Social Media Copywriter

MezTal is seeking a creative and dynamic Social Media Copywriter to join our team. In this role, you will be responsible for crafting engaging and compelling copy tailored for various social media platforms. Your work will help amplify our brand message, connect with our audience, and drive engagement across our social media channels. If you’re passionate about storytelling and have a knack for creating content that resonates, we want to hear from you!

Key Responsibilities:

• Develop and write clear, persuasive, and engaging copy for social media posts, ads, and campaigns.
• Collaborate with marketing and design teams to create visually appealing content that aligns with brand standards.
• Monitor social media trends, audience insights, and engagement metrics to optimize performance.
• Engage with the audience through comments, messages, and discussions to foster community and brand loyalty.
• Assist in planning and executing social media strategies that enhance brand visibility and drive business objectives.
• Stay up-to-date with industry best practices and emerging platforms.

• Proven experience as a Social Media Copywriter, Content Creator, or similar role.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of various social media platforms and their best practices.
• Ability to write in various tones and styles to suit different audiences.
• Familiarity with social media management tools and analytics platforms.
• Strong attention to detail and a passion for delivering high-quality content.
• Creative thinker with the ability to generate innovative ideas.
• Strong communication skills and ability to collaborate effectively with cross-functional teams.
• Knowledge of SEO principles and keyword strategies is a plus.
• Experience in creating visual content is an advantage.
• Advanced English

Nice to have:

• Experience in digital marketing or advertising.
• Basic graphic design skills using tools like Canva or Adobe Creative Suite.

• Insurance of major medical expenses (Sum assured $20,000,000.00 MXN)
• Life insurance (Death and MXN Disability)

• 12 Days of vacation per year, with prior approval from your manager, plus three floating holidays in addition to the seven official Holidays in Mexico.
• 30 days of Christmas bonus
• Cell Phone Reimbursement
• Transportation Allowance