manager plays a crucial role by creating impactful advertising strategies that help Autohero stand out in the competitive automotive market. Your campaigns will not only drive customer acquisition but also build the brand's reputation, ultimately contributing to overall company growth.

A Display Marketing Manager at Autohero should be proficient in platforms such as DV360, Meta, and native advertising platforms like Outbrain and Taboola. Familiarity with these tools is essential for planning and optimizing campaigns effectively.

At Autohero, you can expect a vibrant, international work environment that promotes collaboration and innovation. With a focus on personal and professional growth, including access to training resources, you'll feel supported in your career development.

Autohero places a strong emphasis on personal and professional growth, providing a dedicated education budget for online courses, conferences, and trainings. This commitment ensures that as a Display Marketing Manager, you have opportunities to enhance your skills and advance your career.

Yes! At Autohero, we value work-life balance and offer flexible working hours and opportunities to work from home. This approach fosters a supportive environment that allows you to thrive both personally and professionally.

In optimizing display campaigns, I focus on analyzing performance metrics to identify areas for improvement. I typically segment campaigns to run targeted tests, which helps in refining strategies based on what resonates best with the audience.

Certainly! I've worked extensively with programmatic advertising platforms like DV360 and Meta. My experience includes setting up and managing campaigns, as well as using data insights to improve targeting and overall performance.

I measure success through a combination of KPIs such as click-through rates, conversion rates, and ROI. By closely monitoring these metrics, I can determine the effectiveness of different ad formats and adjust strategies accordingly.

In my previous role, I managed several campaigns by utilizing project management tools to keep everything organized. Prioritizing tasks and collaborating with my team allowed us to meet deadlines and achieve campaign goals seamlessly.

My approach involves deep market research to understand the target audience. I create a detailed campaign plan that outlines objectives, timelines, and key performance indicators, ensuring all stakeholders are aligned before launch.

I stay updated by reading industry blogs, attending webinars, and participating in relevant forums. Networking with other marketing professionals also provides insights into emerging trends and best practices.

Essential tools include analytics platforms like Google Analytics for performance tracking, programmatic advertising platforms like DV360 for campaign management, and creative tools for designing multimedia content. These tools help streamline the campaign process.

I ensure collaboration by maintaining open lines of communication and scheduling regular check-ins with design, marketing automation, and production teams. This fosters a sense of teamwork and allows us to create impactful advertising materials.

My process includes setting clear metrics from the onset, then regularly reviewing performance dashboards. I dissect the data to identify patterns, correlations, and opportunities for improvement, sharing insights with teams for collaborative decision-making.

I'm excited about the opportunity at Autohero because of your innovative approach to the automotive industry. I admire your commitment to data-driven marketing and believe my skills align perfectly with your goals.