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Sales Development Representative - Germany

Join an inclusive team changing the face of cybersecurity

Get supportive mentoring and onboarding to set you up for success

We’re growing at an exceptional rate and are looking for people to share in our exciting future

 

About Immersive

Immersive is the leader in people-centric cyber resilience. We help organizations continuously assess, build, and prove their cyber workforce resilience for teams across the entire organization, from front-line cybersecurity and development teams to Board-level executives. We provide realistic simulations and hands-on cybersecurity labs to evaluate individual and team capabilities and decision-making against the latest threats. 

https://www.immersivelabs.com/why-immersive-labs


Where we are now

Immersive was founded in 2017, from a cargo container in Bristol, UK we’ve grown to over 300 employees globally, announced funding of more than £150 million and been voted a Best place to work for the last 3 years running! We are trusted by the world’s largest organizations including KPMG, Sophos and the NHS to measure, map to risk, and optimize the human cyber abilities of their entire workforce.

https://www.immersivelabs.com/company/our-story

We encourage people of all different backgrounds and identities to apply. We are committed to maintaining an inclusive, supportive place for you to be you and do your very best work.

 

Sales Development Representative - Germany

In this position you will be part of the sales team interfacing closely with marketing to develop new sales opportunities. Your ability to clearly articulate a company’s value proposition, demonstrate products, create and implement a dynamic and effective sales strategy while managing your time effectively will be the key to your success. 

This is a role that would suit someone who is hungry, willing to learn and grow into a world class technology sales development executive. If you have the work ethic, confidence and commitment to be a top sales executive, we will give you the tools, the time, and the training to become one.

 

Your main responsibilities (we're scaling fast, so these may change as we grow):

  • Focus on generating new, upsell and cross-sell revenue from business accounts across the DACH region 

  • Consistently achieve monthly, quarterly & annual revenue goals

  • Identify and develop qualified sales opportunities using various channels

  • Work with inbound marketing to cultivate customer/prospect relationships

  • Execute on outbound prospecting techniques and qualifying leads at a pace and quality to consistently hit and exceed monthly goals

  • Log activity consistently and reliably in CRM (we use Salesforce) 

  • Work collaboratively with Account Exec team to develop and strengthen pipeline

 

You should apply if you have ​​(we know it’s tough, but please try to avoid the ​​confidence gap​.​​ You don’t have to match all the listed requirements exactly to be considered for this role):

  • Ability to take direction, be coached and mentored

  • Fluent German Language skills 

  • Desire to pursue sales as a career and aptitude to learn and apply sales techniques

  • Demonstrated success interacting with people by phone, leading and persuading and overcoming obstacles associated with prospecting

  • Display presence and interpersonal skills

  • Demonstrates leadership and contribution to a collaborative team

Immersive’s growth has been fuelled by our values that underpin everything we do, here's how they relate to this role:

  • Driven - We push the boundaries of innovation, acting swiftly to achieve ambitious outcomes. Our drive embodies a culture of ambition, where challenges are stepping stones to excellence.

  • Inclusive - Our strength lies in diversity, fostering a culture where every individual contributes to our collective strength. We champion open dialogue and empathy, ensuring a collaborative, inclusive workplace.

  • Customer Centric - We seek to develop deep relationships with our customers to help them achieve their business outcomes. We exceed our customers and partners expectations by crafting products, services and experience that surprise, delight and ensuring they feel valued and supported every day.

  • One Team - We are a talented global team working together to achieve our vision. Central to our ethos, resilience means adapting and thriving in adversity. It guides our innovation, ensuring we and our clients are prepared for the future.


If you would like to read more about what you can expect from our recruitment process, you can visit our dedicated interview process page.

