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Outreach Specialist

JOB SUMMARY:

The Outreach Specialist helps implement the company’s overall strategy, including digital and traditional outreach methods, to drive engagement, conversation, awareness, and connection within the community. The Outreach Specialist will develop promotional materials to connect the online community to promote C2 GPS youth programs and services. This position coordinates with internal departments, workforce Board counterparts, and the Public.


ESSENTIAL FUNCTIONS: 

• Develops outreach materials while upholding the funding Board’s brand and identity standards and follows procedures to ensure quality expectations are met.

• Articulates company messaging clearly, and in a manner consistent with the Board’s and C2 GPS’s standards and organizational code of ethics.

• Identifies and recommends new ways to increase participation, encourage feedback and acquire new connections and followers.

• Micro-targets underserved communities and hard-to-reach populations to expand workforce programs and services.

• A/B testing and outreach materials for distribution, such as, digital flyers, mailers, splash pages, etc.

• Proactively builds social media channels, online platforms, and in-person presentations.

• Drives social media presence through various digital channels.

• Initiates and manages SMS messaging campaigns,

• Develops relationships with potential referral sources, follows-up and maintains partnerships, relationships with customers, followers/fans, and other community organizations.

• Assist C2 GPS in achieving program enrollment by educating and training community partners in best practices.

• Monitor trends in online community tools, trends and applications and is aware of market changes and developments.

• May perform additional services such as videography, including recording and editing, under direction of management. 

• Performs other related duties as assigned.


ADDITIONAL DUTIES AND RESPONSIBILITIES:

• Advocates workforce services and promotes workforce programs to chambers of commerce, professional associations, economic development corporations, and similar entities. 

• Assists Liaisons with developing partnerships PWE, OJT, and other similar program agreements.

• Attends and participates in external recruiting events, job fairs, and networking opportunities to keep informed of employment trends and labor market changes.


KNOWLEDGE / SKILLS / ABILITIES:

• Must have experience in social media and digital technology platforms.

• Must have experience or Knowledge of word processing, spreadsheet, technology, and computer skills.

• Demonstrated customer service and interpersonal skills.

• Strong analytical skills and ability to interpret data and information; must be organized and detailed in the collection, review and analysis of data and information.

• Ability to plan, implement and evaluate the achievement of goals, objectives, and initiatives

• Excellent verbal and written communication skills. Excellent public speaking skills such as facilitating workshops, training and/or presentations.

• Ability to develop and maintain effective working relationships with management, coworkers, Board staff, and the public.

• Familiarity with the communities being served, with knowledge and understanding of local needs


EDUCATION AND EXPERIENCE:

• High School Diploma or GED required.

• Associates or undergraduate degree preferred, preferably in a field of workforce development and/or Information Technology

• (1-2) years of related experience preferred.

• Valid driver’s license and proof of insurance with good driving record.

• Bilingual in English and Spanish strongly preferred.


PHYSICAL DEMANDS AND WORKING CONDITIONS:

Physical requirements include lifting to 10 pounds occasionally. Subject to standing, sitting, bending, and walking to perform job scope. Requires visual acuity, speech, and hearing. Working conditions are primarily in an office environment. Occasional driving and travel may be required. Flexible hours may be required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


COMPANY OVERVIEW:                              

C2 Global Professional Services (C2 GPS) is leading the charge in innovative workforce and career services, making a real impact in Texas, Florida, and communities across Southern Nevada. Known for our exceptional customer service, we pride ourselves on forging strong relationships within our local communities and empowering job seekers to land meaningful roles and advance their careers. 

At C2 GPS, our core values of Respect, Communication, Customer Engagement, and Ingenuity are at the heart of everything we do. We strive for excellence that sets us apart from the competition. As we experience rapid growth, our services reach across multiple counties in Texas, Florida, and Southern Nevada, demonstrating our commitment to making a difference. 

Our guiding principle is clear: to navigate the complex landscape of workforce development, our passionate team members provide unparalleled customer service and actively support the communities where we live and work. 

Join a team of talented professionals dedicated to transforming lives for the better. Not only will you collaborate with a passionate and committed group, but you’ll also gain access to a competitive benefits plan that enhances your work-life balance. Let’s make a difference together! 

  • Health Insurance (with low-cost options for employee-only plans)    
  • Wellness Reimbursement 
  • Generous Paid Time Off 
  • Paid Parental Leave 
  • 401(K) with 100% Employer Match of up to 6% of individual contributions 

  • Dental 
  • Vision 
  • Life Insurance 
  • Short and Long Term Disability   
  • Pet Insurance 

EEO/AA 

C2 Global Professional Services, LLC reaffirms its commitment to the principles of equal opportunity and diversity. Our policy prohibits employment decisions based on race, color, religion, sex, gender, gender identity, sexual orientation, ancestry, pregnancy, medical condition, age, marital status, national origin, citizenship status, disability, genetic information, veteran status, or any other protected status in accordance with the requirements of all federal, state, and local laws.  

Further, the company takes affirmative action to ensure that applicants are employed, and employees are treated during employment without regard to any of these characteristics. Employment decisions can include hiring, firing, compensation, benefits, promotion, training selection, or other statuses or conditions of employment. All employment decisions will be made based on individual skills, knowledge, abilities, job performance, and other appropriate qualifications. 

