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Senior Analyst

Fulcrum is proud to partner with a leading digital marketing consultancy looking for a Senior Analytics Specialist to join their innovative and growing team. If you’re a data-driven problem solver who thrives on transforming insights into business impact, this role is for you.

The Company

This consultancy is at the forefront of digital transformation, combining advanced analytics, tagging solutions, and strategic insights to deliver measurable outcomes for their clients. By leveraging cutting-edge technologies and privacy-compliant solutions, they help brands unlock the full potential of their data.

Recognised for their collaborative and innovative culture, they prioritise employee growth, well-being, and continuous development. Here, you’ll find a supportive environment that champions creativity, learning, and professional progression.

About the Role

As a Senior Analytics Specialist, you’ll play a critical role in solving complex data challenges, implementing advanced tagging strategies, and developing dashboards that turn raw data into actionable insights. Reporting to senior leaders, you will collaborate closely with clients and internal teams to deliver solutions that make a tangible difference.

  • Implement tagging solutions (e.g., Google Tag Manager) and manage server-side tagging and conversion APIs.

  • Drive data integration projects, enabling clients to gain a full view of their customer behaviour.

  • Create custom dashboards to present insights that empower clients to make data-driven decisions.

  • Lead WIP meetings and quarterly business reviews to align on goals, progress, and opportunities.

  • Consult on privacy compliance and guide clients through evolving regulatory landscapes.

  • Mentor junior team members and contribute to a collaborative, knowledge-sharing culture.

  • Take initiative in solving challenges, ensuring projects meet client expectations and deadlines.

What We Are Looking For:

  • 4+ years of experience in analytics, data engineering, or a related field.

  • Proven expertise in Google Tag Manager, server-side tagging, and conversion API management.

  • Ability to translate complex technical concepts into clear, actionable insights for clients.

  • Strong experience building dashboards and uncovering insights (e.g., Google Looker Studio or Tableau).

  • Commercial mindset with the ability to align analytics solutions to client business objectives.

  • A proactive, resourceful problem-solver who thrives in fast-paced environments.

  • Knowledge of data privacy regulations and user consent practices is a bonus.

    Benefits:

  • Work on innovative projects with high-profile clients, driving measurable business impact.

  • Join a collaborative and supportive team that values learning, creativity, and career growth.

  • Enjoy flexible working arrangements, including the possibility of remote work.

  • Accelerate your career through tailored professional development opportunities.

  • Be part of a dynamic consultancy that’s shaping the future of data-driven marketing.

At Fulcrum, we celebrate diversity and understand that our differences contribute to our collective success. We are committed to equal opportunities throughout the recruitment process. If this role ignites your passion, don’t let imposter syndrome hold you back—apply today.

Average salary estimate

$105000 / YEARLY (est.)
min
max
$90000K
$120000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Senior Analyst, Fulcrum

Fulcrum is thrilled to present an exciting opportunity for a Senior Analyst to join a leading digital marketing consultancy based in the vibrant city of Sydney. If you’re a data-driven problem solver who loves turning data into actionable insights, this role might just be your next big adventure. This consultancy is pioneering the digital transformation journey, leveraging advanced analytics and strategic insights to help brands maximize the potential of their data. With a strong emphasis on collaboration and innovation, they cultivate a nurturing environment where professionals can thrive. As a Senior Analyst, you'll be at the heart of tackling complex data challenges, implementing creative tagging strategies, and designing custom dashboards that make a difference. Your role will involve collaborating with both clients and internal teams, spearheading data integration projects, and mentoring junior analysts to foster a culture of knowledge sharing. If making a real impact with your analytics expertise sounds appealing, this is the perfect chance to dive into innovative projects with prestigious clients and continue your professional development in an environment that values creativity and growth. So, why not explore this chance to join a supportive team dedicated to shaping the future of data-driven marketing?

Frequently Asked Questions (FAQs) for Senior Analyst Role at Fulcrum
What are the main responsibilities of a Senior Analyst at Fulcrum?

