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WABC Digital Content Producer - Daily Hire

Job Posting Title:

WABC Digital Content Producer - Daily Hire

Req ID:

10118797

Job Description:

Disney Entertainment’s eight-owned ABC stations are multiplatform leaders in local news and information. WABC-TV has been the leader in local news in the New York City area for more than 60 years. Producing more than 45 hours of live, local news and weather each week, Channel 7 “Eyewitness News” is the most-watched local news in New York and the United States. Quality news and programming, groundbreaking technology, and ongoing community outreach are the hallmarks of excellence that have consistently kept WABC-TV New York’s No. 1 station and the most-watched television station in the nation.

Eyewitness News seeks an experienced digital content producer who can create, edit, and produce material for our digital, social, and connected TV platforms.  This producer must thrive in a high-energy, non-stop news environment to help lead us on breaking news and to create compelling content that our users will want to share.


Some of the specific duties include managing breaking news and other content on abc7ny.com, creating original videos, directing live coverage, optimizing content for more reach and impact, and helping to manage our social media presence and engage our audience.

Daily Hire is an employee hired to work on a daily basis with no requirement of a regular schedule.

What You Will Do:

  • Using insights to drive editorial and strategic decision-making

  • Assist in developing content across current and future platforms with storytelling that is optimized for each screen and reflective of the diversity of our audience

  • Working with newsroom leaders to create synergy across all platforms on station content

  • Managing social and multi-platform content for station accounts

  • Owning breaking news and the big stories with speed and accuracy and growing new opportunities in our multi-media environment

  • Collaborate with content makers to maximize the sharing of our content in a multi-platform way

  • Using SEO (search engine optimization) to increase page views and unique visitors through Google, etc.

Required Qualifications & Skills:

  • Minimum of 2 years of experience in audience development/news

  • Must have a deep understanding of social strategy and SEO with the desire to keep up with emerging platforms

  • Must be able to meet deadlines and work under pressure

  • Nonlinear editing experience

  • Strong video production skills (such as Adobe Premiere)

  • Proficient with AP style

  • Must be willing to work mornings, evenings, and weekends

Required Education:

  • Bachelor’s Degree (related degree preferred in Journalist, TV/Production, etc.)

The pay rate for this role in New York is $42.375 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits, dependent on the level and position offered. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.

Job Posting Segment:

Disney Networks

Job Posting Primary Business:

Disney Networks All

Primary Job Posting Category:

Digital Producer

Employment Type:

Part time

Primary City, State, Region, Postal Code:

New York, NY, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2025-04-10
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Average salary estimate

$88000 / YEARLY (est.)
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$88000K
$88000K

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What You Should Know About WABC Digital Content Producer - Daily Hire, Walt Disney Company

Are you ready to take your digital production skills to the next level? Join WABC as a Digital Content Producer - Daily Hire in New York, NY! At WABC-TV, we have set the standard for local news in the NYC area for over 60 years, and now we need a passionate and dynamic individual to help us maintain our lead. As a Digital Content Producer, you will be at the forefront of creating engaging and shareable content for our digital platforms. Your day-to-day responsibilities will include managing breaking news stories on abc7ny.com, creating original videos that captivate our audience, and collaborating with our newsroom to ensure that we produce compelling content across all channels. With a focus on utilizing SEO strategies and social media engagement, you’ll help us maximize reach and impact in this fast-paced, high-energy environment. You’ll also have the chance to work with cutting-edge technology and contribute to the development of innovative stories that reflect the diversity of our audience. We’re looking for someone with a minimum of 2 years experience in audience development or news, strong editing skills, and a knack for making information accessible and engaging. If you’re eager to push the envelope in digital storytelling and have a passion for local news, this is the perfect opportunity for you!

Frequently Asked Questions (FAQs) for WABC Digital Content Producer - Daily Hire Role at Walt Disney Company
What are the responsibilities of a WABC Digital Content Producer?

