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Principal Product Manager (Onboarding)

Who we are is what we do.

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 100+ countries—helping businesses scale smarter, faster, and more compliantly.

Among the largest globally distributed companies in the world, our team of 5,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why should you be part of our success story?

As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.

Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50,  Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.

Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $12 billion valuation and $800  million in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.

Responsibilities

  • Deeply analyze customer needs and business problems to identify pain points and growth opportunities.

  • Rapidly develop impactful and elegant solutions to address specific problems and optimize user experiences.

  • Strategically think about the product from a high-level perspective, connecting the missing dots and shaping the roadmap for growth.

  • Take full ownership of your work throughout the entire product development lifecycle, from ideation to design, review, feedback, testing, and post-release analysis.

  • Collaborate closely with a team of highly talented Product Designers, Engineers and Growth experts to execute your vision and deliver exceptional results.

  • Embrace the opportunity to redefine the way people work globally and contribute to our journey of innovation.

Qualifications

  • Minimum of 5 years of product management experience in a fast-paced environment, preferably with scale-ups or startups.

  • Demonstrated ability to work independently and autonomously, leading initiatives and driving growth with minimal supervision.

  • Strong PLG mindset and appetite to focus on business metrics rather than owning one customer problem or area

  • Strong understanding of both user experience (UX) and user interface (UI) principles, ensuring the product delivers seamless and intuitive experiences.

  • Experience in A/B testing, experimentation, and leveraging data-driven insights to optimize product performance and drive growth.

  • Prior knowledge of B2B experience, SEO knowledge, and expertise in optimizing SEO and conversion funnels is a plus.

  • Previous experience in Marketing and project management positions.

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all. 

Some things you’ll enjoy

  • Stock grant opportunities dependent on your role, employment status and location

  • Additional perks and benefits based on your employment status and country

  • The flexibility of remote work, including optional WeWork access

At Deel, we’re an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of  race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.

Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visitingour careers page.

Deel is an equal-opportunity employer and is committed to cultivating a diverse and inclusive workplace that reflects different abilities, backgrounds, beliefs, experiences, identities and perspectives.

Deel will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. If you require accommodation, please inform our Talent Acquisition Team at recruiting@deel.com of the nature of the accommodation that you may require, to ensure your equal participation.

We use Covey as part of our hiring and/or promotional processes. As part of the evaluation process, we provide Covey with job requirements and candidate-submitted applications.Certain features of the platform may qualify it as an Automated Employment Decision Tool (AEDT) under applicable regulations. For positions in New York City, our use of Covey complies with NYC Local Law 144.

We began using Covey Scout for Inbound on March 30, 2025.

For more information about our data protection practices, please visit our Privacy Policy. You can review the independent bias audit report covering our use of Covey here: https://getcovey.com/nyc-local-law-144

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CEO of Deel
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Alex Bouaziz
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What You Should Know About Principal Product Manager (Onboarding), Deel

Join Deel as a Principal Product Manager (Onboarding) and become an integral part of our mission to create the ultimate payroll and HR platform for global teams. At Deel, we pride ourselves on breaking down barriers that hinder global hiring, allowing businesses and workers alike to thrive, no matter where they are in the world. In this role, you will be analyzing customer needs, finding innovative solutions to everyday problems, and shaping the vision for product growth. You'll collaborate with talented designers, engineers, and growth experts to ensure flawless user experiences while taking ownership of the entire product development process—from ideation to post-launch analysis. If you have a rich background in product management, ideally in a scale-up environment, and possess a strong understanding of UX/UI principles, we want you on our team! Bring your data-driven mindset to the table as you streamline onboarding processes that impact millions of users globally. Your efforts will be driven by our commitment to innovation and inclusivity, as we strive to improve how people work and grow together. Being part of Deel means you're not just helping to design a product; you're contributing to a culture that celebrates diversity, fosters continuous learning, and seeks to make a meaningful impact worldwide. Ready to make a difference? Let’s welcome you to a career that accelerates your growth in the global work revolution!

Frequently Asked Questions (FAQs) for Principal Product Manager (Onboarding) Role at Deel
What are the key responsibilities of a Principal Product Manager (Onboarding) at Deel?