As a Senior Analyst at Fulcrum, your primary responsibilities will include solving complex data challenges, implementing tagging solutions such as Google Tag Manager, and driving data integration projects. You'll create custom dashboards that present actionable insights and lead collaborative meetings with clients to discuss goals and progress, ensuring transparency and alignment.

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What qualifications are required for the Senior Analyst role at Fulcrum?

Candidates for the Senior Analyst position at Fulcrum should have at least 4 years of experience in analytics or a related field. Proficiency in Google Tag Manager, server-side tagging, and conversion API management is essential. Additionally, strong dashboard building skills and a solid understanding of data privacy regulations will make you a strong fit for this role.

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How does Fulcrum support the career growth of a Senior Analyst?

Fulcrum is committed to your professional growth by offering tailored development opportunities and a collaborative environment. As a Senior Analyst, you'll have the chance to mentor junior team members, participate in innovative projects, and enjoy a wealth of resources that facilitate continuous learning and professional advancement.

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What tools and technologies should a Senior Analyst be familiar with at Fulcrum?

In your role as a Senior Analyst at Fulcrum, familiarity with tools like Google Looker Studio or Tableau for dashboard creation is highly beneficial. Additionally, experience with Google Tag Manager for implementing tagging solutions and a solid grasp of data integration technologies will be crucial for your success.

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What makes the Senior Analyst position at Fulcrum unique?

The Senior Analyst position at Fulcrum stands out due to its focus on innovative, data-driven projects for high-profile clients. The nurturing culture, emphasis on collaboration, and the chance to directly impact clients' business objectives make this role an exceptional opportunity for growth and creativity in the field of analytics.

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Common Interview Questions for Senior Analyst
Can you explain a complex analytical project you managed as a Senior Analyst?

When discussing a complex project, focus on the challenge you faced, the analytical tools used, and the impact of your insights on the client's business decisions. Be specific about your role and how you collaborated with others to achieve your goals.

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How do you ensure your analytics solutions align with client business objectives?

Explain your approach to understanding client needs by engaging in detailed discussions, analyzing their business goals, and customizing your analytics strategies accordingly. Highlight examples of past projects where you successfully aligned your solutions.

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What is your experience with Google Tag Manager and server-side tagging?

Provide specific examples of how you've implemented Google Tag Manager in analytical projects, detailing the tagging strategies you developed and how server-side tagging improved data accuracy or client insights.

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How do you handle tight deadlines and multiple projects?

Discuss your time management skills and techniques you use to prioritize tasks and communicate effectively with team members. Mention specific instances where you met deadlines without compromising quality.

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Can you describe a successful dashboard you created and its impact?

Be prepared to walk through the process of creating an impactful dashboard, from gathering requirements to the presentation of insights. Emphasize how the dashboard informed key business decisions and its reception by the client.

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How do you keep up with changing data privacy regulations?

Outline your strategy for staying informed about data privacy regulations, including attending workshops, following industry news, and engaging with professional communities. Mention how you've applied this knowledge in previous roles.

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What steps do you take to mentor junior team members?

Share your mentoring philosophy, emphasizing the importance of knowledge sharing and practical training. Provide examples of how you've guided juniors through specific projects and contributed to their career development.

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Describe a time when your insights led to business change.

Discuss a specific scenario where your analytical insights prompted significant changes for a client. Focus on the understanding of the data, your recommendations, and the overall outcomes.

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What challenges have you faced in implementing analytics tools?

Talk about a challenge you encountered while implementing analytics tools, outlining how you addressed it. Highlight your problem-solving skills and ability to adapt to new technologies or unexpected situations.

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How do you approach stakeholder meetings and presentations?

Describe your approach to stakeholder meetings, emphasizing preparation, clarity in communication, and responsiveness to feedback. Discuss techniques you use to make your presentations engaging and informative.

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Fulcrum's vision is to reduce the time, cost, and risk associated with data collection, workflow automation, and analytics by transforming the way our customers perform mobile business processes. Our SaaS platform allows non-developers to rapidly ...

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Full-time, hybrid
DATE POSTED
December 17, 2024

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