Job details

Product Marketing Manager – Marketplace

Why is this role important to Field Nation?Product Marketing Managers are the glue that binds our product strategy to the tactics needed to achieve success in sales and marketing and drive revenue. They are product evangelists and play an integral role in supporting product launches – from internal readiness to external rollout to ongoing optimization.The Product Marketing Manager – Marketplace is responsible for the platform functionality that powers how companies and independent technicians find and assign work, which includes the skills engine, rank functionality, match experience, pricing and coverage tool, executive dashboard, and more. This role is critical for ensuring buyers can find and efficiently assign the best possible providers for their work, and ensuring providers can find and accept the work that’s a fit for their skill set and experience level.What you'll do:• Serve as the expert, evangelist, and PMM owner for our Marketplace product practice area, leading cross-functional go-to-market efforts for Tier 1 – Tier 5 product launches.• Partner with the Marketplace product managers to collaboratively determine release scope and timelines along with awareness, trial, and adoption KPIs.• Develop all launch-related collateral, enablement, and change management materials for internal and external audiences, including FAQs, sell sheets, pitch slides, release notes, support articles, and more.• Measure and monitor the effectiveness of the launch plan and how we’re tracking against awareness, trial, and adoption KPIs – iterating on our approach and adjusting as needed to stay on track.You might be a good fit if you have:• 3-5 years of product marketing (or product marketing adjacent) experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting market research) in the B2B technology space.• Exceptional writing, communication, and presentation skills, with the ability to distill complex information into clear, concise, and compelling messages.• Demonstrated ability to create high-quality sales collateral and supporting materials, including presentations, sell sheets, talking points, and objection handling – working with marketing as needed.• Project management skills, including the ability to prioritize tasks, manage multiple initiatives simultaneously, and meet deadlines.• Strong collaboration and interpersonal skills, with the ability to build cross-functional relationships and work across multiple teams.• Self-starter energy that doesn’t wait to be told what to do. Ability to operate autonomously and problem-solve independently.Why we think you'll love it here:• Unlimited paid time off• Annual vacation bonus - yes, we’ll pay you a bonus to take paid time off!• Individualized growth + development plans• Strong values around work/life balance• Community involvement opportunities• Competitive benefits: medical, dental, vision, paid parental leave + 401K• Exposure to cutting-edge technologies to solve meaningful problems$104,000 - $123,000 a yearAt Field Nation, we share the value of transparency and enable this during our recruiting process. We believe it’s important to share the compensation range to best understand the full opportunity of a role! We select our initial range based on reliable compensation survey data. Other factors we consider in setting the specific pay for an individual will generally include, among other things, experience, specialized skills, work location, and internal equity to provide competitive offers. Additionally, every role is eligible for variable pay dependent on the position. As an agile and growing organization, the business needs may change. This may result in us hiring someone with less or more experience than the job description states. If that does happen, we will communicate the updated salary range and the new role to you as a candidate. The range stated below is a starting point of the compensation conversation, we’d like to hear what your compensation expectations are too!Base Salary Range | Minnesota or other Zone 3 | $104-125k base (plus 15k variable)Come as you are:At Field Nation, we believe work is about more than checking the right boxes. If you don’t meet 100% of the requirements for this role, but still feel you’d be a good fit, we want to hear from you! We review all applications and may even have another open position where you are the perfect fit.Field Nation offers a flexible, highly collaborative, hybrid work environment. We are looking for people to join our high performance culture in the states of WA, OR, AZ, UT, CO, TX, NE, KS, MN, WI, IL, IN, MI, OH, KY, VA, NC, SC, GA + FL.Employment is contingent on passing a pre-employment background check. Your written consent will be obtained prior to a background check being performed.

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Mynul Khan

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Average salary estimate

$113500 / YEARLY (est.)

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$104000K

$123000K

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What You Should Know About Product Marketing Manager – Marketplace, Field Nation

At Field Nation, we are on the lookout for a dynamic Product Marketing Manager – Marketplace to join our vibrant team in Georgia. This role is not just another marketing position; it's a pivotal opportunity to bridge our product strategy with the creative tactics needed to drive our sales and marketing efforts. As a Product Marketing Manager, you will be the voice of our Marketplace product, ensuring seamless functionality that helps companies and independent technicians connect effectively. You’ll support product launches and optimize their performance, making sure our buyers and providers have the best tools at their fingertips. Your day-to-day will involve collaborating with product managers to define scopes and timelines, developing launch materials, and monitoring our KPIs to ensure we’re hitting our targets. Ideally, you’ll bring 3-5 years of product marketing experience, exceptional communication skills, and a knack for creating high-quality sales collateral. We love that self-starter energy, and we value teamwork here, so you’ll thrive in an environment full of collaboration. Plus, with fantastic perks like unlimited PTO, a vacation bonus, and a strong focus on work-life balance, we think you’ll love being part of the Field Nation family. If you are ready to take your product marketing career to the next level, we’d love to hear from you!

Frequently Asked Questions (FAQs) for Product Marketing Manager – Marketplace Role at Field Nation

What are the main responsibilities of the Product Marketing Manager – Marketplace at Field Nation?

The Product Marketing Manager – Marketplace at Field Nation is responsible for bridging the gap between product strategy and sales tactics. Key responsibilities include leading go-to-market initiatives for various product launches, collaborating with product managers to determine release scopes and timelines, and developing all launch collateral such as FAQs, sell sheets, and support articles. Additionally, you will be responsible for measuring the effectiveness of launch plans against defined KPIs and adjusting strategies as necessary.