As a Principal Product Manager (Onboarding) at Deel, your primary responsibilities will include analyzing customer needs to pinpoint pain points, developing effective solutions, and strategically shaping the product roadmap to drive growth. You’ll oversee the product development lifecycle from start to finish while collaborating with a dynamic team to deliver outstanding results.

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What qualifications are required for the Principal Product Manager (Onboarding) position at Deel?

To qualify for the Principal Product Manager (Onboarding) role at Deel, candidates should have a minimum of 5 years of product management experience in fast-paced environments. A demonstrated ability to lead autonomously, strong UX/UI knowledge, experience in A/B testing, and familiarity with B2B environments are also essential for success in this position.

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How does Deel foster professional growth and innovation among Principal Product Managers?

Deel fosters professional growth for Principal Product Managers (Onboarding) through a dynamic culture that embraces innovation and continuous learning. Given Deel's rapid expansion and recognition as a leader in SaaS, you’ll have access to career advancement opportunities, collaborative projects, and the ability to take ownership of your initiatives that ultimately impact millions of users.

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What benefits can Principal Product Managers (Onboarding) expect at Deel?

Principal Product Managers (Onboarding) at Deel can expect a comprehensive benefits package that includes stock grant opportunities, competitive pay, and a flexible remote work environment. In addition to typical employee perks, Deel emphasizes inclusivity and access for all through diverse rewards and unique benefits tailored to individual needs and locations.

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How does Deel ensure diversity and inclusion in its workplace?

Deel is committed to diversity and inclusion in the workplace by actively encouraging applications from qualified candidates regardless of their background. We work to cultivate a workplace culture that reflects a variety of perspectives and experiences, ensuring that every employee feels valued and included within our global team.

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Common Interview Questions for Principal Product Manager (Onboarding)
Can you describe your experience with product management in fast-paced environments?

When answering this question, highlight specific projects where you've successfully managed product development cycles, showing how you adapted to rapid changes and executed your vision under pressure.

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How do you prioritize features when managing a product roadmap?

Discuss your method for evaluating user feedback, business objectives, and potential ROI to prioritize features effectively. Consider providing an example where your prioritization led to significant improvements and positive user experiences.

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What strategies do you use to analyze customer needs?

Describe methodologies such as customer interviews, surveys, and data analytics that you find effective for uncovering customer pain points. Be prepared to share recent experiences where you successfully implemented these strategies to inform product decisions.

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How do you handle conflicts or disagreements within your product team?

Emphasize your approach to conflict resolution, which may include open communication, seeking to understand differing viewpoints, and finding a common ground. Share a scenario where your conflict resolution skills led to a better team dynamic and outcome.

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What role does data play in your decision-making as a product manager?

Stress the importance of data-driven decision-making in your process, highlighting how you leverage analytics for A/B testing and experimentation to inform product enhancements and drive growth.

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Describe a project you led from ideation to launch.

Provide a detailed narrative about a specific project, explaining the objectives, your role, the collaborative process, and the impact your leadership had on the final product and the organization.

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How do you ensure a seamless user experience in your products?

Discuss the importance of UX/UI principles in product development, sharing specific methods you use to ensure user-centric design, test interfaces, and gather feedback for continuous improvements.

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What motivates you about working in product management?

Articulate your passion for solving problems and improving user experiences. Discuss how you stay engaged with market trends and product innovations that inspire you to lead impactful projects.

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How do you measure the success of a product after its launch?

Explain your use of KPIs and metrics to evaluate product performance post-launch, and how you incorporate feedback and data analysis for future iterations and enhancements.

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Why do you want to work at Deel as a Principal Product Manager?

Reflect on your appreciation for Deel’s mission to redefine global work and how your values align with the company culture. Share your enthusiasm for making a significant impact while advancing your career in a leading SaaS organization.

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Deel is an American payroll and compliance provider founded in 2019 by Alex Bouaziz, Shuo Wang, and Ofer Simon. The company is based in San Francisco, California and has reported having 2,000 employees in January 2023.

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Badge Diversity ChampionBadge Flexible CultureBadge Innovator
CULTURE VALUES
Inclusive & Diverse
Collaboration over Competition
Fast-Paced
Growth & Learning
Empathetic
FUNDING
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EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
April 12, 2025

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