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0185 - Marketing and Events Manager

About Electra: 

Electra’s next gen mission is to develop Ultra Short aircraft, built for Direct Aviation. We are redefining the next level of connectivity, pioneering direct aviation – without airports, emissions, or noise. Electra’s Ultra Short aircraft will revolutionize air travel by bringing it closer to where we live, work, and play, making new connections possible. This makes a new venture like Electra exciting and fast-paced. Headquartered in Northern Virginia, we're on a quest to build a team of insanely talented people who want to do meaningful work. 


Position Overview: 

We are seeking a dynamic and experienced Marketing and Events Manager to lead and execute Electra's marketing plan, brand storytelling, and event initiatives. This role is key to building Electra’s public presence in collaboration with the communications team, coordinating outreach and engagement, and supporting commercial success through creative, compelling marketing and communications. You’ll collaborate across teams—including engineering, commercial, and executive leadership—to craft narratives that make complex technology accessible and exciting. 

Key Responsibilities: 

  • Marketing plan: Develop and implement comprehensive marketing plans to promote Electra’s brand and EL9 aircraft across digital, print, and experiential channels. 

  • Social Media Management: Plan, manage, and grow Electra’s social media presence across platforms including LinkedIn, X/Twitter, and YouTube. Create and schedule engaging content, monitor analytics, and respond to engagement. 

  • Content and Creative Collaboration: Work closely with internal and external creatives (designers, writers, photographers, videographers) to produce high-quality, compelling graphics, videos, animations and writing that reflects Electra’s brand and mission. Work with the engineering and commercial team to translate technical content into relatable, engaging content.   

  • Brand Storytelling: Collaborate with the Commercial team to shape and execute storytelling strategies that support business development, customer engagement, and investor relations. 

  • Event Planning and Execution: Plan and manage Electra’s participation in trade shows, conferences, customer demonstrations, and community events. Lead end-to-end logistics, manage budgets and vendors, and ensure brand alignment. 

  • Website Management: Maintain and update Electra’s website, ensuring timely content updates, SEO optimization, and ease of use.  
     

Qualifications: 

Required Education and Experience: 

  • Bachelor’s degree in Journalism, Marketing, Communications, Public Relations, or a related field. 

  • 5+ years of experience in marketing and event management, preferably in aerospace, transportation, or tech sectors.


Required Skills and Qualifications: 

  • Demonstrated success managing brand social media channels and developing creative content. 

  • Experience working with graphic designers, writers, and media producers to create engaging campaigns. 

  • Strong written and verbal communication skills with an eye for detail and design. 

  • Ability to think strategically and execute tactically, often under tight deadlines. 

  • Basic proficiency in marketing tools (e.g., CRM tools like Hubspot, Website design tools Webflow, social media scheduling tools, Mailchimp or similar) 

  • Basic graphic design skills and familiarity with design software (e.g. Canva, Adobe Creative Suite) 

  • Proven ability to translate content into digestible, high-performing social media posts 

  • Comfortable working independently and collaboratively in a fast-paced, entrepreneurial environment. 
     

Location: 

Headquarters in Manassas, VA.  To encourage close collaboration this position is strongly preferred to be on-site.

Travel: <25% 

Salary: Electra's salary range for this position is: $82,110.00 - $192,780.00
Our salary ranges reflect the minimum and maximum range for the Company level overall across all locations & projects and does not necessarily reflect the budgeted amount for this position. Individual pay is based on additional factors, including project budgets, job-related skills, experience, relevant education and/or training, role, level, location, and project.

Compensation and Benefits:

In addition to offering an exciting work environment and the opportunity to be part of the team making Ultra Short flight a reality, at Electra, we offer an unparalleled total rewards package. Electra offers employees a comprehensive benefits package including medical, dental, vision, STD, LTD, and life insurance, generous PTO and sick leave, company holidays, paid winter break, and a 401(k) plan with immediate vesting. Life at Electra includes a variety of perks, such as free catered lunches, amazing coffee, snacks, drinks, fruit, free parking, and opportunities for much more.

Working Conditions

Work is typically performed in a warehouse/aviation and office environment, which requires proper safety precautions. Work may require some physical effort in handling light materials, boxes, power tools, prototypes, and different materials or equipment. Due to the nature of our business and projects, some fieldwork may be required, working in both indoor and outdoor conditions. You may need to lift up to 50 lbs.

Commitment

We are committed to fostering diversity and inclusivity, and we encourage individuals from all backgrounds, including those from marginalized or underrepresented groups in the tech industry and aerospace, to apply for our job openings. We firmly believe that a diverse range of perspectives can profoundly influence both our product and our company culture.

Electra is committed to a work environment that is inclusive to all and free of discrimination. It is our policy to be an equal opportunity employer without regard to race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity or expression, genetic predisposition or carrier status, veteran status, citizenship status, or any other factors prohibited by law. Electra will provide reasonable accommodations for qualified individuals.

Electra is an E-Verify employer.

Average salary estimate

$137445 / YEARLY (est.)
min
max
$82110K
$192780K

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What You Should Know About 0185 - Marketing and Events Manager, Electra.aero

At Electra, we are on a thrilling journey to revolutionize air travel with our Ultra Short aircraft designed for direct aviation, and we're looking for a passionate Marketing and Events Manager to join our talented team in Manassas, Virginia. This dynamic role is essential in executing our marketing strategy, crafting compelling narratives, and driving Electra's brand visibility across diverse channels. You'll collaborate closely with engineering, commercial, and executive teams to turn complex technology into engaging content that energizes our audience. Whether it's developing comprehensive marketing plans or enhancing our social media presence on platforms like LinkedIn and YouTube, your creativity and strategic mindset will be vital. Additionally, you will spearhead exciting events, from trade shows to community gatherings, ensuring flawless execution that reflects our brand values. A bachelor’s degree in a relevant field and over five years of experience in marketing and event management are essential, particularly within aerospace or tech. Basic design skills and a familiarity with marketing tools will also help you shine in this role. If you're ready to make a meaningful impact in a fast-paced environment while enjoying perks like catered lunches and a great benefits package, then Electra could be the perfect place for you.