 

As well as an inclusive, supportive place for you to be you. We offer an extensive range of benefits so you can do your very best work:

  • Time off, flexible and remote working so you can work when is best for you, includes 25 days annual leave +  2 volunteering days and birthday half day

  • Look after your family and yourself with enhanced parental leave, mindfulness groups, critical illness cover, 7% matched pension, health plan and more

  • Career and learning development through the platform and our ‘Learn Anything’ fund

  • Recognition & Rewards for doing great work and living our values and behaviours

  • Informal or formal flexible working options, e.g. flexible start and finish times, reduced hours, job share, remote working

  • We’re a sociable, tight-knit team with monthly socials, and sports clubs. Our socials have included everything from pottery painting and paper mask making, to movie nights and escape rooms

  • When you do visit the UK hub getting there is easy: we’re based in the centre of Bristol, just a 10 minute walk from the train station. We also offer railcard loan and cycle scheme to buy a new bike

Find out more at https://careers.immersivelabs.com

Unlock your potential with Immersive Labs. Click apply to find out more. 

 

What You Should Know About Sales Development Representative - Germany , Immersive

As a Sales Development Representative at Immersive Labs, you'll be stepping into an exciting role where your primary focus will be generating new sales opportunities across the DACH region. We are a rapidly growing leader in the cybersecurity space, and we're here to create an inclusive environment where your contributions matter. You'll collaborate closely with marketing to identify and develop qualified leads while honing your sales skills in a supportive atmosphere. Your ability to convey our unique value proposition effectively, manage your time wisely, and implement a dynamic sales strategy will pave the way for your success. We're not just looking for experience; if you possess a genuine desire to excel in technology sales, we’ll provide you with the tools, mentorship, and training you need to flourish. Your journey with us includes achieving monthly and quarterly revenue goals, cultivating valuable customer relationships, and working in tandem with our talented Account Executive team to strengthen our sales pipeline. Immersive Labs is all about pushing boundaries, embracing diversity, and focusing on customer success. We believe that together as one team, we can overcome challenges and innovate for the future. If you're someone who thrives on collaboration and seeks to make an impact, this is your chance to launch your career with us and be part of a team that has been recognized as a great place to work in recent years. Join us in shaping the future of cybersecurity while unlocking your potential!

Frequently Asked Questions (FAQs) for Sales Development Representative - Germany Role at Immersive
What are the main responsibilities of a Sales Development Representative at Immersive Labs?

As a Sales Development Representative at Immersive Labs, you'll be responsible for generating new sales opportunities, achieving revenue goals, and collaborating with the marketing team. You're expected to actively identify and develop qualified leads while managing CRM activities using Salesforce. The role also involves executing outbound prospecting techniques and nurturing relationships with prospects, all to ensure consistent achievement of sales targets.

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What qualifications do I need to apply for the Sales Development Representative position at Immersive Labs?

To be considered for the Sales Development Representative role at Immersive Labs, you should demonstrate a strong passion for pursuing a career in sales, have fluent German language skills, and show a successful track record interacting with people by phone. Your ability to take direction and be coached is essential, along with possessing good interpersonal skills that showcase your leadership potential within a collaborative team.

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How does Immersive Labs support the career development of its Sales Development Representatives?

Immersive Labs is dedicated to nurturing your growth as a Sales Development Representative by offering a range of learning and development opportunities. From a comprehensive onboarding experience to ongoing training programs, you’ll have access to resources such as our 'Learn Anything' fund, which encourages you to expand your skills and career trajectory in tech sales while becoming a top-performing executive.

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What do the benefits look like for a Sales Development Representative at Immersive Labs?

As a Sales Development Representative at Immersive Labs, you can expect an extensive array of benefits that enhance your well-being and work-life balance. This includes flexible working arrangements, generous vacation days, enhanced parental leave, health plans, and a matched pension scheme. You'll also have opportunities for recognition and rewards for your accomplishments, ensuring that your efforts are truly valued.

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How does collaboration work within the Sales Development Representative role at Immersive Labs?

