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Senior Manager, Channel Marketing

Company Description

Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too.

When you join Fortune Brands, you become part of a high-performing team who are empowered to think big, learn fast and make bold decisions. We support an inclusive and diverse culture where everyone is encouraged and empowered to be their authentic selves, and where our differences and unique perspectives are a key strength.

Explore life at Fortune Brands here.

Job Description

As the Senior Manager, Channel Marketing, you will guide and manage a team focused on developing and executing strategic, channel-specific marketing initiatives that elevate brand presence, strengthen customer engagement, and drive growth across our well-known brands: Therma-Tru, Larson, Fiberon, Fypon, and Solar Innovations.

You will foster collaboration across teams to develop and implement marketing programs that align with business priorities and create meaningful customer experiences across Lowe’s, The Home Depot, Menards, Wayfair, and Amazon. Your approach will emphasize innovation, partnership, and seamless execution, ensuring every initiative delivers value to both customers and the business.

We value individuals who Think Fast, using data-driven insights to optimize performance and stay ahead of trends; Work it Together, fostering strong collaboration and trusted partnerships across teams; and Make the Hard Call, balancing innovation, risk, and operational needs with clarity and care.

Position location: This position is eligible for a hybrid schedule based out of Deerfield, IL. Effective mid-2025, Fortune Brands will transition to a new world-class campus in Deerfield, bringing together associates from across our U.S. offices, brands, and functions. The campus will offer vibrant workspaces for collaboration, along with amenities for dining, onsite daycare, fitness and recreation.

What you will be doing

  • Guide, manage, and develop a high-performing team of 6 direct reports, fostering a culture of collaboration, innovation, and strategic execution.
  • Create and implement channel-specific marketing strategies, using research, insights, and data-driven decision-making to drive results.
  • Enhance the omnichannel shopping experience, working closely with Digital/eBusiness teams to create seamless online and in-store engagement.
  • Partner with Sales and Commercialization teams to develop marketing programs that support product launches, promotions, and customer-specific initiatives.
  • Stay ahead of market trends, building and maintaining channel expertise through field travel, industry events, and competitive analysis.
  • Manage the annual retail channel budget, ensuring smart resource allocation and continuously measuring ROI.
  • Deliver compelling presentations and training, strengthening engagement with retail partners and internal teams.

Qualifications

  • Bachelor’s degree in marketing, business, or a related field.
  • 7+ years of experience in marketing and/or sales, with a proven ability to develop and execute channel marketing strategies across multiple product categories within the retail channel.
  • 2+ years of experience, guiding and managing high-performing teams while driving measurable change in a matrix organization.

​​​​​​​PREFERRED QUALIFICATIONS:

  • MBA or advanced degree in relevant field.
  • Retail channel experience within Home Improvement and/or Consumer/Durable Goods industry.

Additional Information

Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is $173,000 - $193,300 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.

At Fortune Brands Innovations, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to support inclusivity and our associates’ feeling of belonging at work.

Fortune Brands Innovation (FBIN) is built on industry-leading brands and innovation within our operating segments: water, outdoors and security. We have an impressive track record of strong financial results, market outperformance and growth, which translates into career and professional growth opportunities for associates. Please visit our website at fbin.com to learn more.

Equal Employment Opportunity

FBIN is an equal opportunity employer. FBIN evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.

We are committed to a diverse and inclusive workplace and encourage applicants from all backgrounds to apply. To support our efforts, we invite you to voluntarily share your gender, ethnicity, and veteran status. This information is confidential and helps us ensure an inclusive hiring process and improve our diversity initiatives.

Reasonable Accommodations

FBIN is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please contact us at [email protected] and let us know the nature of your request along with your contact information.

 

Average salary estimate

$183150 / YEARLY (est.)
min
max
$173000K
$193300K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
March 11, 2025

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