As a WABC Digital Content Producer, you'll manage breaking news on abc7ny.com, create original videos, direct live coverage, and optimize content for maximum reach across digital platforms. Collaboration with newsroom leaders to ensure synergy across all platforms is key, as well as engaging with audiences on social media.

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What qualifications are required to become a WABC Digital Content Producer?

To apply for the Digital Content Producer position at WABC, candidates should have a minimum of 2 years of experience in audience development or news, strong video production skills, and a bachelor's degree in Journalism, TV/Production, or a related field. Familiarity with SEO and social media strategies is crucial.

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What is the work schedule for a WABC Digital Content Producer?

The WABC Digital Content Producer position is a Daily Hire role, meaning you will work daily without a set regular schedule. This role requires flexibility, as shifts may include mornings, evenings, and weekends, depending on news coverage needs.

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How does WABC ensure content is optimized for multiple platforms?

WABC employs innovative storytelling techniques that are optimized for different platforms, ensuring that content resonates well with the audience. This includes using SEO strategies to increase visibility and awareness on platforms such as Google.

Join Rise to see the full answer
What career advancement opportunities exist for a WABC Digital Content Producer?

As a Digital Content Producer at WABC, you'll have plenty of opportunities for professional growth. You'll work alongside industry leaders, gain experience in a high-paced environment, and expand your skills in digital content creation, which can lead to more advanced roles within Disney Networks.

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Common Interview Questions for WABC Digital Content Producer - Daily Hire
Can you describe your experience with breaking news coverage?

When answering this question, emphasize specific instances where you effectively managed breaking news. Discuss your ability to prioritize tasks under pressure, how you ensure accuracy, and any examples of content that went viral during such moments.

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How do you approach SEO when creating content?

Share your understanding of SEO strategies and techniques that improve engagement. Detail your process in researching keywords, optimizing headlines, and using analytics to measure performance. This demonstrates not only knowledge but practical application.

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What tools do you use for video editing, and why are they important?

Mention tools like Adobe Premiere that you are proficient in, highlighting how they enhance storytelling through video production. Discuss how these tools help meet tight deadlines while maintaining quality.

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How do you keep up with digital media trends?

Discuss methods for staying current, such as following industry leaders on social media, subscribing to relevant newsletters, and participating in webinars. This shows your commitment to continuous learning in a fast-evolving field.

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Can you give an example of a successful digital campaign you’ve led?

Share details on a campaign you organized, including objectives, execution, and results. Highlight what made it successful, such as audience engagement metrics or social media shares, to underline your impact.

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What strategies do you use for audience engagement on social media?

Talk about techniques like creating polls, responding to comments, and posting regularly at optimally scheduled times. Providing specific instances where these strategies increased engagement will add weight to your response.

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Describe a time when you had to collaborate with multiple teams.

Use this opportunity to showcase your teamwork skills. Describe the project, your role, and how you facilitated communication among diverse departments to achieve a common goal.

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What challenges do you foresee in this position?

Address potential challenges such as managing tight deadlines or evolving technologies, and articulate how your skills and experiences have prepared you to navigate these hurdles effectively.

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How do you measure the success of your content?

Discuss using metrics such as unique visitors, shares, and comments to gauge effectiveness. Explain how you analyze lost traffic to identify improvement areas, showcasing your analytical skills.

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What do you think are the key elements of a compelling story?

Identify elements such as originality, relevance to the audience, and strong narrative structure. Emphasize how these aspects drive viewer engagement and retention in the digital landscape.

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The monarch of this magic kingdom is no man but a mouse -- Mickey Mouse. The Walt Disney Company is the world's largest media conglomerate, with assets encompassing movies, television, publishing, and theme parks. Its Disney/ABC Television Group i...

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CULTURE VALUES
Inclusive & Diverse
Empathetic
Collaboration over Competition
Mission Driven
Social Impact Driven
Diversity of Opinions
Growth & Learning
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Part-time, on-site
DATE POSTED
April 12, 2025

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