Collaboration is key at Immersive Labs for a Sales Development Representative. You’ll work closely with both the marketing and Account Executive teams to create effective sales strategies and deepen customer relationships. The company fosters an inclusive culture where teamwork is vital—encouraging open dialogue and collective problem-solving ensures you’re set up for success in your role.

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Common Interview Questions for Sales Development Representative - Germany
How do you prioritize tasks in a fast-paced sales environment as a Sales Development Representative?

In a fast-paced sales environment, prioritizing tasks effectively involves using a mix of urgency and importance to organize your day. Start by identifying high-impact activities that align directly with your monthly targets. Using a task management tool can help you visualize your daily goals, ensuring that you allocate time efficiently for both outreach and follow-ups.

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Can you describe a time when you successfully overcame an objection from a prospect?

When dealing with objections, the key is to listen actively and empathize with the prospect’s concerns. Share a specific experience where you acknowledged the objection, provided relevant information, and framed your product’s benefits in a way that aligns with their needs. This approach not only demonstrates your problem-solving skills but also showcases your dedication to customer satisfaction.

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What strategies would you use to generate leads in the DACH region?

To generate leads in the DACH region, I would leverage various channels such as targeted social media campaigns, networking events, and personalized email outreach. Understanding cultural nuances and preferences is crucial, alongside using CRM analytics to refine outreach strategies based on data insights. Building a strong local network helps foster relationships that lead to more referrals.

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What techniques do you find most effective in building rapport with prospects?

Building rapport starts with establishing trust through genuine curiosity and active listening. Utilize personalized communication tailored to the prospect’s interests and challenges. Additionally, incorporating humor and openness can create a more friendly atmosphere, making prospects feel comfortable and more likely to engage with you positively.

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How do you handle rejection in sales?

Handling rejection is part of the sales game. I view it as an opportunity to learn and improve. After a rejection, I take time to reflect on what I could have done differently and often reach out to the prospect for feedback. Keeping a positive mindset and understanding that every 'no' brings me closer to a 'yes' drives my motivation forward.

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Describe your experience with using Salesforce or similar CRM tools.

I'm well-versed in using Salesforce CRM, where I track all interactions and manage my sales pipeline. My approach involves regularly updating lead statuses, logging activities promptly, and utilizing reporting tools to analyze my performance metrics. This ensures I stay organized and can adapt my strategies based on historical data to improve future sales outcomes.

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What motivates you to excel as a Sales Development Representative?

My motivation to excel as a Sales Development Representative stems from both personal ambition and a desire to contribute to a vibrant team environment. I thrive on setting and achieving challenging goals, as well as assisting in driving the company’s success. The satisfaction of helping customers find solutions that meet their needs is incredibly fulfilling and keeps me motivated.

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How do you ensure effective communication when working with a remote team?

In a remote environment, effective communication relies on leveraging technology to stay connected with the team. I prioritize regular check-ins via video calls, utilize team messaging platforms to keep discussions flowing, and ensure clarity in my messages. Creating an open communication culture where everyone feels comfortable sharing ideas or feedback promotes collaboration.

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What approach do you take when researching a potential prospect?

When researching a potential prospect, I take a comprehensive approach by utilizing various resources such as LinkedIn, company websites, and industry news. I look for common interests, recent business developments, and pain points that my product can address. This information helps to tailor my outreach and craft personalized messages that resonate with the prospect.

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How do you stay organized and on top of your leads?

To stay organized, I rely on a combination of CRM tools and consistent scheduling. I categorize leads based on readiness to buy, ensuring I focus on the most promising opportunities first. Regularly reviewing my pipeline and setting aside dedicated time for follow-up tasks help me ensure no lead falls through the cracks while maintaining momentum.

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Rise from Within
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Diversity of Opinions
Work/Life Harmony
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MATCH
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FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
No info
HQ LOCATION
No info
EMPLOYMENT TYPE
Full-time, remote
DATE POSTED
March 7, 2025

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