Digital Marketing Assistant (Danish market) - Student Worker

As a Digital Marketing Assistant at DEPT®, your key responsibilities include conducting keyword research, writing and localizing content tailored for the Danish market, and ensuring that our clients' messages effectively reach their target audiences. You'll work closely with an international team to drive revenue through innovative digital marketing strategies, such as ad campaigns and social media promotions.

To qualify for the Digital Marketing Assistant role at DEPT®, you should be a student fluent in Danish, with at least one year remaining in your Bachelor’s or Master's degree in Marketing, Business, or a relevant field. Strong communication skills and familiarity with tools like Excel or Google Sheets are essential. While previous online marketing experience is a plus, genuine interest in the field is what we're truly looking for.

DEPT® is committed to supporting its Digital Marketing Assistants through flexible working arrangements, a positive work environment, and opportunities for personal and professional growth. Enjoy our delicious lunches, attend fun social events, and participate in our global DEPT® Cares Month where you can contribute your skills to help local charities.

The work culture at DEPT® is vibrant, inclusive, and diverse, featuring a team of over 30 nationalities. You'll find an enthusiastic and collaborative atmosphere, where creativity is encouraged and everyone is eager to innovate. With our belief in a 'big enough to cope, small enough to care' ethos, you can expect to be supported in your career journey while also making meaningful contributions to our clients' success.

While prior marketing experience is not mandatory for the Digital Marketing Assistant position at DEPT®, a genuine interest in the field and a willingness to learn are essential. We welcome motivated students who are eager to grow and develop their skills, giving you the chance to make an impact while you learn!

When answering this question, focus on outlining your systematic approach to keyword research. Discuss tools you would use, such as Google Keyword Planner or SEMrush, and mention how you evaluate keywords based on search volume, competition, and relevancy to your target audience in the Danish market.

Address this question by emphasizing your organizational and time-management skills. Explain how you would assess project deadlines and importance, create a prioritized task list, and communicate with team members to ensure alignment on goals and timelines.

Talk about the metrics you would focus on, such as click-through rates, conversion rates, and return on investment. Mention how you would analyze data using tools like Google Analytics and make data-driven recommendations for future campaigns.

Share your strategies for staying informed about industry trends, including following relevant blogs, attending webinars, and participating in online marketing communities. Highlight how this knowledge can enhance your contributions to DEPT®.

Prepare a specific example of past work, detailing the objectives, your process in creating the content, and the results it achieved. Focus on the performance metrics that demonstrate your content's effectiveness and how it engaged the target audience.

List relevant tools such as Google Ads, Google Analytics, and social media platforms. Explain your level of proficiency with each tool and how you have used them in previous projects, emphasizing your ability to adapt to new tools quickly.

Detail your understanding of cultural nuances and specific consumer behavior in the Danish market. Discuss how you would tailor your writing style, tone, and messaging to be relatable and effective for a Danish audience while ensuring accuracy in localization.

Share your thoughts on essential elements like understanding your audience, crafting compelling content, using effective data analysis techniques, and continuously testing and optimizing campaigns. Emphasize your strategic thinking and adaptability.

Provide a specific example of a collaborative experience, describing your role, how you communicated with team members, and the successful outcome of your teamwork. Highlight your ability to listen, share ideas, and resolve conflicts if necessary.

Talk about your passion for digital marketing and how DEPT®’s innovative approach aligns with your career aspirations. Highlight your eagerness to learn from a diverse team, work on exciting projects, and contribute positively to the company's mission.