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Market Research Operations Strategist

Job Description

As Market Research Operations Specialist, you will support our Consumer Insights team. This role is pivotal in ensuring the seamless and timely execution of research initiatives and projects that inform business decisions and enhance customer experiences. The ideal candidates will have strong project management skills, a foundational understanding of market research methodologies, and a collaborative mindset

This full-time position reports to the Director, Consumer Insights and is expected to work in a hybrid model, which currently includes Monday, Tuesday, and Wednesday in-office.

What you’ll do:

  • Project Management: Coordinate the scheduling of multiple research projects from initiation to completion, ensuring timelines are met
  • Manage vendor relationships including:  contract and payment coordination and communication
  • Develop and maintain project documentation, such as contracts, timelines, budgets, and status reports, to keep internal stakeholders informed
  • Research Operations Support: Work closely with the Consumer Insights to operationalize and organize research studies, including basic survey programming, participant recruitment, and data collection
  • Oversee management and monitoring of recruitment logistics from both internal and external panels to ensure diverse and representative participant samples
  • Ensure data integrity and PII standards are integrated into the process across all research projects by maintaining high-quality standards for data handling
  • Collaboration and Stakeholder Management: Serve as the internal scheduling bridge between the CI research team and cross-functional departments, such as Marketing, Creative, Merchandising, Operations, Digital, and Customer Service to manage research assets and project flow
  • Provide logistical support for internal and external workshops, focus groups, and testing sessions, including scheduling, materials preparation, and technology setup
  • Clearly communicate project updates and status to key stakeholders
  • Manage and update the CI library of programs, projects, and insights to ensure easy access across the organization
  • Process Optimization: Identify opportunities to streamline research processes and implement tools or frameworks to improve efficiency
  • Maintain and update a repository of research templates, guidelines, and best practices
  • Monitor industry trends and emerging tools in research operations to keep the team running efficiently and effectively

What you bring to the table:

  • 2+ years of experience in Market Research, Consumer Insights, or related field with exposure to both quantitative and qualitative methodologies
  • Strong proactive project management with experience managing multiple projects simultaneously
  • Baseline proficiency with project management and research tools and platforms (e.g., survey software and project management platforms)
  • Excellent organizational skills, with a keen eye for detail and ability to manage complex logistics
  • Strong verbal and written communication skills, including translating timeline and process details and clearly communicate to internal stakeholders 

About Us: Balsam Brands is a global, omnichannel retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have a meaningful impact in a people-first company that values relationship building, authenticity, and doing the right thing. We have steadily growing teams in Boise, the Bay Area, Dublin, the Philippines, Canada, and Mexico. 

The company's mission is to create joy together. We empower our team and partners to love what they do, provide products and experiences that inspire meaningful moments with family and friends, and give back to our families and communities in impactful ways. When you join Balsam Brands, you'll find a culture of caring people doing challenging work and building a welcoming workplace.

At Balsam Brands, we strive to offer a competitive compensation and benefits package. For permanent, full-time team members, our current package includes:

  • Competitive compensation, including a cash-based incentive plan; salary is reviewed yearly and may be adjusted as part of the normal compensation review process
  • Comprehensive Medical, Dental, and Vision coverage, with 100% of monthly premiums covered for team members, and 85%+ employer-paid premiums for other coverage tiers that include dependents
  • Up to $2,000 annual funding toward HSA accounts
  • Medical, transit, dependent care FSA
  • Infertility coverage offered on all medical plans
  • Generous parental leave program and flexible return options
  • Company-paid life and AD&D insurance
  • Company-paid short and long-term disability insurance
  • 401(k) with dollar-for-dollar company match up to $4,000 per calendar year
  • Employee Assistance Program (EAP) and other mental health and wellness perks
  • Paid holidays, annual shutdown week, PTO, and volunteer time-off (VTO) packages
  • Paid 5-week sabbatical leave after 10 years of employment
  • Annual continuous learning benefit up to $1,000 per person, per fiscal year
  • Up to $300 flexible reimbursement to support setup of new team member's work-from-home environment
  • Generous team member merchandise discount
  • Valuable extras: identity theft protection, subsidized parking, monthly wellness, pet insurance, accident & critical illness insurance

The base pay range for this position is: $71,000 to $89,000. Where an individual falls within that range will vary based on several factors including geographic location and may vary depending on candidate qualifications and experience, applicable skills, and other job-related factors. We benchmark our pay ranges against current external data sources and regularly review compensation for our team members. Balsam Brands is committed to providing our team members with an internally fair, externally competitive, and fiscally prudent total compensation package administered in a simple and consistent manner.

At Balsam Brands, we strive to build a diverse, equitable, and inclusive team to fulfill our purpose to create joy together. Balsam Brands is proud to be an equal opportunity employer. We encourage people from all backgrounds, ages, abilities, and experiences to apply. We do not discriminate on the basis of race, ethnicity, religion, national origin, citizenship, marital or family status, disability, sexual orientation, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application and interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

#LI-Hybrid

 

 

Additional Information

All your information will be kept confidential according to EEO guidelines.

