Product Marketing Manager

👋🏻Hey there, join us in revolutionising the way we understand and mitigate human risk!  
 
We’re looking for a Product Marketing Manager to join our ever-growing Product team.  
  
We want this person to be responsible for developing and executing marketing strategies for our products, conducting market research, and collaborating with cross-functional teams to ensure successful product launches and sustained market growth. The ideal candidate will be analytical, creative, and have strong communication skills, with a proven track record in product marketing, experience in the cyber security space, and the ability to manage multiple projects in a fast-paced environment. 
  
Who are we?   
  
At CultureAI, we aim to help organisations prevent cyber breaches. We're looking for passionate, driven people to join our team and help us transform how organisations manage human cyber risk. We're disrupting the security awareness industry with our data-driven approach to measuring employee security behaviours and driving personalised security coaching and interventions - we'd love for you to join us!!

Our mission is to make the world more secure. We see direct parallels between how we elevate security through our company and empower it within. We believe in creating a safe space for our employees to express, innovate, and educate. Diversity and inclusion are at the core of what we do, helping us drive our security ambitions and making the world a more secure place for all.   
  
Day in the life   
  

• Conduct market research to understand customer needs, industry trends, and competitive landscape. 

• Develop and implement marketing strategies and campaigns for our product and features. 

• Plan and execute product launches, coordinating with sales, marketing, engineering, and other departments to ensure success. 

• Work closely with product management, marketing, sales, and customer success teams to align marketing efforts with business goals. 

• Analyse marketing data and metrics to measure campaign effectiveness and identify areas for improvement. 

• Engage with customers  to gather insights.  

• Develop and maintain strong brand positioning and messaging across all marketing materials. 

• Provide sales teams with the necessary tools and information to support product selling efforts. 

• Gather and incorporate feedback from customers, sales, and product teams to continuously improve marketing strategies and product offerings. 

What you bring to the team   
  
The ideal candidate will preferably work within the cyber security or tech industry and will have extensive experience with product launches, go-to-market strategies, and familiarity with marketing automation tools and analytics platforms. 
  

• Proven experience in developing and executing successful marketing strategies and campaigns. 

• Strong understanding of market research, customer segmentation, and competitive analysis. 

• Experience with product launches and go-to-market strategies. 

• Familiarity with marketing automation tools and analytics platforms such as Hubspot / Salesforce, Hotjar, Notion, PowerBI.  

• Effective storyteller.  

• Analytical thinker.  

What do we offer?

We want to make sure you feel taken care of and are getting the best rewards possible. 
Here is a taste of some of the benefits you’ll receive as a valued member of the CultureAI team: 

⚕ Private healthcare scheme 
💸 Share options 
🏖 30 days holiday (including 3 CultureAI closure days to prioritise rest for our team at the end of the year) + bank holidays 
🐶 Remote work or pet-friendly offices, the choice is yours 
📖 Training opportunities 
🎉 Regular socials (non-compulsory and not just going to the pub!) 
Plus many more!!! 

Next steps
Stage 1 - Exploring your goals with our internal Recruiter
Stage 2 - Deep dive with our Head of Product
Stage 3 - Panel with our Head of Product, Digital Marketing Manager and Content Marketing Manager