Average salary estimate

$52500 / YEARLY (est.)
min
max
$45000K
$60000K

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What You Should Know About Outreach Specialist, C2 GPS- Southeast Texas

If you're looking to make a real impact in the community, consider the Outreach Specialist position at C2 Global Professional Services (C2 GPS) in Beaumont, Texas! This role is all about connecting people to the workforce services and programs that can change their lives. As an Outreach Specialist, you will be responsible for developing outreach materials that are not only informative but also resonate with diverse populations, especially underserved communities. Your creativity will shine as you create digital and traditional content — think eye-catching flyers, engaging social media posts, and even videography skills to capture the spirit of C2 GPS. Collaboration is key, as you will work closely with internal teams and external organizations to promote our youth programs effectively. We're seeking someone with a knack for communication and community engagement, and who is digitally savvy to keep our social media presence thriving. Your role will also involve monitoring trends to continually adapt and enhance our outreach efforts. If you have a passion for connecting people with services that help them succeed, C2 GPS offers you not just a job but a mission-driven career where you can thrive. Plus, join us to enjoy a comprehensive benefits package designed to support your well-being and work-life balance. Together, let’s make a difference in people's lives!

Frequently Asked Questions (FAQs) for Outreach Specialist Role at C2 GPS- Southeast Texas
What are the responsibilities of an Outreach Specialist at C2 GPS?

As an Outreach Specialist at C2 Global Professional Services, your responsibilities include creating outreach materials, driving social media engagement, micro-targeting underserved communities, and promoting our workforce programs. You'll collaborate with various stakeholders and develop promotional strategies that align with our mission.

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What qualifications do I need to become an Outreach Specialist at C2 GPS?

To qualify for the Outreach Specialist position at C2 Global Professional Services, you should have a High School Diploma or GED, with preference given to candidates holding an associate's or undergraduate degree, ideally in workforce development or IT. Additionally, having experience in outreach and digital marketing is highly beneficial.

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How does C2 GPS evaluate the success of an Outreach Specialist?

Success for an Outreach Specialist at C2 Global Professional Services is measured through the engagement rates of outreach campaigns, the number of new connections made within the community, and feedback from partners and participants in our programs. Your ability to adapt strategies based on analytics will greatly contribute to your effectiveness in this role.

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Is community engagement a critical part of the Outreach Specialist role at C2 GPS?

Absolutely! Community engagement is at the heart of the Outreach Specialist's role at C2 Global Professional Services. You'll be building relationships with local organizations, attending events, and advocating for workforce services, all of which are essential to promoting our programs and reaching underserved populations.

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What skills are essential for success as an Outreach Specialist with C2 GPS?

Key skills for success in the Outreach Specialist role at C2 Global Professional Services include strong communication and interpersonal skills, digital marketing expertise, analytical capabilities, and a good understanding of community needs. Additionally, being organized and detail-oriented is crucial for effective data collection and campaign evaluation.

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Common Interview Questions for Outreach Specialist
Can you describe your experience with social media marketing as it relates to the role of an Outreach Specialist?

In answering this question, highlight specific campaigns you've managed, detailing the platforms used, audience engagement, and measurable results. Discuss tactics like A/B testing and content creation, showcasing your ability to adapt strategies based on analytics.

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How would you approach creating outreach materials for diverse audiences?

Demonstrate your understanding of the importance of cultural relevancy in outreach. Discuss methods for researching audience needs and preferences, ensuring that materials are effective and inclusive, and share examples of past outreach initiatives.

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What strategies would you use to engage underserved communities?

Discuss tailored outreach strategies, such as community partnerships, focus groups, and feedback solicitation, emphasizing your commitment to improving access to workforce programs. Provide examples of successful initiatives you've been part of, if applicable.

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How do you stay up-to-date with the latest trends in community outreach and engagement?

Talk about your proactive approach to professional development, including attending workshops, webinars, or engaging with industry publications and online communities. Share any techniques you use for applying new insights into your outreach strategies.

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What role does data analysis play in your outreach process?

Explain how you utilize data to inform your outreach strategies, discussing specific metrics you track and analyze. Highlight the importance of measuring engagement levels and how it helps in refining and improving outreach efforts.

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Describe a time when you had to overcome a challenge in your outreach efforts.

Choose a relevant example that showcases your problem-solving skills. Discuss the situation, your approach to overcoming the challenge, and the positive outcomes resulting from your actions.

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How do you prioritize tasks when managing multiple outreach campaigns at once?

Illustrate your organizational skills by describing your task management techniques, such as using project management tools or frameworks. Mention how you categorize tasks based on urgency and importance, ensuring each campaign runs smoothly.

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What techniques do you use to foster relationships with community partners?

Talk about your skills in relationship-building, emphasizing active listening, regular communication, and collaborative initiatives. Provide examples of successful partnerships you've cultivated in previous roles.

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How would you evaluate the effectiveness of an outreach campaign?

Discuss the various metrics you consider, such as participation rates, feedback from participants, and social media engagement. Explain your approach to analyzing data and how it informs future campaigns.

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Why do you want to work as an Outreach Specialist for C2 GPS?

Communicate your passion for community engagement and workforce development. Share how C2 GPS's mission aligns with your own career aspirations and your eagerness to contribute to meaningful change in people's lives.

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HQ LOCATION
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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
April 4, 2025

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