Average salary estimate

$80000 / YEARLY (est.)
min
max
$71000K
$89000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Market Research Operations Strategist, Balsam Brands

Are you ready to dive into the world of market research? Balsam Brands is looking for a Market Research Operations Strategist to join our Consumer Insights team in Redwood City, CA. In this exciting role, you'll be at the heart of our research initiatives, helping shape impactful business strategies and enhance customer experiences. If you're detail-oriented with a knack for project management, this is your chance to shine! You'll coordinate multiple research projects from start to finish, ensuring timelines are met and that all stakeholders are kept in the loop. Your responsibilities will also include managing vendor relationships, organizing research studies, overseeing participant recruitment, and maintaining data integrity. Collaboration is key here, so you’ll work closely with various departments like Marketing and Operations, making sure everyone is aligned and informed. Balsam Brands values a proactive, team-oriented mindset, and we empower you to identify opportunities for optimizing processes. With us, you’ll not only contribute to meaningful projects but also enjoy a supportive work culture that prioritizes professional growth and well-being. If you have 2+ years of experience in market research and a passion for creating a positive impact, we want to hear from you! This is a fantastic opportunity to be part of a company that truly strives for excellence in all it does. Come join our mission to create joy together!

Frequently Asked Questions (FAQs) for Market Research Operations Strategist Role at Balsam Brands
What are the main responsibilities of a Market Research Operations Strategist at Balsam Brands?

As a Market Research Operations Strategist at Balsam Brands, your main responsibilities include coordinating research projects, managing vendor relationships, developing project documentation, and providing logistical support for focus groups and workshops. You'll be an integral part of ensuring that our Consumer Insights team delivers accurate and timely research that informs business strategies.

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What qualifications are needed for the Market Research Operations Strategist position at Balsam Brands?

To qualify for the Market Research Operations Strategist role at Balsam Brands, candidates should have a minimum of 2 years of experience in market research or a related field, with familiarity in both quantitative and qualitative methodologies. Strong project management skills, excellent organizational abilities, and a collaborative mindset are essential for success in this position.

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What does the working environment look like for a Market Research Operations Strategist at Balsam Brands?

The Market Research Operations Strategist role at Balsam Brands is a hybrid position. This means you'll have the flexibility to work from home while being expected to work in the office on Mondays, Tuesdays, and Wednesdays. This balance encourages collaboration while also allowing you to work independently at times.

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How does Balsam Brands support the professional development of a Market Research Operations Strategist?

Balsam Brands supports the professional growth of a Market Research Operations Strategist through various initiatives, including a continuous learning benefit of up to $1,000 per year. You will have access to internal and external training opportunities that help enhance your skills relevant to market research and consumer insights.

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What is the salary range for a Market Research Operations Strategist at Balsam Brands?

The salary range for a Market Research Operations Strategist at Balsam Brands is between $71,000 to $89,000. The exact compensation will depend on various factors like geographic location, qualifications, and experience level, reflecting the company's commitment to fair and competitive pay.

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Common Interview Questions for Market Research Operations Strategist
Can you describe your experience with project management in market research?

When answering this question, provide specific examples of research projects you have managed, detailing your role, the resources you coordinated, and how you ensured timelines were met. Highlight any challenges faced and how you overcame them to demonstrate your problem-solving skills.

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How do you ensure data integrity in your research projects?

You can discuss the steps you take to secure sensitive data, emphasizing your experience with data management and how you adhere to PII standards. Mention any specific tools or processes you use to maintain accuracy and confidentiality in your research findings.

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Describe a time you collaborated with cross-functional teams.

Use the STAR method to share a situation where you effectively collaborated with other departments. Highlight the importance of communication, the roles of different stakeholders, and how the project’s success benefited from this teamwork.

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What strategies would you implement to optimize research processes?

In your answer, present processes you have previously optimized in past roles. Focus on tools or methodologies that have proven effective in streamlining projects, enhancing communication, or improving efficiency in data collection and analysis.

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How do you handle tight deadlines when managing multiple research projects?

Discuss your time management techniques and prioritization strategies. Mention any tools you use to track progress and communicate updates effectively to stakeholders, showcasing your ability to adapt in fast-paced environments.

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What methods do you use for participant recruitment in research studies?

Highlight your experience with different recruitment strategies. You can mention using panels, social media, or targeted outreach, and discuss any metrics you've used to measure recruitment success and diversity.

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How do you communicate project updates to stakeholders?

Explain your approach to keeping stakeholders informed, such as regular status reports, meetings, or email updates. Emphasize the importance of transparency and how you tailor your communication to different audiences to ensure understanding and engagement.

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What is your experience with survey programming tools?

Share your familiarity with specific survey software and how you've utilized them in past projects. Discuss any challenges you faced with survey programming and how you addressed them to enhance data collection processes.

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Can you give an example of a time when you identified a problem in a research project and solved it?

Provide a detailed example that illustrates your critical thinking skills. Describe the problem, the steps you took to analyze it, and the successful outcome that resulted from your intervention, focusing on your analytical mindset.

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Why do you want to work as a Market Research Operations Strategist at Balsam Brands?

This is your chance to express your enthusiasm for the role and the company. Connect your personal career goals with Balsam Brands' mission and values, emphasizing how you can contribute to creating joy together through impactful research.

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Balsam Brands is a multi-brand eCommerce retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity to those who are seeking to have a meaningful impact in a fast-paced, high-energy...

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Full-time, hybrid
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March 22, 2025

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