Frequently Asked Questions (FAQs) for 0185 - Marketing and Events Manager Role at Electra.aero
What are the key responsibilities of a Marketing and Events Manager at Electra?

As a Marketing and Events Manager at Electra, your key responsibilities will include developing and implementing comprehensive marketing plans, managing social media channels, collaborating with creatives to produce compelling content, leading brand storytelling initiatives, and planning various events. Your role will be crucial in building Electra’s public presence and supporting commercial success through innovative marketing strategies.

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What qualifications are required for the Marketing and Events Manager position at Electra?

To be considered for the Marketing and Events Manager role at Electra, you need a bachelor’s degree in Journalism, Marketing, Communications, or a related field, along with at least five years of experience in marketing and event management. Experience in aerospace or technology sectors is preferred, and a demonstrated ability to create engaging content and manage brand social media channels is essential.

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How does Electra support its Marketing and Events Manager in their role?

Electra supports its Marketing and Events Manager through collaboration with multiple teams, ensuring that you'll have the resources and insights needed to craft engaging narratives. You'll have opportunities to work with talented creatives, access various marketing tools, and receive a comprehensive benefits package that emphasizes employee well-being and professional development.

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What is the work environment like for the Marketing and Events Manager at Electra?

The work environment for the Marketing and Events Manager at Electra is both dynamic and supportive. Being based at our headquarters in Manassas, Virginia, you'll find yourself in a fast-paced, entrepreneurial culture where creativity is encouraged. The position requires collaboration across teams and engages in both office and fieldwork, providing a diverse work experience.

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What perks and benefits does Electra offer to its Marketing and Events Manager?

Electra provides an exceptional benefits package, including medical, dental, and vision insurance, generous paid time off, a 401(k) plan with immediate vesting, and perks like free catered lunches, coffee, and snacks. These benefits enhance the work-life balance of the Marketing and Events Manager, making Electra an attractive workplace.

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Common Interview Questions for 0185 - Marketing and Events Manager
Can you describe your experience with social media management as a Marketing and Events Manager?

When answering this question, highlight specific platforms you've managed, the strategies you implemented to grow engagement, and any analytical tools you used to measure success. Focus on how your social media management contributed to the overall marketing goals and brand visibility for the organization you were with.

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How do you approach developing a comprehensive marketing plan?

To tackle this question, describe your step-by-step process in crafting a marketing plan. Include elements such as market research, identifying target audiences, setting goals, determining strategies, and measuring success. Provide examples of how your plans have produced measurable outcomes in past roles.

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What strategies do you use for successful event planning and execution?

For this question, detail your event planning process, including budgeting, logistics, and vendor management. You might mention specific events you've successfully managed, the challenges you faced, and how you ensured alignment with the company’s branding and messaging throughout the event.

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How do you translate technical content into engaging marketing material?

In your response, discuss your techniques for understanding complex technical information and transforming it into relatable content. You could mention collaboration with technical experts, using analogies, and focusing on benefits for the audience to make the content accessible and interesting.

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What creative content have you produced in your previous marketing roles?

Provide examples of creative works you’ve produced, such as videos, graphics, or written content. Highlight the objective of each piece, the target audience, and the impact or results achieved. This showcases your ability to create compelling content that resonates with your audience.

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How do you measure the effectiveness of marketing campaigns?

Describe the key performance indicators you track to evaluate the success of marketing campaigns, such as engagement rates, conversion rates, or return on investment. Discuss any tools you utilize for analytics and how you adjust your strategies based on insights gained.

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Can you give an example of a time you managed a tight deadline?

Share a specific instance where you met a tight deadline, detailing the project and its requirements. Explain how you prioritized tasks, utilized resources effectively, and communicated with your team to ensure successful delivery while maintaining quality.

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What role does storytelling play in your marketing strategy?

Emphasize the importance of storytelling in engaging audiences. Discuss how you develop narratives that connect emotionally with customers, align with brand values, and drive action. Use examples to illustrate successful storytelling strategies you've employed.

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How do you stay updated with the latest marketing trends and tools?

Express your commitment to professional development by mentioning specific resources you utilize, such as industry blogs, webinars, or networking events. Discuss any recent trends you’ve implemented in your work as a result of your continual learning.

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Why do you want to work for Electra as a Marketing and Events Manager?

Your answer should align your values with Electra's mission and vision. Discuss your passion for innovation in aviation and how your skills in marketing and events management can contribute to Electra's groundbreaking work in the aerospace sector. This shows alignment and enthusiasm for the company and its goals.

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Inclusive & Diverse
Rise from Within
Mission Driven
Diversity of Opinions
Work/Life Harmony
Transparent & Candid
Growth & Learning
Fast-Paced
Collaboration over Competition
Take Risks
Friends Outside of Work
Passion for Exploration
Customer-Centric
Reward & Recognition
Feedback Forward
Rapid Growth
Medical Insurance
Paid Time-Off
Maternity Leave
Mental Health Resources
Equity
Paternity Leave
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Flex-Friendly
Some Meals Provided
Snacks
Social Gatherings
Pet Friendly
Company Retreats
Dental Insurance
Life insurance
Health Savings Account (HSA)
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Full-time, on-site
DATE POSTED
April 2, 2025

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