Integrated Marketing Specialist - India

Transform the communications world! 

We’re proud (and excited!) to be transforming the global communications landscape through next-generation CRM for Marketing, Sales and Payments.

• What’s my job title? Integrated Marketing Specialist - India

• What type of contract will I be on? Permanent 

• Where in the world? You can work remotely from anywhere in India

• Working hours? For this role, you will operate across IST timezone

• What language(s) will I speak? Fluency in Hindi and English 

The Role

We are seeking an Integrated Marketing Specialist to join our dynamic marketing team, specifically focused on supporting our growth in India. The ideal candidate should possess a deep understanding of growth marketing strategies and demonstrate a strong passion for scaling marketing pipelines.

This role requires a comprehensive 360-degree view and understanding of marketing, encompassing various channels and methodologies to achieve business objectives.

What you'll do

• Develop and implement integrated marketing strategies that align with the company's goals and target audience.

• Collaborate with cross-functional teams, including sales, product, and creative teams, to create cohesive and effective marketing campaigns.

• Manage and optimise marketing campaigns across multiple channels, including digital, social media, email, events, and traditional media.

• Analyze and interpret data to measure campaign effectiveness and adjust strategies accordingly.

• Stay updated with marketing trends and best practices, incorporating new ideas and technologies into marketing plans.

• Contribute to the growth of the marketing pipeline through innovative and effective marketing initiatives.

• Coordinate with external partners and agencies to execute campaigns and ensure brand consistency.

What you already have

• Approximately 3 years of experience in integrated marketing, with a focus on digital marketing.

• Demonstrated experience using Salesforce or similar CRM tools to evaluate the effectiveness of marketing initiatives.

• Strong analytical skills, with an ability to interpret data and derive actionable insights.

• Excellent project management skills, capable of meeting tight deadlines in a remote work environment.

• Effective communication and collaboration skills, comfortable working in a diverse team.

• Ability to think creatively and come up with innovative marketing ideas.

• Familiarity with marketing automation tools, CRM systems, and other relevant software.

• Effective project management skills to handle multiple campaigns and initiatives simultaneously.

• A customer-centric mindset with a deep understanding of customer behavior and needs.

#LI-Remote #LI-PM1

What You’ll Gain

• All Remote environment

• Opportunity to work abroad according to our internal policies

• Flexible working arrangements 

• Home office set-up budget 

• State-of-the-art work gear

• Contribution towards your utility costs 

• The occasional company-wide and team events

• Learn from hundreds of the best minds in the business

• Collaborate with diverse colleagues Our amazing team works in close to 40 different locations with almost 50+ nationalities across the board! 

LIFTOFF! 🚀

Life at Bird

We call ourselves Birds! We work fast, grow fast, build fast and focus on impact. We’re go-getters, industry leaders and roll-up-your-sleeves-and-make-it-happen kind of people. We’re smart, fast, and hungry. Our potential for growth is limitless.

Ready To Fly?

Our cloud communications solutions make it possible for over 30,000 businesses to instantly connect with billions of devices worldwide, allowing them to speak with their customers in the same ways they talk to their friends.

Wherever and however you do your best work - we’ve got you covered!

We're proud to be an All Remote company nested in flexibility. Our unique and united culture is rooted in our team: a diverse flock of over 550+ Birds who represent 50+ nationalities and counting. 

Bird is committed to fostering a fair and equal environment based on trust and mutual respect. We believe that a diverse and inclusive workplace is paramount to our success and we are committed to building a team that represents a wide variety of backgrounds, perspectives, and skills. 

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