Product Marketing Manager

Who We Are

Gravity is powering the decarbonization of industry by helping businesses and their supply chain partners manage and reduce their carbon footprint. Our energy and carbon management platform makes it easy and cost-effective for companies to measure their emissions, implement tangible reduction projects with vetted vendors, and reduce both energy and emissions. We align the incentives and actors in a disconnected landscape to make real emissions reduction happen. Founded by leaders from generational startups, physical operators, and star academics, Gravity is backed by top VCs. On the strength of a differentiated product, we have quickly grown to serve hundreds of customers across the world, from Fortune 500s to global energy majors to leading financial institutions.

The Opportunity

We are looking for our first Product Marketing Manager to create go-to-market strategies that accelerate Gravity’s growth. As an experienced product marketer and strategic storyteller, the candidate will identify opportunities to create market-making moments and bring together Sales, Marketing, and Product to build compelling content and campaigns that drive consideration and differentiation in the market. Ultimately, the candidate will help tip the scales of the company’s pipeline and influence deals through crystal clear messaging and positioning, compelling content creation, effective sales enablement, and powerful product launches.

Ideal candidates will have a deep hunger to build and own the PMM function from the ground up, thrive in a fast-paced environment, and can take initiative with little direction. We’re looking for someone with proven product marketing experience, preferably in the B2B space. As an early member of the team, you will play a transformational role in our company culture while laying the groundwork for Gravity's go-to-market strategy for years to come.

Responsibilities 

• Lead the development and execution of go-to-market strategies for product features and updates that drive engagement and adoption.

• Become the expert on our customers, gather their feedback, and run competitive analysis to define compelling and clear messaging and strategy.

• Produce scalable materials that drive core messaging, product awareness, and pipeline. These will include website updates, videos, pitch decks, blog posts, guides, and one-pagers.

• Partner closely with product, engineering, growth, and sales to develop and deliver on our product marketing vision and pipeline objectives

• Collaborate with sales teams to drive enablement tools, training, and materials that empower them to communicate the value of our products to our customers

Qualifications & Skills

• 5-7+ years experience in marketing, including product marketing, enterprise marketing, solutions marketing, or GTM strategy.

• Experience crafting compelling product positioning and messaging that resonate and differentiate in crowded markets.

• Incredible written and verbal communication skills. You can take complex concepts and distill them into digestible, relatable, and easy-to understand stories across different mediums that make people sit up and pay attention.

• Enthusiasm for turning unstructured data into accurate and actionable business intelligence and strategy.

• Customer-obsessed and driven by empathy; you want to crack what drives customers and ensure we deliver on their needs from both a product and content perspective.

• Ability to communicate a clear strategy, drive concrete deliverables, and motivate cross-functional team members with different focus areas

• Proven track record in a fast-paced environment, ability to drive clarity and decisions, and organizational skills to manage multiple projects with tight deadlines effectively

Gravity provides

• Foundational impact at a company transforming industrial sustainability.

• Competitive salary.

• Paid health, vision, dental, and life insurance.

• Meaningful equity.

• Unlimited PTO.

• Health & wellness stipend.

• Paid company travel.