Global Sales Marketing Manager - US

The Global Sales Marketing Manager at Dailymotion will be responsible for developing and executing marketing strategies that enhance global sales efforts. This includes creating sales narratives, designing media kits, and building sales enablement tools to support regional teams. The role requires a collaborative approach, engaging with various teams across the organization to ensure consistency and effectiveness in marketing initiatives.

To be considered for the Global Sales Marketing Manager role at Dailymotion, candidates should have at least 3 years of sales marketing experience, particularly in building narratives and sales pitches. Proficiency in PPT or Keynote is important, along with a keen eye for aesthetics and branding. Previous experience in the digital advertising landscape is also beneficial.

The Global Sales Marketing Manager plays a key role in driving Dailymotion's mission by crafting marketing initiatives that encourage positive online interactions and promote a safer Internet. This involves creating tailored marketing materials that resonate with various customer segments, thereby aligning with Dailymotion's goal of enhancing user engagement and supporting brands with effective advertising solutions.

The work environment at Dailymotion is dynamic and collaborative, particularly for the Global Sales Marketing Manager position. With a hybrid work model, you'll enjoy the flexibility of working three days in the New York office and two days remotely. The company values creativity and innovation, providing a supportive atmosphere for employees to thrive and contribute meaningfully.

Dailymotion offers an impressive benefits package for its Global Sales Marketing Manager, including 100% medical, dental, and vision premium coverage for employees and their families, generous paid time off, 401k matching, and a flexible remote schedule. Additional perks include a monthly wellness stipend and a robust employee share offering, fostering financial growth and a collaborative workplace culture.

When crafting a sales pitch for diverse market segments, I focus on understanding the unique needs and preferences of each segment. I research customer pain points and desires, tailoring my pitch to highlight how our solutions address those specific aspects. Engaging storytelling and relatable examples are key strategies I use to build strong connections with the audience.

In my previous role, I worked on a project that required close collaboration with sales, design, and customer success teams. By organizing regular brainstorming sessions and maintaining open communication, we developed a campaign that significantly increased engagement. Each team's feedback was crucial in aligning our efforts and ultimately meeting our marketing goals effectively.

To stay informed about industry trends, I subscribe to leading marketing and technology publications, participate in webinars and industry conferences, and regularly network with peers in the field. This not only helps me stay ahead of emerging trends but also provides useful insights that can be applied to our marketing strategies.

I believe evaluating the success of a marketing initiative involves analyzing key performance indicators (KPIs) such as engagement rates, conversion rates, and return on investment (ROI). I would also solicit feedback from sales teams to assess how well the marketing materials supported their efforts and identify areas for improvement.

Storytelling is essential in my sales marketing strategies. It creates an emotional connection with the audience, making the message more relatable and memorable. I focus on developing narratives that highlight the benefits of our offerings through real-life examples, helping prospects visualize how our solutions can impact their lives positively.

When managing multiple marketing projects, I prioritize tasks based on deadlines, the potential impact on sales, and the resources available. I use project management tools to keep track of progress and ensure clear communication among team members so that we stay aligned and on schedule.

I have significant experience creating sales enablement tools, including pitch decks, fact sheets, and competitive analyses. I focus on ensuring that these materials are not only informative but also visually appealing and easy to understand, allowing the sales teams to deliver compelling presentations and adapt quickly to customer needs.

In a previous role, I identified unique cultural factors that influenced buying behaviors in different regions. I tailored marketing campaigns to align with these cultural nuances, creating localized content that resonated with target audiences. This approach led to a significant increase in engagement and sales in those regions.

Building effective relationships with sales teams starts with open communication and understanding their challenges. I make it a priority to be accessible for feedback, provide relevant resources, and actively engage with them to learn about their successes and struggles. This collaborative approach fosters trust and ensures that marketing initiatives align closely with sales objectives.

When developing marketing materials for new products, I consider the target audience's needs, key product features, and competitive landscape. Additionally, I focus on showing how the new product adds value compared to existing solutions and craft a narrative that emphasizes these benefits, helping to position the product effectively in the market.